New Customer
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The Ultimate Sales Letter, 4th Edition
- Attract New Customers, Boost Your Sales
- By: Dan S. Kennedy
- Narrated by: Matt Cartsonis
- Length: 4 hrs and 45 mins
- Unabridged
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In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.
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king of the Pitchman
- By Kindle Customer on 04-20-20
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The Ultimate Sales Letter, 4th Edition
- Attract New Customers, Boost Your Sales
- Narrated by: Matt Cartsonis
- Length: 4 hrs and 45 mins
- Release date: 07-16-19
- Language: English
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In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use....
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Release date: 08-16-16
- Language: English
- To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth....
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New Sales. Simplified.
- The Essential Handbook for Prospecting and New Business Development
- By: Mike Weinberg
- Narrated by: Mike Weinberg
- Length: 8 hrs and 1 min
- Unabridged
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No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals. With refreshing honesty and some much-needed humor, sales expert Mike Weinberg examines the critical mistakes made by most salespeople and executives, then provides tips to help you achieve the opposite results.
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Forget everything you know about sales
- By Navo on 10-31-20
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New Sales. Simplified.
- The Essential Handbook for Prospecting and New Business Development
- Narrated by: Mike Weinberg
- Length: 8 hrs and 1 min
- Release date: 08-25-20
- Language: English
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No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals....
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The Innovator's Dilemma
- When New Technologies Cause Great Firms to Fail
- By: Clayton M. Christensen
- Narrated by: L.J. Ganser
- Length: 8 hrs and 37 mins
- Unabridged
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His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic best seller - one of the most influential business books of all time - innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right - yet still lose market leadership. Christensen explains why most companies miss out on new waves of innovation.
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This book is best read, not heard
- By Andrea Rudert on 09-09-17
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The Innovator's Dilemma
- When New Technologies Cause Great Firms to Fail
- Narrated by: L.J. Ganser
- Length: 8 hrs and 37 mins
- Release date: 04-18-17
- Language: English
- Innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right - yet still lose market leadership....
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Escaping the Build Trap
- How Effective Product Management Creates Real Value
- By: Melissa Perri
- Narrated by: Erin deWard
- Length: 6 hrs and 44 mins
- Unabridged
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In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You'll learn product management principles that can be applied to any organization, big or small.
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Distractingly soft narration
- By Heather Henderson on 01-21-21
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Escaping the Build Trap
- How Effective Product Management Creates Real Value
- Narrated by: Erin deWard
- Length: 6 hrs and 44 mins
- Release date: 06-30-20
- Language: English
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In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals....
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AI for Marketing and Product Innovation
- Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
- By: A.K. Pradeep, Andrew Appel, Stan Sthanunathan
- Narrated by: Graham Rowat
- Length: 6 hrs and 53 mins
- Unabridged
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AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".
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The technological side of AI marketing
- By John (Yue) Zhang on 02-12-24
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AI for Marketing and Product Innovation
- Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
- Narrated by: Graham Rowat
- Length: 6 hrs and 53 mins
- Release date: 02-26-19
- Language: English
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AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell....
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Medical Billing and Coding Guide For Beginners in 1 Hour
- A Quick Reference Guide to a Successful Career as a Medical Biller and Coder
- By: Harry Delgado
- Narrated by: Virtual Voice
- Length: 3 hrs and 23 mins
- Unabridged
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Medical billing and coding are important parts of the American healthcare system, which ensure that healthcare providers are compensated promptly for the medical and clinical services they offer to patients. Billing can be more accurate and efficient with the use of codes. The process and diagnosis are used to evaluate the efficacy of a medical procedure or to monitor the spread of diseases. Medical billing and coding are also much more than just codes and technical language. It is also about working with people and learning how to interact with different types of people and businesses. In ...
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PERTINENT INFORMATION
- By Pluto AIr on 05-02-24
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Medical Billing and Coding Guide For Beginners in 1 Hour
- A Quick Reference Guide to a Successful Career as a Medical Biller and Coder
- Narrated by: Virtual Voice
- Length: 3 hrs and 23 mins
- Release date: 04-26-24
- Language: English
- Medical billing and coding are important parts of the American healthcare system, which ensure that healthcare providers are compensated promptly ...
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Magnetic Marketing
- How to Attract a Flood of New Customers That Pay, Stay, and Refer
- By: Dan S. Kennedy
- Narrated by: Rusty Shelton
- Length: 3 hrs and 53 mins
- Unabridged
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Magnetic Marketing® is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised. It is a “change movement” that has established itself in over 136 different niches, business categories, industries, and professions, but is still also a “best kept secret”.
