Oversubscribed

How to Get People Lined Up to Do Business with You (2nd Edition)

By: Daniel Priestley

Narrated by: Daniel Priestley

Length: 6 hrs and 33 mins

Publisher's summary

Learn how to get your business oversubscribed in a crowded marketplace to make your business stand out and get people lining up to do business with you

Are you constantly chasing customers? Why does it seem like some businesses have their customers begging to purchase their goods or services? Think about it for a moment. When a new iPhone is released, why do customers camp overnight to be the first through the door? In cities with thousands of great restaurants, why do some restaurants require reservations months in advance? Why is it that some consultants, accountants, lawyers and healthcare professionals can charge exponentially more than others?

In the modern marketplace, consumer options are virtually endless, intense competition is rife and so much is given away for free online. Often businesses are left scrambling to attract enough customers to make a small profit. Yet the opposite is true for a small number of businesses that do things differently - customers chase them. They have buyers who gladly queue up, pay more, and eagerly wait for the chance to hand over their money for the next thing. How do these businesses do it? More importantly, how can you become one of them?

Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business. Now in its second edition, this updated version offers new insights and motivating examples that are right for the 2020s. This book will show you:

• The principles and philosophies oversubscribed businesses live by that are often the opposite of what most businesses do
• Specific steps for getting into the mind of your customer so they only want to buy from your business
• How to structure campaigns and product launches that systematically get your business Oversubscribed
• How to implement a process of signalling to market, and collect signals back from market to build up desire and demand for your products and services

The new edition of Oversubscribed: How to Get People Lining Up to Do Business with You is a must-read for entrepreneurs, marketers, business leaders and owners, team managers, and business students.

©2020 Daniel Priestley (P)2020 Recorded Books

AMAZING and highly valuable!

I can't say enough great things about this book. Excellent. Clear process and great advice.

Amazing and Life Changing

As a new entrepreneur, there are concepts that I have yet to understand. This lays it out. What you need to learn, what you need to understand, and the reason you are failing. I am going to use this frame work and reclaim my money.

F***ing Game Changer

1 hour in & I'm floored. This book is a wealth of information that will single-handedly change the structure of the business I'm building.

Some of the ideas discussed I knew prior (and rejected), but Priestly makes strong arguments why they're important AND WORK.

I've never re-read a book and I'm willing to do it 3x over with "Oversubscribed" to burn these valuable concepts into my mind and most importantly, implement them!

WOW!!!! EXACTLY WHAT I NEEDED!!!

If you're feeling stuck in your business or personal brand, or not sure why things arent working. You NEED this book. This was an awesome read b/c the market can be cluttered, or saturated but there's only ONE YOU. Only your unique perspective. Make yourself unf*ckwithable. I love this book. I took notes in every chapter and will be re-reading to ensure I squeeze every info I need out of this book. Thank you Daniel

Immediately implementing ideas in a new project

This book came highly recommended by a friend. I listened and quickly implemented many of the ideas into a new show that I'm promoting. It's too early to see the results yet, but the concepts have me energized.

If you promote live shows and events - this is a great program for you. If you're selling products - give it a listen as well.

Great insight

I think it’s a great book on letting everyone into Daniels mind. There are times in life that you see someone more successful and can make a million different excuses why it’s not you, why you weren’t lucky, etc. this book helps to make everyone successful and tries to open your eyes to the fact that success IS HARD WORK.

A must read for serious entrepreneurs!

This book has been extremely timely and will be life changing as I implement the material shared. Thanks Daniel Priestly for all the amazing insights!!

A must read

Stop everything amend listen to every word .. you would be so thankful.. a pure pragmatic wisdom!

Actionable steps to follow for success

Daniel lays it out there in very straightforward terms and examples. I thoroughly enjoyed this audiobook

Loved it

A great book, I recommend it to any entrepreneur who is just starting out or already has a business