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HBR's 10 Must Reads on Sales
- HBR's 10 Must Reads Series
- Narrado por: Tom Parks
- Duración: 5 h y 48 m
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Resumen del Editor
Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.
We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success.
This book will inspire you to: understand your customer's buying center, integrate your sales and marketing operations, assess your business cycle and its impact on your sales force, transition away from solution sales, leverage the power of micromarkets, introduce tiebreaker selling and consensus selling, and motivate your sales force properly.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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- Narrado por: Jill Konrath
- Duración: 6 h y 15 m
- Versión completa
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- De Glenn en 05-22-11
De: Jill Konrath
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Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
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- Narrado por: Carter Reum
- Duración: 6 h y 55 m
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Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
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A must read for start ups
- De Dave en 02-09-18
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Born to Build
- How to Build a Thriving Startup, a Winning Team, New Customers and Your Best Life Imaginable
- De: Jim Clifton, Sangeeta Badal
- Narrado por: Braden Wright
- Duración: 3 h y 47 m
- Versión completa
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Written for anyone trying to figure out how to make the most of their lives, Born to Build seeks to inspire entrepreneurs and ambitious, self-motivated people to build something that will change the world. A builder’s venture could be a small business that grows into a mammoth enterprise, a thriving new division in an existing company, a nonprofit, a social enterprise, a church, a school - anything that creates economic growth and makes a lasting impact on society.
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Powerful perspective shift
- De Diana_loves_audiobooks en 06-09-18
De: Jim Clifton, y otros
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The High-Potential Leader
- How to Grow Fast, Take on New Responsibilities, and Make an Impact
- De: Ram Charan, Geri Willigan
- Narrado por: Bob Reed
- Duración: 5 h y 48 m
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Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.
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Good book for people wanting to climb the corporate ladder and for executives to accelerate high - potential leaders
- De Niel en 06-23-19
De: Ram Charan, y otros
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Driving Digital
- The Leader's Guide to Business Transformation Through Technology
- De: Isaac Sacolick
- Narrado por: Tom Parks
- Duración: 10 h y 13 m
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General
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The race is on to become a digital enterprise. Every organization has a plan for updating products, technologies, and business processes. But that's not enough anymore. With disruptive startups outperforming industry stalwarts, executives everywhere are pushing greater growth and innovation. Staying competitive demands a complete digital transformation.
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Best book I have read on Digital Transformation
- De Holistic Health en 10-20-17
De: Isaac Sacolick
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In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.
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Use the Audible Speed Feature!
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Lo que los oyentes dicen sobre HBR's 10 Must Reads on Sales
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- Armando Duarte G
- 06-07-20
Only B2B sales
if you work on B2B sales, this is the book for you. Now if you want to learn how to sell or up your game in selling B2C or other areas, it will not be useful
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