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Complete Waste of Time
- By Jeanette Fox on 01-05-19
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Magnetic Marketing
- How to Attract a Flood of New Customers That Pay, Stay, and Refer
- Narrated by: Rusty Shelton
- Length: 3 hrs and 53 mins
- Release date: 11-29-18
- Language: English
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Magnetic Marketing is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised....
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- By: Marty Cagan
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Unabridged
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How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
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Great book, terrible audio wanted to ask a refund
- By Srikanth Ramanujam on 11-15-18
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Release date: 03-20-18
- Language: English
- How do today's most successful tech companies - Amazon, Google, Facebook - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Find out....
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The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- By: Matthew Dixon, Nick Toman, Rick DeLisi
- Narrated by: Matthew Dixon, Nick Toman, Rick DeLisi
- Length: 6 hrs and 37 mins
- Unabridged
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In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty - with a new book that turns the conventional wisdom on its head. The idea that companies must delight customers by exceeding service expectations is so entrenched that managers rarely even question it. They devote untold time, energy, and resources to trying to dazzle people and inspire their undying loyalty.
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If you are a CXer, you have to read/listen to it
- By Shirley Campbell on 05-26-23
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The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- Narrated by: Matthew Dixon, Nick Toman, Rick DeLisi
- Length: 6 hrs and 37 mins
- Release date: 03-03-20
- Language: English
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In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty....
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Onboarding Matters
- How Successful Companies Transform New Customers into Loyal Champions
- By: Donna Weber
- Narrated by: Donna Weber
- Length: 5 hrs and 1 min
- Unabridged
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Onboarding is the most important part of the customer journey, yet many B2B companies fail to act proactively at the start of the relationship. Instead, customer success teams are stuck making heroic efforts to save accounts and fighting fires when customers inevitably run into problems or get stuck. In Onboarding Matters, Donna Weber shares the Orchestrated Onboarding™ framework that she implements with leading B2B companies to turn onboarding from a missed opportunity into a competitive advantage.
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Nothing new
- By Earle William on 09-03-24
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Onboarding Matters
- How Successful Companies Transform New Customers into Loyal Champions
- Narrated by: Donna Weber
- Length: 5 hrs and 1 min
- Release date: 12-08-21
- Language: English
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Onboarding is the most important part of the customer journey, yet many B2B companies fail to act proactively at the start of the relationship. Instead, customer success teams are stuck making heroic efforts to save accounts and fighting fires when customers inevitably run into problems....
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Traction
- How Any Startup Can Achieve Explosive Customer Growth
- By: Gabriel Weinberg, Justin Mares
- Narrated by: Gabriel Weinberg
- Length: 7 hrs and 24 mins
- Unabridged
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Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.
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Review from a marketing pro
- By SV on 06-18-16
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Traction
- How Any Startup Can Achieve Explosive Customer Growth
- Narrated by: Gabriel Weinberg
- Length: 7 hrs and 24 mins
- Release date: 10-23-15
- Language: English
- Traction will teach you the 19 channels you can use to build a customer base and how to pick the right ones for your business....
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The Innovator's Dilemma
- When New Technologies Cause Great Firms to Fail
- By: Clayton M. Christensen
- Narrated by: Don Leslie
- Length: 2 hrs and 21 mins
- Abridged
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Great companies can fail: not because they do anything wrong, but because they do everything right. Meeting customers' current needs leads firms to reject breakthrough innovations, "disruptive technologies", that create the products and opportunities of the future.
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See "The Innovator's Solution" Instead
- By 3.14 on 09-10-10
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The Innovator's Dilemma
- When New Technologies Cause Great Firms to Fail
- Narrated by: Don Leslie
- Length: 2 hrs and 21 mins
- Release date: 11-27-07
- Language: English
- Great companies can fail: not because they do anything wrong, but because they do everything right....
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The New Gold Standard
- 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
- By: Joseph A. Michelli
- Narrated by: Joseph A. Michelli, Tom Parks
- Length: 8 hrs and 12 mins
- Unabridged
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The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization.
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Very good information
- By Sand Storm IR.Tools Technology on 09-06-15
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The New Gold Standard
- 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
- Narrated by: Joseph A. Michelli, Tom Parks
- Length: 8 hrs and 12 mins
- Release date: 12-16-14
- Language: English
- The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company....
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El Plan de Marketing de 1-Página [The 1-Page Marketing Plan]
- Consigue Nuevos Clientes, Gana Más Dinero, Y Destaca Entre La Multitud [Get New Customers, Make More Money, and Stand Out from the Crowd]
- By: Allan Dib
- Narrated by: Juan Sebastián Aragón
- Length: 7 hrs and 12 mins
- Unabridged
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Para crear un negocio exitoso tienes que dejar de hacer acciones aleatorias de marketing y seguir un plan riguroso que garantice el rápido crecimiento de tu empresa. Tradicionalmente, crear un buen plan de marketing ha sido un proceso complejo que consume mucho tiempo, razón por la cual muchos deciden no hacerlo. En El Plan de Marketing de 1-Página, el emprendedor en serie y mercadólogo rebelde Allan Dib revela un nuevo enfoque en la implementación del marketing que facilita y simplifica la creación de un plan.
