Learn to make your small business marketing as simple, effective, and affordable as duct tape.
In Duct Tape Marketing, renowned small business marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you want.
In this audiobook, you will learn the Duct Tape Marketing system and how to apply its principles to your business by following three steps:
This audiobook provides proven, yet elegantly simple, tools to help you grow your small business.
©2011 John Jantsch (P)2011 Gildan Media Corp
READ THIS BOOK!
Small Is The New Big - Seth Godin
It made me hyperventilate discovering all of the options out there. I had to listen twice just to be able to make notes on the plethora of sites and services that await out there.
MUST READ for anyone that is tired of playing by the big guys rules but creative and energetic enough to write and pursue their own. It's doable...
One of the best marketing books I have read (listened). As a commercial real estate agent and business broker I would not hesitate in recommending this book to anyone of my (business owner) clients.
If you are starting or looking to improving your business sales with only one book you cant go too wrong with this one.
Want to do a better job marketing your small business or your multi-national corporation? I promise there is something in this book for you. This is a solid treatise on how to intentionally grow you fan base and your bottom line!
Real world, down to earth and immediately applicable stuff! This book delivers the goods.
Nope! This book needs to be digested and applied in bite sized pieces. It is that rich with content.
Buy it, use the ideas and the price you pay for the book is chump change!
I would recommend this to any Small business wanting to learn how to leverage the World of internet marketing to level the playing field for themselves against the BIG retail giants.
Its breadth of content.
Listening is always a more powerful "Learning" experience , your memory claiming of the information is so much more definite and the audio process allows you to replay instantly what you need to clarify what you heard when reading creates the process of "Lazy Learning" were you tend to not reread a section that you should have because our minds are "Conditioned" to just keep reading rather then review.
I have Read (listen to) this book twice now and I have only have it in my library for a month.
Businessman, Technologist, Marketer. Loves to learn and enjoys books. Mostly nonfiction plus historic novels.
This is a great book for anyone who owns a small business. It should be required reading before you incorporate. It is very complete and yet very easy to digest and very practical. Full of value.
Straight to the point.
All of it. its very informative and very very useful for entrepreneurs.
Great Actionable Content
This is a great audio book full of actionable steps to a better performing business.
I recommend this to all business owners who're preparing to sell their company and have the sensible fore thought to plan the process.
No highbrow conceptual clap trap - Cheers John.
I found John Jantsch's book to be an outstanding resource and one I will listen to more than once. The book is well organized and very thorough. It is interesting and insightful, and will make a vast difference for my marketing plans.
This is a great marketing book chock full of great ideas. You kind of need to purchase the print version as a reference so you can refer back to all of the great tips and ideas that are in the book.
"Excellent Book but Audible Sucks"
Be careful about buying from Audible.
I assumed that, as a company owned by Amazon I would have the same easy time as I do with music downloads.
But these downloads from Audible come in a special format that means you can't transfer over to your mp3 player unless it is one of those that work. My Sony Walkman doesn't.
Not good enough Amazon - you've built your reputation on high customer trust but experiences Audible could destroy it.
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