Education Marketing
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The Copywriter's Handbook
- A Step-By-Step Guide to Writing Copy That Sells, 4th Edition
- By: Robert W. Bly
- Narrated by: Barry Abrams
- Length: 14 hrs and 3 mins
- Unabridged
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This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:
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Worst voice ever heard
- By Olga martinelli on 05-09-21
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The Copywriter's Handbook
- A Step-By-Step Guide to Writing Copy That Sells, 4th Edition
- Narrated by: Barry Abrams
- Length: 14 hrs and 3 mins
- Release date: 09-29-20
- Language: English
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This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers....
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How to Write Copy That Sells
- The Step-by-Step System for More Sales, to More Customers, More Often
- By: Ray Edwards
- Narrated by: Ray Edwards
- Length: 4 hrs and 11 mins
- Unabridged
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Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.
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Buy the print or kindle version. The narration is trash.
- By Julia Perrodin on 07-09-20
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How to Write Copy That Sells
- The Step-by-Step System for More Sales, to More Customers, More Often
- Narrated by: Ray Edwards
- Length: 4 hrs and 11 mins
- Release date: 08-06-19
- Language: English
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Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy....
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Be Our Guest
- Perfecting the Art of Customer Service
- By: The Disney Institute, Theodore Kinni
- Narrated by: Barry Abrams
- Length: 5 hrs and 26 mins
- Unabridged
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Exceeding expectations rather than simply satisfying them is the cornerstone of the Disney approach to customer service. Now, in honor of the 10th anniversary of the original Be Our Guest, the Disney Institute, which specializes in helping professionals see new possibilities through concepts not found in the typical workplace, is revealing even more of the business behind the magic of quality service.
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Too long and repetitive
- By M. Decker on 03-11-16
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Be Our Guest
- Perfecting the Art of Customer Service
- Narrated by: Barry Abrams
- Length: 5 hrs and 26 mins
- Release date: 05-05-15
- Language: English
- Exceeding expectations rather than simply satisfying them is the cornerstone of the Disney approach to customer service....
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In This Economy?
- How Money & Markets Really Work
- By: Kyla Scanlon, Morgan Housel - foreword
- Narrated by: Kyla Scanlon, Morgan Housel
- Length: 9 hrs and 38 mins
- Unabridged
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Is our national debt really a threat? What is a “mild” recession, exactly? If you’re worried about your bank account balance, job security, or mortgage rate, what data should you be keeping tabs on? For anyone trying to make sense of disorienting headlines, there’s no better interpreter than Kyla Scanlon. Through her trademark blend of witty illustrations, creative analogies, and insights from behavioral economics, literature, and philosophy, Scanlon breaks down everything you need to know about how money and markets really work.
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In This Economy?
- How Money & Markets Really Work
- Narrated by: Kyla Scanlon, Morgan Housel
- Length: 9 hrs and 38 mins
- Release date: 05-28-24
- Language: English
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An illustrated guide to the mad math and terrible terminology of economics, from one of the internet’s favorite financial educators....
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How to Write a Book This Weekend, Even If You Flunked English Like I Did
- By: Vic Johnson
- Narrated by: Wes Talbot
- Length: 1 hr and 34 mins
- Unabridged
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“Who else wants to write a book this weekend?” It’s easier than you think! Best-selling author Vic Johnson actually wrote this book in a weekend to prove how easy it is. And he gives you step-by-step detail of everything he did, including the resources he uses to turn out content-rich books in no time at all. How to Write a Book This Weekend is a perfect strategy for first-time book writers who have been discouraged by the thought of pounding out words for months at a time.
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Good lil' book
- By Oliver Nielsen on 04-16-16
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How to Write a Book This Weekend, Even If You Flunked English Like I Did
- Narrated by: Wes Talbot
- Length: 1 hr and 34 mins
- Release date: 04-11-13
- Language: English
- How to Write a Book This Weekend is a perfect strategy for first-time book writers who have been discouraged by the thought of pounding out words for months at a time....
