Mostrando resultados por autor "Steven Imke" en Todas las categorías

Practical Marketing Concepts for Your Small Business is a wisdom packed book that was written for the budget conscious entrepreneur looking to market their product or service better. This book is divided into 9 chapters and covers the following topics: How to identify and target viable customers Tactics to get noticed in an ocean of interruption marketing The attitude and behavior of various target demographics The buyer psychology, including behavior economics and emotional appeals Dozens of free and low cost ways to achieve greater brand awareness Tactics to make a message more memorable ...

The entrepreneur looks at the same information as the masses, but sees something quite different. Therefore, the entrepreneur approaches life from a completely different perspective than the average person. The Entrepreneurial Brain compares how entrepreneurs and the masses look at things such as work, money, friends, education and even risk quite differently. By recognizing and adopting a more entrepreneurial way of thinking, the reader comes away with a more complete awareness of the views and attitudes that make a successful entrepreneur. The Entrepreneurial Brain is a concise and easy ...

Messages from Successful Entrepreneurs is a wisdom packed book that was written for the entrepreneur looking to re-energize their business with inspirational ideas from successful entrepreneurs. This book uses stories from 32 of the world's most successful leaders to dramatize pivotal lessons every entrepreneur should consider implementing in their own business. Discover how overcoming personal hardships or being told “no” created some of the greatest entrepreneurs. Learn how a waffle sparked the running craze and how a Pez dispenser launched one of the biggest multi-sided platforms. As...

Pricing is one of the most unsung elements of marketing. Practical Guide to Understanding Your Pricing Options teaches the reader how to price their products or services strategically. By implementing the suggestions in this book, the reader will be able to use pricing to not only encourage customers to buy but to maximize their profit margins. This book is broken into 3 parts. In the first part, “Pricing Strategies," the author describes 14 pricing strategies to drive specific customer behaviors such as building customer loyalty, ensuring more consistent business cash flow, and ...

Every RV adventure has its summit. What follows reveals what was built to last. In the final four summers of RV Season, the road is no longer new—it’s demanding. Mechanical setbacks grow less amusing. Long miles stretch patience thin. A damaged tire on a forgotten back road and repairs that refuse to stay fixed remind the family that freedom on wheels comes at a cost. But the deeper shift isn’t under the hood. As the summers pass, everyone inside the motorhome is changing. A son who once slept through long stretches of highway and passed the miles with video games is now learning to ...

The Quiet Disruption is not a book about science-fiction futures or runaway superintelligence. It’s about how AI is already reshaping the foundations of work, trust, power, and institutions, long before we have the frameworks to manage the consequences. Drawing on real-world examples from business, labor markets, governance, energy infrastructure, and information systems, this book examines how automation alters society through second- and third-order effects. Entry-level cognitive work disappears before training systems can adjust. Diagnostics become data-rich and always-on, redefining ...

This is not another business book designed to help entrepreneurs write a business plan. The focus of Everything You Wanted to Know about Business Planning, but Were Afraid to Ask is to convey all the business wisdom entrepreneurs need to know BEFORE they sit down to write their business plan. Readers will learn: What factors to consider before they start The vocabulary and federal acronyms used in the business world How to define the right business and economic models for their business How sales tax and income tax really work How their credit score is computed and what they can do to ...

What begins as a practical experiment in RV travel becomes a defining chapter of family life. In the first four summers of RV Season, Steve Imke and his family set out across America in a slightly used Class A motorhome with more enthusiasm than experience, and a loyal German Shepherd named Baron riding shotgun. GPS signals fail at the worst possible moments. Construction zones rewrite carefully planned routes. Traffic turns short drives into long afternoons. What should have been simple vacations became an education in patience, improvisation, and the art of laughing when plans unravel. ...

Steven Imke is the worlds foremost expert on educating investors in oil an gas direct participation programs. His book "The Investor's Guide to Investing in Direct Participation Oil and Gas Programs" is based in his best selling videos. An an Investment Adviser and the founder of a documentation and training company he used his personal experiences as and oil and gas investor and his instructional design knowledge to interview investors and industry experts to determine the specific information investors really need to know to make informed investment decision. The book provides pointers to...

Practical Sales Ideas for Your Small Business is a wisdom packed book that was written for the entrepreneur looking for ideas and tactics to improve sales. Whether they are selling face-to-face or selling online, the reader discovers tips and tricks to close more deals. Sales are built on relationships and the author has created bite size nuggets of knowledge that the reader can easily apply to their sales process. As a serial entrepreneur and mentor to thousands of small businesses, the author has distilled critical lessons about sales. These lessons are designed to make the customer fall ...

Before You Leap is a wisdom packed book that was written for the nascent entrepreneur. It uses stories and personal examples from the author to reveal uncommon things that can make or break a venture before it starts. The book not only gives the entrepreneur the tools for self reflection, but also exposes the reader to the different options available to building a full-blown business. As a serial entrepreneur and mentor to thousands of small businesses, the author has distilled a lifetime of wisdom that every new entrepreneur should consider before they start their first business. Readers ...

Practical Crowdfunding How-To Guide is a wisdom packed book that was written for the entrepreneur considering raising money via a crowdfunding campaign. Crowdfunding is not a simple matter of just putting a campaign on one of the crowdfunding platforms and waiting for the money to roll in. It is much more personal, relies heavily on social media, and depends on making network connections before the campaign is launched. In fact, crowdfunding shares very little in common with other forms of raising money. For most businesses, crowdfunding success can run the gambit. Yet, it does not have to ...

Applying the Business Model Canvas: A Practical Guide for Small Businesses is a book that was written for the entrepreneur trying to come up with a workable new business model. It teaches entrepreneurs using the Socratic Method of asking and answering questions to complete each of the 13 building blocks of the Business Model Canvas and the Value Proposition Model. Through this process, the listener will be able to turn abstract ideas into a practical business model in no time.