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Yes!
- 50 Scientifically Proven Ways to Be Persuasive
- Narrated by: Blair Hardman
- Length: 5 hrs and 22 mins
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Publisher's summary
Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction.
Based on more than 60 years of research into the psychology of persuasion, Yes! reveals 50 simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too.
Cowritten by the world's most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader.
Why did a sign pointing out the problem of vandalism in the Petrified Forest National Park actually increase the theft of pieces of petrified wood? Why did sales of jam multiply tenfold when consumers were offered many fewer flavors? Why did people prefer a Mercedes immediately after giving reasons why they prefer a BMW? What simple message on cards left in hotel rooms greatly increased the number of people who behaved in environmentally friendly ways?
Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom.
Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.
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- By friholito on 12-02-20
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Methods of Persuasion
- How to Use Psychology to Influence Human Behavior
- By: Nick Kolenda
- Narrated by: Mike Norgaard
- Length: 6 hrs and 6 mins
- Unabridged
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Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show depicting that phenomenon, and his demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that secret for the first time. You'll learn how to use those principles to influence people's thoughts in your own life.
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Read this book first!!
- By DrJarom on 11-26-17
By: Nick Kolenda
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Build a Better Brain
- Using Neuroplasticity to Train Your Brain for Motivation, Discipline, Courage, and Mental Sharpness
- By: Peter Hollins
- Narrated by: Russell Newton
- Length: 4 hrs and 26 mins
- Unabridged
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Despite our best efforts, most of the time, we act without thinking. We make poor decisions. But this isn’t our fault! It’s just how our brains are programmed. Now, you don’t have to be a scientist to understand how to use your brain’s instincts to your advantage instead of your downfall. Build a Better Brain has one goal: to help you improve your life by understanding how your brain works and learning to taking advantage of it.
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Enlightening book on the application of neuroscience
- By Ryan D on 04-25-19
By: Peter Hollins
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$100M Offers
- How to Make Offers So Good People Feel Stupid Saying No
- By: Alex Hormozi
- Narrated by: Alexander Hormozi
- Length: 3 hrs and 48 mins
- Unabridged
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The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
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Great content littered with filthy language
- By Amazon Customer on 09-29-21
By: Alex Hormozi
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Influence the Psychology of Persuasion
- Discover How to Use Psychology to Positively Influence Human Behavior
- By: Peter H. King
- Narrated by: Robin Nixon
- Length: 3 hrs and 10 mins
- Unabridged
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So often, books about learning to be more persuasive assume that everyone wants to dominate and control their worlds. They assume, so much of the time, that people are cynical, cruel, and just looking for power so that they can start stepping on people. That is not the case with this audiobook! Quite the contrary, this book will give you a road map to ensure that you are not only capable of defending yourself against bullies, con men, and cruelty but that you are capable of making other people's lives better, too.
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Probably good info
- By Amazon Customer on 07-17-23
By: Peter H. King
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Getting to Yes
- Negotiating Agreement Without Giving In
- By: Roger Fisher, William Ury
- Narrated by: Dennis Boutsikaris
- Length: 6 hrs and 17 mins
- Unabridged
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Getting to Yes is a straightorward, universally applicable method for negotiating personal and professional disputes without getting taken - and without getting angry. It offers a concise, step-by-step, proven strategy for coming to mutually acceptable agreements in every sort of conflict - whether it involves parents and children, neighbors, bosses and employees, customers or corporations, tenants or diplomats.
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Maybe I Could Go to Four and One-Half Stars
- By John on 01-14-12
By: Roger Fisher, and others
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$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- By: Alex Hormozi
- Narrated by: Alex Hormozi
- Length: 6 hrs
- Unabridged
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This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
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Better than $100M Offers, But Read Both in Order
- By Jonathan and Hannah on 09-13-23
By: Alex Hormozi
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The Tell-Tale Brain
- A Neuroscientist's Quest for What Makes Us Human
- By: V. S. Ramachandran
- Narrated by: David Drummond
- Length: 13 hrs and 3 mins
- Unabridged
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V. S. Ramachandran is at the forefront of his field - so much so that Richard Dawkins dubbed him the "Marco Polo of neuroscience". Now, in a major new work, Ramachandran sets his sights on the mystery of human uniqueness. Taking us to the frontiers of neurology, he reveals what baffling and extreme case studies can teach us about normal brain function and how it evolved.
