Mostrando títulos en Redacción Comercial

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

El documento más importante para cualquier empresa es el plan de negocio. Es la estrategia que utilizarás para llevar tu producto o servicio al mercado. Así, el plan de negocio describe lo que tú ves como una oportunidad y cómo planeas aprovechar esa oportunidad. Los mejores planes de negocios son concisos, directos y fáciles de entender. Si un plan de negocio es muy complicado, no será tomado en serio. Si es demasiado sencillo, no será útil.

Winner of the Business Book Awards 'Thought Leader' category ------ Penguin presents the audiobook edition of The Startup Way, written and read by Eric Ries. The Startup Way reveals how organisations of all sizes can harness startup techniques to drive growth. In The Lean Startup, Eric Ries...

Storytelling is humanity's oldest way of connecting to others. But for businesses and managers, it can also be a powerful tool to help organizations grow and thrive.

Leaders, business owners or people who want to get things done effectively need strong writing communications skills. This book offers useful insights into how to make your writing more persuasive and memorable. These are the tips, advice points, and examples of an expert communicator. Whether it’s persuading through newspaper “op-eds,” speeches, or even during crisis communications, “A Wordsmith’s Work” will improve the success of your message and enhance the reputation of your chosen messenger.

Today, most business writing is email writing. We handle even our most important customer transactions, internal operations, and supplier partnerships solely by email. Yet many of us still struggle to write emails that get results. And we often are so overwhelmed by the sheer volume of emails that we feel as though we’re in email jail! How we handle email has a large impact on the trajectory of our career. Emails can build or destroy credibility, clarify or confuse situations for our coworkers and customers, and reduce or increase security risks and legal liabilities.

Put rocket fuel in your nonfiction writing, marketing and money making game with this ultimate guide to using ChatGPT, AI and other revolutionary tools. Prompt Publish Profit outlines step-by-step guidance for turning your passions into a profitable and credible book using next generation tools like ChatGPT, audiobooks and automation. Author Carla White a successful tech pioneer and in-demand online business coach, shows you exactly how to do just that. She details the formula for a page-turner book, how to use modern technology to write it fast, and ultimately how to monetize your book ...

In 2018 and 2019, I was blogging, email marketing, and publishing books regularly. My Amazon author ranking was rising each month. I was confidently on my way to joining the ranks of the Amanda Hockings and Mark Dawsons of this world, all while helping other authors accomplish the same. Then I was sucker punched in early 2020, along with so many others, when our governments announced a lockdown of all non-essential businesses. With my principal income at risk, I had to let my side hustle go. I stopped living and quickly switched to survival mode. Was I an essential employee at an essential ...

If you want to get more clients without spam marketing, cold outreach, and relentless follow-ups, writing a "client-getting book" is the solution.

This book teaches you how to plan content that actually gets sales. Packed with journal prompts and worksheets, it absolutely creates superior content than the tired, mediocre content you're used to seeing all over the internet. ------------------------------------------------------------------------------------------------------------------------------------------------------------ Sigma Female Boss is a group for Alpha and Sigma female personality types who want to throat-punch snoozy content creation and instead stand out and get attention using creative writing and personality-based ...

Do you have important ideas to build your business and tackle some of the world’s biggest problems – but feel you aren’t being heard? If so, you’re not alone. To break through, you need to find and frame your best ideas. This book shows you how to generate a constant stream of story ideas that will position you as the go-to expert for your own business or within a large organization. You'll learn techniques for ideation, story-finding and article writing that will help you write better content to build your business or boost your career. You will learn how to: ✓Harvest your best ...

Struggling to find inspiration or battling writer’s block? Whether you’re an aspiring author, a seasoned storyteller, or someone just looking to reconnect with the joy of writing, this book is your ultimate guide to unlocking your creative potential. With 101 unique exercises, you’ll dive into character creation, sensory details, dialogue, and even explore new genres like mystery, fantasy, or romance.

How to Be a Successful Secretary in the Age of Artificial Intelligence Essential Skills, Tools, and Strategies for Modern Executive Assistants Step confidently into the future of office management with this comprehensive guide tailored for the modern executive secretary. Whether you're a beginner or a seasoned professional, this book equips you with the practical skills and digital tools needed to thrive in the AI-driven workplace. 🔹 Learn how to streamline your tasks with smart automation 🔹 Master time management, communication, and digital archiving 🔹 Discover the best free and ...

Discover how to transform your financial future with the power of Artificial Intelligence, guided by someone who’s done it himself. In The AI Millionaire: 2024 Edition, Sean Haggerty—an entrepreneur who has built a full-time living from AI—shares the strategies and tools that have helped him and can help you too. This book is a must-read for aspiring AI entrepreneurs, creatives looking to automate and enhance their work, and anyone interested in generating passive income through innovative AI-driven methods. Whether you're just starting out or looking to scale your existing business, ...

Marketing Strategy for Authors is designed to illuminate the process of developing a marketing strategy as an author in the 21st century. It provides a high level, strategic overview of the components of a comprehensive marketing plan that is flexible, focused and uniquely tailored to an author’s writing career. Organized into a simple and easy-to-understand format, it covers the 4 Ps of Marketing while providing helpful examples and relevant practical applications of marketing theorems.

This book will give you the reason discipline is elusive to many people and why the lack of success becomes the norm. Discover how to understand yourself and understand the reason your greatness is stuck within you and struggling to come out.

Writing a book is a bold undertaking, and during the process, no one escapes fear and self-doubt about their work. No matter how smart and accomplished you are, you'll be asking yourself, "Can I do this? Will it be good enough?" Believe it or not, your book can make a difference - even change the world - but only if you write it. The Busy Woman's Guide to Writing a World-Changing Book will help you navigate the emotional labor of committing your ideas to paper.

Ninja Future is an essential read for businesses and individuals striving to remain competitive in a rapidly evolving world: Gary Shapiro, the president and CEO of the Consumer Technology Association, casts his eye toward the future, charting how the innovative technologies of today will...

After completing more than a decade in the tech world, Ramakrishna Reddy, tells it like it is. By drawing from a decade of experience as a techie, he has created a concise and practical book 'Write Effective Emails at Work' You’ll learn: - three important aspects of an email - four situations when we should not write - five tools to get attention - how to smartly respond to emails - the most important benefit of an email - how to get more work done using emails Learn the Six Keys and take your email writing skills to the next level. Pick up a copy of this book and enjoy this quick read.

In his audiobook "Copywriting & Content Marketing Made Simple For Beginners: A Step-By-Step Handbook For Writing Highly Converting Content & Ad Copy," Ben Dean helps novices in the field understand the ins and outs of copywriting and content marketing. This thorough manual is designed with the novice in mind, dissecting intricate ideas into manageable steps that can be implemented right away. Dean begins by outlining the basics, including what content marketing and copywriting are and why they are so important to companies in the digital era. However, this audiobook is not just about writing.