Mostrando resultados por narrador "Erik Synnestvedt" en Todas las categorías

In every sector, there's an outlier. In the pharmaceutical industry, it’s Merck. In discount retail, it's Family Dollar. It used to be Wrigley in candy and Maytag in appliances. Other superstars have been hidden in plain sight, like Heartland Express in trucking or Linear Technology in semiconductors. How do these exceptional companies deliver superior perfor­mance over the long run despite facing the same constraints as competitors? What are they doing differently? What can we learn from them?

Today, business moves at the speed of thought. The web enables a perpetual cycle of interaction and feedback, and every status update or tweet that mentions your company or brand either helps or hurts you reputation in real-time. Customers expect a level of attentiveness and responsiveness that most companies can’t live up to. Can you?

Are leaders born, or made? And what's the single most important quality a real leader should possess? Philosophers and management theorists have endlessly debated-and just as endlessly written about-these subjects for centuries. Finally, here's a book that cuts to the chase. In 68 of the most succinct, no-punches-pulled pages you'll ever read, acclaimed author-speaker-coach John Baldoni maintains that "leadership presence" is a form of communication that can be learned, and then provides the hows and the whys of learning it.

Branding is more than a great logo. A brand is the essence of an organization - its DNA - impacting its continual success. It is absolutely essential to get it right. Brand managers, marketers, and executives have long turned to this trusted guide to troubleshoot their branding problems. Written by an acknowledged expert with 30 years of experience building world-class brands, Brand Aid covers topics ranging from research and positioning to brand equity management and architecture strategy.

Summer, 1966: For 13-year-old Gus LeGarde, summertime always means Loon Harbor, his grandparents' idyllic fishing resort on Great Pond. The season is a grand tradition of swimming, boating, and new adventures with his best friends, twins Siegfried and Elsbeth. But this summer, everything changes when a new lodge down the shore threatens the resort - and triggers a chain of events that will transform Gus and his friends forever.

“As a physician and a social scientist, Peter Ubel is unparalleled in his understanding of some of the most important decisions we are facing, or will face.” —Dan Ariely, New York Times bestselling author of Predictably Irrational “His ideas are important, his style is accessible (with...

Political gridlock in Washington…the lingering effects of the financial crisis…structural problems such as unemployment and the skills gap of our work force…the mediocre K-12 educational system. Are our best days behind us? Joel Kurtzman persuasively shows why all the talk about America's decline is not only baseless but dead wrong. Our best days, are, in fact, ahead of us.

Most of us graduate high school with a basic understanding of history, math, science, and literature, but when it comes to personal finance - arguably the topic that we use most in our daily lives - we feel lost or overwhelmed. No longer! Cast aside your fear of FICO scores and your confusion about credit cards, because Scott Gamm, founder of HelpSaveMyDollars.com and student at NYU Stern School of Business is here to help.

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry - yet it's still utterly foreign to most companies running things now. When consumers you've never met are rating your company's products in public forums with which you have no experience or influence, your company is vulnerable.

Think you can't take a career break? Think again! Escape 101 is a road map for getting away, without sacrificing everything you have invested in your life right now.

Tony Little is the definition of the American dream. He’s a fitness icon, and the quintessential example of a self-made entrepreneur. But he didn’t start out that way. In There’s Always a Way, Tony relates his incredible rags-to-riches story—from a promising career in bodybuilding that ended with a car accident, a painful recovery, and years of self-pity, to an incredible new start as a self- made fitness icon, infomercial and TV shopping pioneer, and multi-millionaire.

With phones ringing off the hook, constantly changing to-do lists, and increasingly complicated schedules, having a good memory has become more important than ever. Drawing on the latest research from cognitive experts and psychologists, 30 Days to a More Powerful Memory provides hands-on, practical strategies and exercises that anyone, young or old, can use to sharpen their memory - fast!

From the moment he burst onto the national political scene, Barack Obama has fascinated people more than any politician in decades. Many biographers have already retold his story, but no previous book truly explains how his mind works, what passions drive him, or what makes him such an effective leader.

Using a question-and-answer format, this entertaining book addresses over 100 general interest questions about the sea, sea life, seabirds and man s relationship with the sea. Why is the sea salty? Does anything eat jellyfish? Why do whales sing? How do flying fish fly? Who owns the oceans? Inspired by questions raised while the author was a guest lecturer on cruise ships, this fascinating and informative book is a lighthearted, surprising, and entertaining read for anyone interested in the sea in its many forms.

Is Social Security really going bust, and what does that mean to me? If I hire an immigrant, am I hurting a native-born worker? How much can presidents really affect economic outcomes? Why does the stock market go up when employment declines? What's a "living wage?" Why do I feel so squeezed? If you'd like to know the answers to these questions, premier economist Jared Bernstein is here to help.

When young Gus LeGarde befriends a cranky old hermit in the woods who speaks to an Oneida Indian spirit named Penaki, he wonders if the man is nuts. But when Penni rattles tin cups, draws on dusty mirrors, and flips book pages, pestering them to find evidence to avenge her past and free her from earthly bondage, things change.

Feeling uninspired? If you’re a creative professional - or just someone who’d like to be more creative in your work and daily life - look no further than Designers Don’t Have Influences. Creative director, writer, advocate, and design cheerleader Austin Howe’s elegant, incisive, and amusing essays are sure to appeal to a wide spectrum of readers. Howe chronicles the lives, philosophies, and work processes of leaders in disparate fields from art to spirituality and even ice hockey, many of whom have never before been profiled in print.

YOU'RE THE BOSS.... NOW WHAT! GET THE MOST OUT OF YOUR EMPLOYEES WITH THESE 3 INDISPENSIBLE GUIDES. One of the biggest challenges for new managers is how to get the best out of each of their team members so they achieve superior results - and make you, the new manager, look good!

Jack London was an American author who wrote The Call of the Wild and other books. A pioneer in the then-burgeoning world of commercial magazine fiction, he was one of the first Americans to make a lucrative career exclusively from writing. Here are four of his best stories: "The Whale Tooth", "To Build a Fire", "The House of Pride", and "The House of Mapuhi".

You've used their products. You've heard about their skyrocketing wealth and "don't be evil" business motto. But how much do you really know about Google's founders, Larry Page and Sergey Brin? Inside Larry and Sergey's Brain skips past the general Google story and focuses on what really drives these men and where they will take Google in the future.