Channel Partners

The book explains what it takes to build and manage partner channels in the software industry. The book uses the business model framework introduced by Alexander Osterwalder. It provides a practical guide for organizing the activities required to design productive partner programs as well as implement these programs for the recruitment and management of partners that will find, win, make, keep, and grow happy customers on our behalf.

A concise and structured approach to third-party sales management that blends many of the tools and the rigor of Sandler Training with specific guidance for channel managers.

Dive into the dynamic world of local advertising with "Local Advertising Triumph", your definitive and comprehensive guide to navigating the news aggregator landscape. This book is designed to turn you into a savvy advertiser, ready to capitalize on the potential within your local businesses and revolutionize your advertising strategy. Understanding the local advertising ecosystem is paramount, a fact which "Local Advertising Triumph" emphasizes right from the first chapter. It offers a nuanced understanding of news aggregator websites and their role in local advertising, preparing you for ...