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MBA ASAP
- Master the Game of Business
- By: John Cousins
- Narrated by: Virtual Voice
- Length: 13 hrs and 12 mins
- Unabridged
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"MBA ASAP is outstanding. John covers the foundations of sales, marketing, negotiation, strategy, and much more in the book. Additionally, he simplifies complex subjects so that anyone can grasp them." Sebastian R Cousins provides a comprehensive overview of business principles and practices. It’s a must-read for anyone looking to start their own business or advance their career in the business world. Business schools don't develop true leaders. Instead, they create themselves by acquiring the information, abilities, and experiences necessary for success. By reading this book, you can ...
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MBA ASAP
- Master the Game of Business
- Narrated by: Virtual Voice
- Length: 13 hrs and 12 mins
- Release date: 02-25-24
- Language: English
- "MBA ASAP is outstanding. John covers the foundations of sales, marketing, negotiation, strategy, and much more in the book. Additionally, he ...
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Business Writing for Dummies
- 3rd Edition
- By: Natalie Canavor
- Narrated by: Romy Nordlinger
- Length: 18 hrs and 18 mins
- Unabridged
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The ability to write well is a key part of your professional success. From reports and presentations to e-mails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical to moving your business forward. The techniques covered in this book will arm you with the skills you need to write better business communications. Inside you'll find: planning each communication; editing and fine-tuning your copy; building your personal brand with communications; writing bids, proposals, and reports; and more.
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Business Writing for Dummies
- 3rd Edition
- Narrated by: Romy Nordlinger
- Length: 18 hrs and 18 mins
- Release date: 04-23-21
- Language: English
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The ability to write well is a key part of your professional success. From reports and presentations to e-mails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical....
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Ingredienti
- Marcella's Guide to the Market
- By: Marcella Hazan, Victor Hazan
- Narrated by: Elizabeth Wiley
- Length: 4 hrs and 55 mins
- Unabridged
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When Marcella Hazan died in 2013, the world mourned the passing of the "Godmother of Italian cooking". But her legacy lives on, through her cookbooks and recipes, and in the handwritten notebooks filled with her thoughts on how to select the best ingredients - Ingredienti. Her husband and longtime collaborator Victor has translated and transcribed these vignettes on how to buy and what to do with the fresh produce used in Italian cooking, the elements of an essential pantry, and salumi.
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Once again, Marcella Says
- By Victoria on 07-23-16
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Ingredienti
- Marcella's Guide to the Market
- Narrated by: Elizabeth Wiley
- Length: 4 hrs and 55 mins
- Release date: 12-27-15
- Language: English
- Ingredienti offers succinct and compelling advice on how to choose vegetables, pasta, olive oil, Parmigiano Reggiano, prosciutto, and all of the key elements of Marcella's classic meals....
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Leading the Learning Revolution
- The Expert's Guide to Capitalizing on the Exploding Lifelong Education Market
- By: Jeff Cobb
- Narrated by: Erik Synnestvedt
- Length: 7 hrs and 5 mins
- Unabridged
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Lifelong learning has become a multibillion-dollar business, with more than 60 million adults currently engaged in webinars, webcasts, in-house training, continuing education classes, and more. But it is also an industry in flux, as newcomers topple old-guard organizations that can’t keep pace with the need for instant access to materials and flexible delivery methods, as well as demands for community and connection.
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Leading the Learning Revolution
- The Expert's Guide to Capitalizing on the Exploding Lifelong Education Market
- Narrated by: Erik Synnestvedt
- Length: 7 hrs and 5 mins
- Release date: 01-15-13
- Language: English
- Lifelong learning has become a multibillion-dollar business, with more than 60 million adults currently engaged in webinars, webcasts, in-house training, continuing education classes, and more....
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Story Dash
- Find, Develop, and Activate Your Most Valuable Business Stories . . . In Just a Few Hours
- By: David Hutchens
- Narrated by: David Hutchens
- Length: 4 hrs and 19 mins
- Unabridged
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Storytelling is humanity's oldest way of connecting to others. But for businesses and managers, it can also be a powerful tool to help organizations grow and thrive.
