Showing results by author "Bridget Brennan"

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    • Winning Her Business

    • How to Transform the Customer Experience for the World’s Most Powerful Consumers
    • By: Bridget Brennan
    • Length: Not Yet Known
    • Unabridged
    • Overall
      0 out of 5 stars 0
    • Performance
      0 out of 5 stars 0
    • Story
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    Bridget Brennan provides a road map for selling in a world dominated by the rise of women’s economic power. She points out how classic sales practices that focused on simply offering product knowledge are no longer enough in today’s Google-informed world. Instead, savvy business people must adapt by learning how to deliver transformational customer experiences that speak to women and by developing stronger interpersonal skills, value-added knowledge, and emotional-engagement techniques that inspire sales, referrals, and repeat business. 

    • How to Transform the Customer Experience for the World’s Most Powerful Consumers
    • By: Bridget Brennan
    • Length: Not Yet Known
    • Release date: 03-05-19
    • Not rated yet

    Regular price: $21.67

    • Why She Buys

    • The New Strategy for Reaching the World’s Most Powerful Consumers
    • By: Bridget Brennan
    • Narrated by: Vanessa Daniels
    • Length: 7 hrs and 21 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 30
    • Performance
      4.5 out of 5 stars 29
    • Story
      4.5 out of 5 stars 29

    If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy, driving nearly 80 percent of consumer household spending in the United States alone. They hold the purse strings, and when they've got a tight grip on them as they do now, companies must be shrewder than ever to win them over.

    • 2 out of 5 stars
    • Horrible narration, repetitive content

    • By Amazon Customer on 08-14-17
    • The New Strategy for Reaching the World’s Most Powerful Consumers
    • By: Bridget Brennan
    • Narrated by: Vanessa Daniels
    • Length: 7 hrs and 21 mins
    • Release date: 10-11-16
    • 4.5 out of 5 stars 30 ratings

    Regular price: $23.09