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HBR's 10 Must Reads on Communication (With Featured Article "The Necessary Art of Persuasion," by Jay A. Conger)  Por  arte de portada

HBR's 10 Must Reads on Communication (With Featured Article "The Necessary Art of Persuasion," by Jay A. Conger)

De: Harvard Business Review, Robert B. Cialdini, Nick Morgan, Deborah Tannen
Narrado por: Susan Larkin, Gregory St. John
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Resumen del Editor

The best leaders know how to communicate clearly and persuasively. How do you stack up?

If you read (or listen to) nothing else on communicating effectively, listen to these ten articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you express your ideas with clarity and impact—no matter what the situation.

Leading experts such as Deborah Tannen, Jay Conger, and Nick Morgan provide the insights and advice you need to: pitch your brilliant idea—successfully; connect with your audience; establish credibility; inspire others to carry out your vision; adapt to stakeholders' decision-making style; frame goals around common interests; and build consensus and win support.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2013 Harvard Business School Publishing Corporation (P)2022 Ascent Audio

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Excellent Perspectives for MBA Graduate Students

This compelling book was a great thought-provoking read. The great stories and scenarios used portrayed ideal communication approaches that could be useful tools for organizatal leaders, managers, and team members. Also, I believe this book would be an invaluable reference for MBA students.
Thanks, Harvard University!

Dr. Norman Reed, Sr.

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