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Нами движут эгоизм, страх и лень
- Дэн Грегори, Киран Флэнаган. Ключевые идеи книги
- Narrado por: Дмитрий Евстратов
- Duración: 25 m
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Resumen del Editor
Современные теории мотивации все еще предполагают, будто человек принимает решения на основе интеллектуальных и эмоциональных стимулов, и учат подбирать такие стимулы, но человек зачастую вовсе не принимает решений: у нас нет на это времени и сил, мы действуем инстинктивно, повинуясь эгоизму, страху и лени.
Более точное понимание человеческой природы, умение согласовать собственные инстинкты с побуждениями других людей и общей задачей - важный инструмент для лидера, родителя, любого человека, старающегося быть собой и добиваться поставленных целей. Ведь речь идет не о примитивном эгоизме, страхе и лени, которые вернули бы нас в животное состояние, но об осознанном эгоизме и страхе, разумном поиске легких путей. Эти три ключа - эгоизм, страх и лень - особенно важны тем, кто затевает новое дело, осуществляет перемены, пытается открыть людям глаза на глобальные угрозы. Именно эгоизм, лень и страх - главные враги таких предприятий, но они же, если должным образом их направить, станут мощными союзниками.
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