Design Theory

The guru to the gurus at last shares his knowledge with the rest of us. Nobel laureate Daniel Kahneman's seminal studies in behavioral psychology, behavioral economics, and happiness studies have influenced numerous other authors, including Steven Pinker and Malcolm Gladwell. In Thinking, Fast...

The creative process for designing a playful structure applicable to a board game, video game, gamified system, gamification, edutainment, and art games, among others. PLAYFUL STRUCTURE - A GAME DESIGN METHODOLOGY By applying the five essential elements of playful structure (satisfying desires and needs, a progression system, a scalable challenge, objectives, and a reward system), it is possible to analyze a game mechanism, solve gameplay problems, and make a product more likely to appeal to and retain people. The methodology can be applied to video games, board games, role-playing games, ...

#1 NEW YORK TIMES BESTSELLER “A whirlwind tour of fundamental physics and cosmology.”—The Wall Street Journal “Fascinating . . . a wealth of ideas [that] leave us with a clearer understanding of modern physics in all its invigorating complexity.”—Los Angeles Times When and how...

If you are a beginner or seasoned professional in Information Technology this book explains the syntax and semantics of data model design. Models, Metaphor and Meaning looks at data modeling for information systems from the perspective of information theory, linguistics and semiotics in order to explain how models convey meaning. The book starts with a critique of William Kent’s classic Data and Reality and builds on contemporary themes in psycho-linguistics regarding metaphor as a key to our conceptual thinking. The book reviews Shannon’s Information Theory and analyzes the differences...

Don’t read this book if you’re looking for an affirmation of the sales status quo. Roff-Marsh argues that the marketplace has changed dramatically since the evolution of the standard sales model and that radical change is being forced on organizations—like it or not! Here are just some of the radical changes that Roff-Marsh advocates (and sacred cows he slays) in this comprehensive and impeccably-argued treatise. Salespeople should be inside, not in the field. Engineers should perform necessary field sales activities. Revenue should be the responsibility of Operations, not Sales. ...

Unlock the power of ChatGPT and DALL·E to create passive income and live on your terms. Whether you're looking to earn extra money, achieve financial independence, or explore new opportunities, this guide shows you how to succeed, even with no prior AI experience.

Is color choice overriding in your illustrations? Are you unable to create eye-catching, balanced compositions to hold audiences' attention? Then Color Mastery is what you have been waiting for. Here is a book that will break down the apparently daunting world of color theory into concrete, actionable steps for the graphic illustrator. Imagine what it would be like to have the power to evoke emotions, to control where a viewer looks, and to create beauty with color alone. This book will take you through the fundamentals of color theory and give you clear, concise examples and exercises to ...

Machine learning systems are both complex and unique. Complex because they consist of many different components and involve many different stakeholders. Unique because they're data dependent, with data varying wildly from one use case to the next. In this book, you'll learn a holistic approach to designing ML systems that are reliable, scalable, maintainable, and adaptive to changing environments and business requirements. Author Chip Huyen, cofounder of Claypot AI, considers each design decision in the context of how it can help your system as a whole achieve its objectives.

Still Feeling Anxious, Wired, and Exhausted? The Problem Isn’t You—It’s Your Nervous System You’ve checked every box—meditation, supplements, mindset hacks— …but the fatigue, tension, and emotional rollercoaster keep coming back. You’re not broken. Your nervous system is simply dysregulated—and it can be gently reset. ✨ Imagine this instead... You wake up rested—not bracing for the day. Your digestion flows. Your breath softens. You feel calm, present, and finally at home in your body. Welcome to Vagus Nerve Made Easy: A gentle, science-backed guide offers a simple yet...

Analyzing the political and banking history of the United Kingdom, the United States, Canada, Mexico, and Brazil through several centuries, Fragile by Design demonstrates that chronic banking crises and scarce credit are not accidents due to unforeseen circumstances. Rather, these fluctuations result from the complex bargains made between politicians, bankers, bank shareholders, depositors, debtors, and taxpayers.

