Social Technology

"May prove to be the most important book of our time.”—Tim Urban, Wait But Why The scramble to create superhuman AI has put us on the path to extinction—but it’s not too late to change course, as two of the field’s earliest researchers explain in this clarion call for humanity. In 2023...

We are approaching a critical threshold in the history of our species. Everything is about to change. Soon you will live surrounded by AIs. They will organize your life, operate your business, and run core government services. You will live in a world of DNA printers and quantum computers, engineered pathogens and autonomous weapons, robot assistants and abundant energy.

This book is not about the newest trends or the latest hacks. Instead, it revisits the early practices and principles that shaped social media, reminding us that the roots of Facebook, Instagram, YouTube, and more still matter today. If you’re searching for new tricks, this book is not for you. But if you want to rediscover the timeless foundations that built social media, then you’ve found the right guide.

You may be surprised to learn that microchips are the new oil—the scarce resource on which the modern world depends. Today, military, economic, and geopolitical power are built on a foundation of computer chips. Virtually everything—from missiles to microwaves—runs on chips, including cars, smartphones, the stock market, even the electric grid. Until recently, America designed and built the fastest chips and maintained its lead as the #1 superpower, but America’s edge is in danger of slipping, undermined by players in Taiwan, Korea, and Europe taking over manufacturing.

Although we usually think of technology as something unique to modern times, our ancestors began to create the first technologies millions of years ago in the form of prehistoric tools and weapons. Over time, eight key technologies gradually freed us from the limitations of our animal origins.

When two Stanford graduate students set out to create a new kind of cigarette that wouldn’t kill them, they didn’t foresee all the obstacles that lay ahead — or the powerful forces their invention would unleash. Nearly 10 years after the launch of the JUUL, Backfired: The Vaping Wars asks: Could e-cigarettes have been the solution to one of the world’s most pressing public health problems—or was this technology doomed to introduce a whole new generation to nicotine, and end up perpetuating an intractable addiction?

Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today - earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle.

In this witty, often terrifying work of cultural criticism, Postman chronicles our transformation into a Technopoly: a society that no longer merely uses technology as a support system but instead is shaped by it. According to Postman, technology is rapidly gaining sovereignty over social institutions and national life to become self-justifying, self-perpetuating, and omnipresent. He warns that this will have radical consequences for the meanings of politics, art, religion, family, education, and more.

Derral Eves has generated over 60 billion views on YouTube and helped channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what listeners can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.

This book doesn’t focus on the latest tricks or fleeting updates. Instead, it revisits the early practices and ideas that shaped YouTube in its beginning, bringing back what creators once relied on. If you’re looking for cutting-edge news or the newest algorithm hack, this book is not for you. But if you want to rediscover the timeless foundations that still apply today, you’re in the right place.

Ages 8-12 ◆ For Kids Who Love Minecraft and Video Games Kids who love playing Minecraft will love this book! Jayden “Minecraft” Montgomery's arm and hand suddenly change into blocks. Now he’s got to navigate through the Minecraft world with the help of a fox. But first he’ll have to save a village by fighting pillagers, zombies, creepers, skeletons, facing an iron golem, and warding off an evil hacker. Most of all, he must earn the trust and friendship of the villagers as he navigates this world he’s only ever seen from a screen. Only then will he discover who he was always ...

Have you ever wondered why, despite all the new updates on Facebook, people often forget the simple foundations that made it powerful in the first place? Today, everyone talks about the latest features, algorithm changes, and new trends. But the truth is, Facebook was created many years ago, and its core foundations — the ones that built communities, businesses, and global connections — are often overlooked. This book is not about the newest hacks or the latest shiny tools. Instead, it takes you back to what mattered years ago and shows you how those same basics are still relevant today.

When she arrived at MIT in the 1990s, Alien wanted to study aerospace engineering, but she was soon drawn to the school’s venerable tradition of high-risk physical trespassing: the original “hacking”. Within a year, one of her hallmates was dead, two others were on trial, and two had been institutionalized. Alien’s adventures were only just beginning.

When scholars and policymakers consider how technological advances affect the rise and fall of great powers, they draw on theories that center on the moment of innovation—the eureka moment that sparks astonishing technological feats. In this book, Jeffrey Ding offers a different explanation of how technological revolutions affect competition among great powers.

Artificial intelligence is amplifying human ingenuity and disrupting the foundations of health care, military, entertainment, education, marketing and manufacturing. Artificial Intelligence and the Future of Power argues that this AI-driven revolution will have an unequal impact on different segments of humanity. There will be new winners and losers, new haves and have-nots, resulting in an unprecedented concentration of wealth and power.

The New York Times bestselling first book in Joe Abercrombie's The Age of Madness Trilogy where the age of the machine dawns, but the age of magic refuses to die. The chimneys of industry rise over Adua and the world seethes with new opportunities. But old scores run deep as ever. On the...

Her name was Henrietta Lacks, but scientists know her as HeLa. She was a poor Southern tobacco farmer who worked the same land as her slave ancestors, yet her cells - taken without her knowledge - became one of the most important tools in medicine: The first “immortal” human cells grown in culture, which are still alive today, though she has been dead for more than 60 years. HeLa cells were vital for developing the polio vaccine; uncovered secrets of cancer, viruses, and the atom bomb’s effects.

In the era of constant online visibility, one misstep can tarnish a reputation built over years. Reputation Repair on Social Media is a crucial guide for individuals, businesses, and brands navigating the aftermath of a social media crisis. This book provides practical, actionable strategies for repairing your image, regaining trust, and transforming online misfortunes into opportunities for growth.

Since it was first published in 2005, Ray Kurzweil's The Singularity Is Near and its vision of the future have been influential in spawning a worldwide movement with millions of followers, hundreds of books, major films, and thousands of articles. During the succeeding decade, many of Kurzweil's predictions about technological advancements have been borne out, and their viability has become familiar to the public through such now commonplace concepts. In this entirely new book Ray Kurzweil brings a fresh perspective to advances in the singularity.

Social Engineering: The Science of Human Hacking reveals the craftier side of the hacker's repertoire - why hack into something when you could just ask for access? Undetectable by firewalls and antivirus software, social engineering relies on human fault to gain access to sensitive spaces; in this book, renowned expert Christopher Hadnagy explains the most commonly used techniques that fool even the most robust security personnel and reveals how these techniques have been used in the past.