Mostrando resultados por narrador "Walter Dixon" en Todas las categorías

Marketing management is racing to keep pace with the technological advances that are disrupting how customers connect and interact with brands. Instead of planning and producing a few big campaigns, marketers today must design and operate an explosion of continuous marketing touchpoints that evolve as quickly as their organization can manage.

The process by which nations escape poverty and achieve economic and social progress has been the subject of extensive examination for hundreds of years. The notion of development itself has evolved from an original preoccupation with incomes and economic growth to a much broader understanding of development. In this Very Short Introduction, Ian Goldin considers the contributions that education, health, gender, equity, and other dimensions of human well-being make to development.

Corporate social responsibility, sustainability, and acting ethically are all accepted business aims, but their meaning and implementation in a global context is far less clear-cut. Global Business Ethics cuts through the confusion to provide a coherent basis for ethical decision-making within the complications of the international business landscape.

In Ethereum for Business, Paul Brody provides a plain English guide to doing business on the world's largest blockchain. The book covers an overview of Ethereum, business applications on Ethereum, and various advanced topics. Including case studies and examples from the world of Ethereum, Ethereum for Business is readable both linearly and by dipping in and out of chapters. The book is aimed at business executives who want to understand the potential of blockchain for solving real-world business problems, and listeners with technical knowledge who want to understand the business use cases.

Using numerous examples, Robinson and Schroeder argue that the employees who interact directly with your customers, make your products, and provide your services are in the best position to see where problems exist and what improvements and new offerings would have the most impact.

Shortly after arriving in the White House in early 1933, Franklin Roosevelt took the United States off the gold standard. His opponents thought his decision unwise at best and ruinous at worst. But they could not have been more wrong. With The Money Makers, Eric Rauchway tells the absorbing story of how FDR and his advisors pulled the levers of monetary policy to save the domestic economy and propel the United States to unprecedented prosperity and superpower status.

Family Inc. is not just a personal finance book; it is a "how to" guide for achieving financial security. By borrowing time tested principles used in business and applying them to family financial planning, Family Inc. provides a powerful framework for navigating all of life's big financial decisions. You will learn how to think strategically as the Family Chief Financial Officer; how to make investments in education and yourself to benefit your career; how to manage your hard-earned money to make it work for you; and much more.

What if those we lead found great purpose in what they do and worked at their jobs with all their heart? Ultimately, don't we hope to foster intrinsic motivation so that the individuals we lead become better employees, better students, or better athletes? Recent discoveries of brain science and the wisdom of top CEOs that Dr. Tim Irwin interviewed for this audiobook give us the answers we've long sought. Science in recent years discovered that affirmation sets in motion huge positive changes in the brain. It releases neurochemicals associated with well-being and higher performance.

This timely book explores the alarming rise of ransomware: malicious software blocking users from their systems or data until they've paid money to regain access or to prevent the release of sensitive information. High-profile British examples of the twenty-first century have targeted national libraries and healthcare organizations; in the US, hackers of Pennsylvania's Lehigh Valley Health Network held patient data hostage—when their demands went unmet, they published topless photographs of women with breast cancer.

In the plainest of terms, baseball scouts are tasked with seeing the future—a distant future, at that. Baseball's long developmental arc leaves room for plenty of twists and turns on the way to The Show. Some prospects shoot like arrows toward their projected potential, while others fizzle out or chart an unexpected course. Smart, Wrong, and Lucky explores how first impressions measure up to their aftermaths: the draft, years of progression, and for a talented few, major-league success.

An industry-specific guide to the applications of advanced analytics and AI to the banking industry.

When Fortune announced its list of the World’s Greatest Leaders, the top spot was awarded - not to a captain of industry - but to the new pontiff. In the year since his election, Pope Francis earned that accolade - and more. He has achieved the remarkable: breathed life into an aging institution, reinvigorated a global base, and created real hope for the future.How did a man who spent his life laboring in slums far from the Vatican manage to do this and so quickly?

Community Christian Church embraced the Big Idea and everything changed. They decided to avoid the common mistake of bombarding people with so many “little ideas” that they suffered overload. They also recognized that leaders often don’t insist that the truth be lived out to accomplish...

From Alan Gaff, author of the highly acclaimed Bayonets in the Wilderness, comes the real story of this stunning defeat against the Native American nations in the Northwest Territory. In three hours on the morning of November 4, 1791, General Arthur St. Clair lost one half of his soldiers as well as his reputation.

Coinage - it is one of the most successful and consistent technologies ever invented. Nothing else we still use in everyday life has a history quite like it. Look around at all the things that would bewilder a Greek, Roman, or Renaissance ancestor; then, dig into your purse or pocket for that one artifact that they would immediately recognize. Historian Frank L. Holt takes us on a journey through the history of numismatics, the study of coins - one of the oldest and most important contributions to the arts and humanities.

Few people know much about stem cell research beyond the ethical questions raised by using embryos. But in the last decade, stem cell research has made huge advances toward eliminating some of our most intractable diseases. Now this sweeping and accessible book introduces us to this cutting-edge science, which will revolutionize medicine and change the way we think about and treat disease.

How do children thrive? As a parent, you probably think about this all the time. You want your children to have happy, healthy, and meaningful lives - but what's the best way to support them? In How Children Thrive, developmental pediatrician and parent Dr. Mark Bertin provides a positive, simple, and empowering approach for raising children of all ages. Bringing together mindfulness, new science on brain development, and the messy reality of being a parent, Dr. Bertin has a created a breakthrough guide that will help children - and their parents - flourish.

Who was the greater economist--Adam Smith or Charles Darwin? The question seems absurd. Darwin, after all, was a naturalist, not an economist. But Robert Frank, New York Times economics columnist and best-selling author of The Economic Naturalist, predicts that within the next century Darwin will unseat Smith as the intellectual founder of economics.

A heady blend of international intrigue, social theory, botanical lore, and ecological study, The Cactus Hunters offers complex insight into species extinction, conservation, and more-than-human care.

Over the last three years, Forbes has published in depth profiles of this new batch of billionaires, including the founders of Spotify, Dropbox, Tumblr, and Twitter. Now, in a compilation introduced and updated by Forbes editor Randall Lane, fans and critics alike will get a comprehensive look at who these super-entrepreneurs are and what they say about their own success and their plans for the future.