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Well Written and Told
- By Chad and Leyni on 04-25-23
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Story Dash
- Find, Develop, and Activate Your Most Valuable Business Stories . . . In Just a Few Hours
- Narrated by: David Hutchens
- Length: 4 hrs and 19 mins
- Release date: 10-26-21
- Language: English
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Storytelling is humanity's oldest way of connecting to others. But for businesses and managers, it can also be a powerful tool to help organizations grow and thrive....
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Wall Street Terms - Financial Education Is Your Best Investment (Financial IQ Series)
- Practical Glossary of Wall Street Lingo, Stock Market Slang, Investment Fundamentals, Trading & Broker Terms
- By: Thomas Herold
- Narrated by: William Bahl
- Length: 10 hrs and 25 mins
- Unabridged
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If you have ever gotten lost in the jargon of Wall Street, you aren’t alone. Professional money managers and traders often sound like they're speaking a foreign language, which can leave small investors at a disadvantage. Understanding what they're actually saying will help you make smarter investing decisions. With that in mind, here's a primer on the A to Z of the Wall Street universe. This practical glossary of Wall Street terms covers everything from investment fundamentals to the sophisticated terminology of contemporary finance.
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Make some money.
- By Nicholas on 02-26-20
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Wall Street Terms - Financial Education Is Your Best Investment (Financial IQ Series)
- Practical Glossary of Wall Street Lingo, Stock Market Slang, Investment Fundamentals, Trading & Broker Terms
- Narrated by: William Bahl
- Series: Financial IQ Series, Book 14
- Length: 10 hrs and 25 mins
- Release date: 01-28-20
- Language: English
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If you have ever gotten lost in the jargon of Wall Street, you aren’t alone. Professional money managers and traders often sound like they're speaking a foreign language, which can leave small investors at a disadvantage....
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Options Trading for Beginners
- How to maximize leverage, and profit
- By: Gregory Alan Thornhill
- Narrated by: Virtual Voice
- Length: 31 mins
- Unabridged
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Options Trading for Beginners is a comprehensive guide to understanding and utilizing options trading. It explains the basics of options trading, discussing topics such as the types of options and how to use them, when to take profits or cut losses, and how to minimize risk. This book also includes a range of helpful tools and strategies, making it an ideal resource for those new to the world of options trading.
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Options Trading for Beginners
- How to maximize leverage, and profit
- Narrated by: Virtual Voice
- Length: 31 mins
- Release date: 02-26-24
- Language: English
- Options Trading for Beginners is a comprehensive guide to understanding and utilizing options trading. It explains the basics of options trading, ...
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The Ultimate Sales Letter, 4th Edition
- Attract New Customers, Boost Your Sales
- By: Dan S. Kennedy
- Narrated by: Matt Cartsonis
- Length: 4 hrs and 45 mins
- Unabridged
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In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.
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king of the Pitchman
- By Kindle Customer on 04-20-20
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The Ultimate Sales Letter, 4th Edition
- Attract New Customers, Boost Your Sales
- Narrated by: Matt Cartsonis
- Length: 4 hrs and 45 mins
- Release date: 07-16-19
- Language: English
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In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use....
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Write to Market: Deliver a Book That Sells
- Write Faster, Write Smarter 3
- By: Chris Fox
- Narrated by: Nathan Agin
- Length: 2 hrs
- Unabridged
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Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write then market. Successful authors write to market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave.
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a realistic book about making money in writing
- By MVF on 08-24-16
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Write to Market: Deliver a Book That Sells
- Write Faster, Write Smarter 3
- Narrated by: Nathan Agin
- Series: Write Faster, Write Smarter, Book 3
- Length: 2 hrs
- Release date: 03-03-16
- Language: English
- Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Listen to find out how....
