Making Your Point
Communicating Effectively with Audiences of One to One Million
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Making Your Point
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Narrado por:
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Jonathan Coleman
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De:
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David Bartlett
Acerca de esta escucha
The tricks are as old as Aristotle and as new as The Daily Show: know how to appeal to each specific audience through research and thoughtful planning, and then use appropriate content and style. Bartlett's advice is common sense backed by dozens of real-world examples.
Learn:
How to devise a simple strategic goal for every interview, meeting, or speechHow to give your audience your message, but in the way they will be the most receptive to
How to make messages positive, concrete, and empathetic
How to use blogs, podcasts, and YouTube to promote your message
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Ten Reason to listen this book.
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Get heard by being clear and concise. The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and manage their time more effectively than ever. You need to do the groundwork to make your message tight and to the point. The average professional receives 304 emails per week and checks their smartphones 36 times an hour and 38 hours a week. This inattention has spread to every part of life. The average attention span has shrunk from 12 seconds in 2000 to eight in 2012. So, throw them a lifeline and be brief.
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2 out of 5 stars
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High on justification, low on how-to
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General5 out of 5 stars 36
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Beyond Powerful Radio is a complete guide to becoming a powerful communicator for radio, Internet, TV, public speaking - anyone who wants to learn to communicate powerfully. It's a cookbook for communicators and broadcasters to improve. It's practical; it's easy. You'll find techniques to create content, produce and host a show, grow an audience, news gathering, coverage of investigative and breaking stories, and writing and delivering commercial copy.
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5 out of 5 stars
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How to Find What You Need in This Book
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General4.5 out of 5 stars 66
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When a group of people gather together to generate ideas for solving a problem or achieving a goal, sometimes the best ideas are passed over. Worse, a problematic suggestion with far less likelihood of success may be selected instead. Why would a group dismiss an option that would be more effective? Leadership and communications expert John Daly has a straightforward answer: It wasn't sold to them as well. If the best idea is yours, how can you increase the chances that it gains the support of the group? In Advocacy: Championing Ideas and Influencing Others, Daly explains in full detail how to transform ideas into practice.
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5 out of 5 stars
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Practical advice for anyone in business
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Lo que los oyentes dicen sobre Making Your Point
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total3 out of 5 stars
- Faraneh
- 03-10-20
For business comms
It wasn't that hpful for me as an individual looking for suggestions for my day today interactions
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Total3 out of 5 stars
- Pang Yan
- 07-23-08
More of a book for Public Relation
I brought this audio in expectation on providing practical tips on delivering impactful massages. Sure enough the early part of the book gives alot of practical advices on presentations and planning key messages to audience. The later half deal mainly with handling and taking advantage of public media to drive the point. Good for managing public relations but not what I am looking for in enhancing communication at a personal level.
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esto le resultó útil a 5 personas