Showing results by author "Afdhel Aziz"
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Good Is the New Cool
- Market Like You Give a Damn
- By: Afdhel Aziz, Bobby Jones
- Narrated by: Stephen Paul Aulridge Jr.
- Length: 6 hrs and 21 mins
Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands - while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool - but now they need to be good, too.
I could not finish it
- By Kelsey on 03-07-18
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Regular price: $19.95