Showing results by author "Andy Nulman"
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Pow! Right Between the Eyes
- Profiting from the Power of Surprise
- By: Andy Nulman
- Narrated by: Peter Ganim
- Length: 6 hrs and 19 mins
Business, both big and small, is in desperate need of new ways to inspire bored and cynical consumers who have grown weary of the same old song and dance. In today's information economy, it doesn't matter how many people you reach, but how much attention they pay. And the best way to get attention is with the powerful, but largely misunderstood, element of surprise.
Hesitated on Buying It but glad I did.
- By larry on 08-27-09
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Regular price: $19.95