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Great if you like understanding how brains work
- By Michael on 12-25-11
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Misplaced Loyalty
- Meredith & Hodge Novels, Book 1
- By: M K Turner
- Narrated by: Lee Beddow
- Length: 14 hrs and 55 mins
- Unabridged
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Detective Patsy Hodge has left her old life behind to start a new job with Bristol CID. She attends a suspicious death with her new boss: straight-talking, no nonsense Detective Inspector John Meredith. Within days the body count begins to rise, as victims, old and new, are discovered to have died by lethal injection. Assisted suicide or euthanasia? Meredith calls it murder.
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Entertaining
- By Kindle Customer on 01-21-20
By: M K Turner
What listeners say about Yes!
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
- Donna
- 05-14-10
Very useful tips
The book is very well written and laid out. I actually bought it in hopes of picking up some useful sales tips as I start out on a new career path, nervously. The book obviously focuses its topic on Persuasion and not necessarily sales but again, it contains lots of good tips for dealing with many different types of situations.
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2 people found this helpful
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- Mary Storms
- 09-30-11
Excellent, to-the-point persuasion techniques
Yes! is a very practical compilation of many persuasive ideas. Some I already knew, some not. The reason I like it is because each point was made succinctly & persuasively, for immediate & practical use, then they move on to the next point. All the information may not be new, but it's good to have it concisely in one place. The reading is clear; it's difficult to make such purely information content exciting, but they do a good enough job & the text includes lots of interesting examples. One suggestion: I'd prefer that the chapter titles were more concrete, less catchy. That way I could write down the point immediately for desktop reference.
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3 people found this helpful
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Overall
- Jessy
- 06-30-11
The title says it all
The title says it all. There are 50 good examples on how to be persuasive. Because it is broken into 50 ways, it is very easy to pick-up and read for short amounts of time. Finally, I like how their motives are not manipulative in nature (which a lot of sales/persuasion books are).
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1 person found this helpful
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Overall
- D
- 10-26-10
Good Read
Being in sales, I found this book to be very helpful and provided real life examples of how to use these persuasive techniques, and I must say that most of them work quite well. I have read quite a few persuasive books, and this was up there with the best of them. You will be able to use these techniques almost immediately!!! I have already listened twice and taken notes so I can make these techniques habitual. Good Listen!!!
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3 people found this helpful
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Overall
- Claire
- 03-05-11
Gold!
This book is concise and to the point. Not only are the suggestions backed up with scientific evidence, but they are also actionable in a variety of different circumstances. Although some of the examples toward the end of the book were less about persuasion and less applicable to my particular situation as a small, local, service-based business owner, this is the best marketing book I've ever read. It made me feel energized and inspired to try the simple strategies rather than overwhelmed and demoralized by complex theory that may or may not work and requires a lot of time and effort to see results. Head and shoulders above "Guerrilla Marketing."
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1 person found this helpful
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- Sarah S.
- 06-12-15
Fun!
I love this type of information. I suppose I would've enjoyed a few more examples and deeper explanation. However the short into the point examples and exclamation provided were very beneficial.
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- Miguel A.
- 06-12-15
Great book
You have to read it if you want to improve your skill influence,so go ahead
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- john618
- 03-19-23
Pure gold
So many nuggets of wisdom. This will be one I revisit every year as there is no way I could incorporate everything at once.
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Overall
- Harper
- 07-12-09
Very Informative
I liked the information presented in this book.
Many great ideas!!! I found any of Malcolm Gladwell and Daniel Gilbert books much more entertaining. I am glad I purchased this book and will purchase the text as well. Any one in Sales/politics should read this one and put it to work.
H
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5 people found this helpful
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Overall
- C. Deputy
- 04-10-11
Many Actionable Tips
I found over ten items in this book to be new information that I could act upon immediately. Ten might seem like a low number, but get these kind of books all the time and it's rare to find any new information, much less multiple items. I highly recommend it. It has already paid for itself many times over.
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1 person found this helpful