Seeing the Whole: Understanding Gestalt Theory and Its Lasting Impact explores one of psychology’s most influential schools of thought and its continuing relevance in today’s world. Gestalt Theory revolutionized the way we understand perception, learning, creativity, and design by introducing a simple but profound idea: the whole is greater than the sum of its parts. This engaging and comprehensive book traces the origins of Gestalt psychology, introduces its core principles of perception, and examines its lasting contributions to fields as diverse as education, therapy, problem solving...

Unlock the secrets of effective teaching and learning with Understanding Robert M. Gagné: A Complete Guide to the Nine Events of Learning Theory and Instructional Design. This comprehensive guide delves into the groundbreaking work of Robert M. Gagné, the pioneer of modern instructional design whose ideas have shaped education, corporate training, and adult learning worldwide. From the foundational principles of Gagné’s learning theory to his famous Nine Events of Instruction and Five Types of Learning outcomes, this book offers educators, trainers, and instructional designers a step-...

Step inside the world of one of the most influential architects of the twentieth century. The Vision of Modern Living: Understanding the Ideas and Legacy of Le Corbusier explores the groundbreaking theories, iconic buildings, and bold urban plans that redefined modern architecture. From his famous “Five Points of Architecture” and the Modulor system of human proportion to his visionary Radiant City and spiritual later works like the Chapel at Ronchamp, Le Corbusier’s career reshaped the way we think about homes, cities, and the role of design in everyday life. Written in clear, ...

Unlock the transformative power of color and space with the captivating eBook, "Color Theory and Space Planning." Dive into an essential guide for designers, architects, and anyone eager to understand how the harmonious balance of color and space can elevate an environment from ordinary to extraordinary. Start with the fundamental principles in "Introduction to Color and Space in Design," where a solid foundation is laid for mastering the art of color theory and the science of space planning. Discover the profound "Psychology of Color," exploring the emotional and cultural dimensions that ...

Evolution--or the broader topic of origins--has enormous relevance to how we understand the Christian faith and how we interpret Scripture. Four Views on Creation, Evolution, and Intelligent Design presents the current "state of the conversation" about origins among evangelicals representing...

Understanding David Ausubel: A Complete Guide to Meaningful Learning Theory and Educational Psychology Unlock the power of meaningful learning with this comprehensive guide to the educational theories of David Ausubel, one of the most influential figures in cognitive psychology and instructional design. This book provides an accessible, in-depth exploration of Ausubel’s groundbreaking ideas—ranging from subsumption theory and advance organizers to the critical role of prior knowledge in effective teaching and learning. Perfect for educators, students, instructional designers, and anyone...

Embark on a fascinating journey through the intricacies of the natural world with "Divine Blueprint: The Case for Intelligent Design." This groundbreaking book delves deep into the compelling evidence for an intelligent designer behind the awe-inspiring complexity of biological systems. Drawing from a wide range of scientific disciplines, including biology, physics, and information theory, "Divine Blueprint" offers a fresh perspective on the origins of life and the guiding forces behind its development. "Divine Blueprint" masterfully weaves together the latest discoveries in science with ...

A philosophical map for the labyrinth of modern life, Become Who You Are reveals a radically new theory of mental health and “the opposite of depression.” Drawing from the insights of Friedrich Nietzsche, Marcus Aurelius, and Abraham Maslow, along with hundreds of scientific findings, each moment will challenge your intuitions and catalyze personal evolution. If you're ready to embark on a transformative journey of personal growth and self-actualization, this book will be your guide.

Artificial Intelligence is no longer confined to data science and automation—it’s now a powerful ally in the creative process. AI in Creative Workflows explores how cutting-edge AI tools are reshaping the way artists, designers, writers, and content creators conceptualize, produce, and refine their work.

In this vivid and captivating journey through the colors of an artist’s palette, Victoria Finlay takes us on an enthralling adventure around the world and through the ages, illuminating how the colors we choose to value have determined the history of culture itself. How did the most precious...