-
A empresa 360°
- Como levar em conta os interesses de todos os stakeholders e conduzir sua empresa por um caminho de transformação
- Narrado por: Carol Leipelt
- Duración: 8 h y 39 m
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A empresa 360°
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Resumen del Editor
As empresas enfrentam pressões intensas para lidar com as demandas de diversos stakeholders: clientes querem produtos socialmente responsáveis; funcionários querem um trabalho significativo; investidores avaliam as empresas com base em critérios ambientais e sociais; ativistas acompanham todos os passos em falso das organizações. Este audiolivro oferece um roteiro para ajudar líderes a examinar de forma panorâmica todas as partes envolvidas numa empresa, mostrando como enfrentar trade-offs da melhor forma muitas vezes por meio da inovação. Utilizando casos da Nike e do Walmart, Sarah Kaplan revela que essas difíceis escolhas das empresas podem ser, na verdade, uma fonte de resiliência e transformação.
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