Visionary business leader Greg Brenneman has written the 21st-century companion to Stephen Covey's classic The 7 Habits of Highly Effective People. Like Covey before him, Brenneman believes that true business success and personal fulfillment are two sides of the same coin. The techniques that will grow your business will also help you achieve a rich, purposeful, and integrated life. In Right Away and All at Once, Brenneman takes what he's learned from turning around or tuning up many businesses - including Continental Airlines and Burger King - and distills it into a simple, clear, five-step roadmap that anyone can follow. His five steps teach you how to prepare a succinct Go Forward plan, build a fortress balance sheet, grow your sales and profits, choose all-star servant leaders, and empower your team.
For more than 30 years, Brenneman has seen these steps foster dramatic results in a variety of business environments. But 10 years ago he realized that he could apply these same business principles to improve his life and build a lasting moral legacy. He found he could make better decisions by carefully taking the most important facets of his life - faith, family, friendship, fitness, and finance - into consideration. Brenneman's inspiring examples, from both his business and life, demonstrate the astounding effects these five steps can have when you apply them right away and all at once.
©2016 Greg Brenneman (P)2016 Audible, Inc.
"A fascinating read that combines Greg’s considerable experience in turning seemingly impossible situations into thriving business success stories. Greg’s insight in making the difficult seem easy is invaluable.” (Mitt Romney, Former Governor of Massachusetts)
Serious immediate takeaway value...five steps you can actually remember and apply, not as complicated as a lot of business books I read but the ideas are extremely powerful and very applicable to my small business. also bought the paper copy, it helped me to absorb it to read and listen....
This is possibly the best business book I've read. There is not a lot of waste in the pages and the ideas are actionable today!
Mr. Brenneman outlines timeless principles and a straightforward approach to "right away and all at once" course correcting both business and personal trajectories. I found this to be the most insightful and impactful book I have read in the last 20 years.
"Fantastic book on business and life integration. Very practical and grounded steps for building a solid personal and work life"
This is a must read book for anyone seeking a framework and focus for orienting their life around their true priorities. It is a great balance of stories and lessons. Dean Harman
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