Showing results by author "Katie Delahaye Paine"

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    • Measure What Matters

    • Online Tools for Understanding Customers, Social Media, Engagement, and Key Relationships
    • By: Katie Delahaye Paine
    • Narrated by: Vanessa Hart
    • Length: 7 hrs and 27 mins
    • Unabridged
    • Overall
      3.5 out of 5 stars 7
    • Performance
      3 out of 5 stars 6
    • Story
      3.5 out of 5 stars 6

    If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible," they can be measured and managed - with powerful results. Measure What Matters explains simple, step-by-step procedures for measuring customers, social media reputation, influence and authority, the media, and other key constituencies.

    • 5 out of 5 stars
    • Good info

    • By Victoria on 11-19-12

    Regular price: $19.60