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From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered....

Networking online is key when it comes to building an online business. And what’s a better place to market and advertise when people are spending over two hours plus on social media! And building a brand is one of the most powerful businesses you can build....

In today's world, effective marketing means multi-channel marketing....

Tim Hwang investigates the way big tech financializes attention. In the process, he shows us how digital advertising - the beating heart of the internet - is at risk of collapsing, and that its potential demise bears an uncanny resemblance to the housing crisis of 2008....

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels....

Are you looking for the competitive edge to take your personal brand to new heights and be in control of your career? Are you looking for the competitive edge to crush the competition and 10X your business? Listen to find out more....

The Buying Brain offers an in-depth exploration of how cutting-edge neuroscience is having an impact on how we make, buy, sell, and enjoy everything, and also probes deeper questions on how this new knowledge can enhance customers' lives....

The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor....

This is the story of a man who shaped an industry - and changed the way we look at our world....

Books on marketing analytics tend to be quite academic, with an emphasis on precision and statistical significance that are rarely ever achievable in the corporate world....

This audiobook dives into the core principles and secrets toward mastering marketing and advertising skills on Instagram, Facebook, YouTube, Twitter, and Pinterest to scale your audience to levels you did not think were possible....

Are you ready to take your social media accounts to the next level for your business or personal brand? Not sure how to turn you social media audience into customers? Are you ready to build an insanely loyal following that you will keep forever? If so, keep listening....

A field guide to the visionaries and the fans who are reinventing the art of storytelling....

The Commonwealth Games have come to Manchester and the city is buzzing. Caught in the commercial feeding frenzy is Tom Benwell, an advertising executive. But the pressure is getting to Tom - too many deals to make and lies to tell....

Today's top business owners know that the only way to grow quickly and profitably is to leverage the power of online marketing....

Subliminal tactics are frequently used by marketers to get you to buy things you don’t need, by politicians to get votes, etc....

To bring the principles of finding the obvious to life, Trout finds obvious solutions to today's troubles for the likes of GM, Coke, Wal-Mart, newspapers, and the bewildering beer business....

This book is a complete beginners guide to fully grasping the ways of utilising pay per click advertising to have a wider customer reach and expand your business....