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El Plan de Marketing de 1-Página [The 1-Page Marketing Plan]
- Consigue Nuevos Clientes, Gana Más Dinero, Y Destaca Entre La Multitud [Get New Customers, Make More Money, and Stand Out from the Crowd]
- Narrated by: Juan Sebastián Aragón
- Length: 7 hrs and 12 mins
- Release date: 06-28-24
- Language: Spanish
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El emprendedor en serie y mercadólogo rebelde Allan Dib revela un nuevo enfoque en la implementación del marketing que facilita y simplifica la creación de un plan. Es literalmente una sola página dividida en nueve cuadrados.
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The 8 Laws of Customer-Focused Leadership
- New Rules for Building a Business Around Today’s Customer
- By: Blake Morgan
- Narrated by: Blake Morgan
- Length: 6 hrs and 20 mins
- Unabridged
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In a rapidly changing world filled with uncertainties, one thing remains crystal clear: customers are increasingly fickle and no longer care about loyalty to any particular company. In addition, many well-intentioned companies are falling short of customer expectations, despite every organization’s potential for excellence.
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Practical, current advice for CX and other leaders
- By Andy Z on 08-13-24
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The 8 Laws of Customer-Focused Leadership
- New Rules for Building a Business Around Today’s Customer
- Narrated by: Blake Morgan
- Length: 6 hrs and 20 mins
- Release date: 07-02-24
- Language: English
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A leadership playbook for making customer experience a core aspect of your business.
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Sense & Respond
- How Successful Organizations Listen to Customers and Create New Products Continuously
- By: Jeff Gothelf, Josh Seiden
- Narrated by: Graham Rowat
- Length: 6 hrs and 19 mins
- Unabridged
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We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.
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Must listen for anyone going into Product
- By Adrian on 08-21-20
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Sense & Respond
- How Successful Organizations Listen to Customers and Create New Products Continuously
- Narrated by: Graham Rowat
- Length: 6 hrs and 19 mins
- Release date: 12-10-19
- Language: English
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We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously....
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Product-Led Onboarding: How to Turn New Users into Lifelong Customers
- Product-Led Growth Series, Book 2
- By: Ramli John
- Narrated by: Ramli John
- Length: 3 hrs and 16 mins
- Unabridged
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Performance
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Story
Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves. They expect the product to be intuitive, easy, and fast. What’s more, they want more than they paid (or didn’t pay) for, and they want it now.
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Terrible and not understandable voice
- By feghian on 09-16-24
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Product-Led Onboarding: How to Turn New Users into Lifelong Customers
- Product-Led Growth Series, Book 2
- Narrated by: Ramli John
- Length: 3 hrs and 16 mins
- Release date: 05-04-23
- Language: English
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Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves. They expect the product to be intuitive, easy, and fast. What’s more, they want more than they paid (or didn’t pay) for, and they want it now....
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Outbounding
- Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads
- By: William Miller
- Narrated by: Mike Terry
- Length: 7 hrs and 5 mins
- Unabridged
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Many companies have let their sales people devolve into an order-taking, customer “farming” team where the focus is following up on inbound leads or just trying to upsell current customers. Conversely, this is the critical time in the life of a business when organizations with a team trained to sell outbound successfully will rise above the rest. Outbound selling can be intimidating even to the most senior rep, yet that same intimidation around cold calling and outbound sales can be transformed into confident success with the right tools at your disposal.
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Very good book
- By Alisha D. on 03-14-21
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Outbounding
- Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads
- Narrated by: Mike Terry
- Length: 7 hrs and 5 mins
- Release date: 11-03-20
- Language: English
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Sometimes, sales organizations rely too heavily only on inbound lead generation. However, when the inbound leads dry up and marketing efforts stop yielding results, the need for outbound activity becomes more crucial than ever....
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Content Rules
- How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
- By: Ann Handley, C. C. Chapman
- Narrated by: Ann Handley, C. C. Chapman
- Length: 6 hrs and 53 mins
- Unabridged
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Overall
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Performance
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Story
To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . .
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A complete waste of time
- By Dr. Brian L. Carpenter on 10-03-11
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Content Rules
- How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
- Narrated by: Ann Handley, C. C. Chapman
- Length: 6 hrs and 53 mins
- Release date: 08-18-11
- Language: English
- To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element....
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