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The Antidote to Suffering
- How Compassionate Connected Care Can Improve Safety, Quality, and Experience
- By: Christina Dempsey
- Narrated by: Caroline Miller
- Length: 7 hrs and 14 mins
- Unabridged
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Press Ganey's chief nursing officer Christina Dempsey has worked everywhere in healthcare, from the ward floor to the hospital boardroom. She has also experienced the system as a patient and as a family member of a critically ill patient. In The Antidote to Suffering, this 30-year healthcare veteran and patient-experience thought leader argues that the key to improving healthcare is to reduce the suffering - physical, psychological, and emotional - of patients and caregivers alike through Compassionate Connected CareTM.
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The Antidote to Suffering
- How Compassionate Connected Care Can Improve Safety, Quality, and Experience
- Narrated by: Caroline Miller
- Length: 7 hrs and 14 mins
- Release date: 07-27-21
- Language: English
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Christina Dempsey, a 30-year healthcare veteran and patient-experience thought leader, argues that the key to improving healthcare is to reduce the suffering - physical, psychological, and emotional - of patients and caregivers alike through Compassionate Connected CareTM....
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Perennial Seller
- The Art of Making and Marketing Work That Lasts
- By: Ryan Holiday
- Narrated by: Ryan Holiday
- Length: 7 hrs
- Unabridged
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How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.
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Another Holiday marketing success, ironically .
- By Luke David Johnson on 10-29-17
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Perennial Seller
- The Art of Making and Marketing Work That Lasts
- Narrated by: Ryan Holiday
- Length: 7 hrs
- Release date: 07-18-17
- Language: English
- How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses....
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Marketing Study Cases for People Who Want to Improve Their English Language Skills, Volume IV
- By: Marcelo Gameiro
- Narrated by: Marcus Mulenga
- Length: 3 hrs and 45 mins
- Unabridged
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Made for listeners who learn best from stories, each chapter of this text presents a case study for improving both English language retention, as well as modern business and marketing concepts. With chapters averaging 2000 words, the information included touches on many influential business figures and corporations. While of course, we hope these stories are inspiring, we also intend for them to solidify visual English comprehension.
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Marketing Study Cases for People Who Want to Improve Their English Language Skills, Volume IV
- Narrated by: Marcus Mulenga
- Series: Marketing Study Cases for People Who Want to Improve Their English Language Skills Series, Book 4
- Length: 3 hrs and 45 mins
- Release date: 02-29-24
- Language: English
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Made for listeners who learn best from stories, each chapter of this text presents a case study for improving both English language retention, as well as modern business and marketing concepts.
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Length: 7 hrs
- Unabridged
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New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses in this new edition of his bestselling book. In Building a StoryBrand 2.0, Donald Miller teaches marketers and business owners to use his fully revised system of the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- Length: 7 hrs
- Release date: 10-15-24
- Language: English
- New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses in this new edition of his bestselling book.
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Everybody Writes (2nd Edition)
- Your New and Improved Go-to Guide to Creating Ridiculously Good Content
- By: Ann Handley
- Narrated by: Carolyn Jania, Ann Handley
- Length: 11 hrs and 26 mins
- Unabridged
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In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.
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Everyone writes, but only one could write this book!
- By Phil Williams on 11-21-23
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Everybody Writes (2nd Edition)
- Your New and Improved Go-to Guide to Creating Ridiculously Good Content
- Narrated by: Carolyn Jania, Ann Handley
- Length: 11 hrs and 26 mins
- Release date: 03-14-23
- Language: English
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In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers....
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Storynomics
- By: Robert McKee, Thomas Gerace
- Narrated by: Robert Mckee, Thomas Gerace
- Length: 6 hrs and 27 mins
- Unabridged
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Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising.
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It needs an abridged version.
- By Amazon Customer on 11-05-18
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Storynomics
- Narrated by: Robert Mckee, Thomas Gerace
- Length: 6 hrs and 27 mins
- Release date: 03-20-18
- Language: English
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In Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising....
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