Mostrando títulos en Redacción Comercial

After a thirty-year career as a writer, instructor, and editor, Mark Rennella has crafted a battle-tested method to help students and young professionals who want to improve their writing: the One-Idea Rule, anchored on the assertion that every component of a successful piece of writing should express only one idea. With The One-Idea Rule, writers embarking on their adult lives and professional journeys will have a reliable methodology they can easily remember and count on for all of their writing tasks.

International best-selling author William Stanek helps you get the edge you need. Whether we like it or not, writing is a part of our every day lives and to get by you need an edge. Enter Effective Writing for Business, College & Life: the down in the trenches writing resource you need to be successful. Use this concise guide to help you: write essays, papers, and dissertations; create reports and presentations; develop articles, stories, and novels; publish online, and CD-ROM.

Fearless Author Mindset Workbook is a simple and easy to-action book. If you are struggling to write your book and impact the world or you have written a book but are finding it hard to complete, then this is your chance to transform your writing experience from one of struggle and frustration to joy and action!

PR Superstar is designed for everyone who wants to capture the power of press release writing swiftly and without waffle. From the small business owner to the newcomer in a large marketing or PR department, PR Superstar is written with clarity, vision, and insightful tips so that you can take your company to the media instantly, and with surprising results. PR Superstar is based on the author's 20+ years of experience in PR, sales, and marketing.

It’s time to join the Tiny Thunder revolution. A magical mash-up of the metaphor and the story, Tiny Thunder is a revolutionary communication technique that ensures no one will ever forget you or your message. In a world exhausted and jaded by the “same old same old”, this groundbreaking book shows you how you can present your ideas in a fresh, irresistible, and authentic way.

The art of presenting needs a serious shake-up. Presenters are constantly on the lookout for fresh ideas to get their messages across but mistakenly believe PowerPoint is the right medium to do so. This often results in uninspiring presentations consisting of countless lackluster slides that their audiences are forced to sit through - sometimes at the expense of their own sanity. In How to Make Your Point Without PowerPoint, renowned public speaker and Speakers Hall of Fame inductee Douglas Kruger aims to end the tedium of the PowerPoint medium.

In che modo lo storytelling può attirare clienti, influenzare il pubblico e trasformare la tua azienda? "Il momento in cui assumi il controllo delle tue storie, assumi anche il controllo del tuo business e della tua vita". Ormai è risaputo che le storie sono lo strumento migliore e più innovativo in ambito di business e che lo storytelling è in grado di fare qualsiasi cosa, come aiutare i leader a potenziare le doti comunicative, motivare i team addetti alle vendite e ottenere nuovi clienti, strappandoli ai competitor.

You are an author! I know it might not feel like that right now. But you are... But first, you've got a bit of work to do... with Neville. We need to deal with him. He's pretty annoying. He's always filling your head with negative thoughts, worrying about whether anyone will read your book, whether you're good enough to write a book, or whether you should tell anyone that you're even planning to write that book. Neville's a real 'negative-nelly'. It's time to tell Neville to suck it! I AM An Author is for the budding author who wants to get their book DONE. To stop the procrastination and ...

In the competitive world of recruitment, finding the ideal candidate often means sifting through an overwhelming amount of data. That's where the AND operator comes in, providing recruiters with a powerful tool to narrow down search results and identify the most qualified individuals for the job. In "Mastering the AND Operator," author Moises Lopez offers a comprehensive guide to utilizing this invaluable tool to its fullest potential. Starting with the fundamentals of Boolean logic and search strings, the book delves into the intricacies of using AND to refine search results, exploring key...

The publishing landscape can be a tricky one to navigate. There are so many aspects to authoring and publishing a book that it's easy for you to make critical mistakes that can set you off-course and significantly decrease your chances for success. How many of the 50 biggest mistakes authors make are you making? When you learn to avoid the biggest mistakes authors make, you can greatly enhance your chances for success in the publishing world.

Descubra los secretos del éxito en el cambiante mundo de los negocios. Esta completa guía ofrece una hoja de ruta para dominar las habilidades empresariales esenciales, capacitándole para navegar por las complejidades del panorama empresarial con confianza y delicadeza. Desde la comunicación y el liderazgo hasta las finanzas y la planificación estratégica, este libro cubre todos los aspectos del dominio empresarial, proporcionando ideas prácticas y estrategias procesables para alcanzar sus objetivos profesionales. Tanto si eres un ejecutivo experimentado, un aspirante a empresario o ...

Starting a business is no easy task and figuring out how to package and present your idea can be even harder. You will need time, dedication, investment money, and, most importantly, the ambition to get through the first steps of the process. Luckily, you've already completed one of the most difficult steps: recognizing that a stellar business plan is crucial to the future success of your business. This audiobook provides the tools and techniques that are needed to form a business plan that will have investors begging to give you their money.

Faulty grammar can slow you down and diminish your credibility as a business writer. Essential Grammar has just one objective: to help you use correct English in the documents you write for work. Correct writing is an excellent way to boost your professional credibility. Here are some of the skills the book helps you master: writing grammatically correct sentences, using the right forms of pronouns and verbs, distinguishing between commonly confused words, and knowing when and where to use punctuation marks.

Writing, speaking, and communicating with confidence can be intimidating. This book gives you the tools to stand out and deliver your message more successfully.

Turn Your Words into Wealth — Even with Zero Experience! Are you ready to start a profitable copywriting business from scratch? In Copywriting for Beginners, business author Jef Benson reveals how complete beginners can earn 6 figures writing persuasive content for clients and brands worldwide. Whether you want to freelance from home, build an agency, or create your own digital products, this step-by-step guide gives you the blueprint to master the art of copywriting — and make money doing it. Inside, you’ll learn how to: Write words that sell — without sounding “salesy” Find ...

Discover How to Use Top Copywriting Tips to Help Your Book Capture Attention from Browsers, Turn Those Browsers into Buyers, and Ultimately Have the Impact it’s Meant to Have You’ve poured your blood, sweat and tears into writing a book that you believe will change lives. And then…it doesn’t sell. Or at least, not very well. And you wonder, what happened? Is it me? Nope. It’s the way your book is packaged. Look, unless you already have a ginormous, intensely loyal following, you need to take advantage of certain copywriting techniques to help capture the attention of your peeps, ...

After years working as one of the most prolific ghostwriters and authors in the world, Jonathan is finally ready to reveal his secrets for launching books on Amazon. Get the exact secrets that his coaching clients pay thousands of dollars for. This system works for every single niche and category - from romance novels to children's books, from parenting to cookbooks. Whether you have never written a book before or are about to launch your 100th novel, you are sure to find value in Breaking Orbit.

Deja de sufrir por las presentaciones. Esta guía te proporcionará la seguridad y las herramientas necesarias para poder persuadir a tu público, vender tus ideas y sorprender a los demás. Entre otros aspectos, esta guía te ayudará a mejorar tu capacidad para enseñar a la gente la importancia de tus ideas, ganarte a públicos difíciles, estructurar un discurso coherente, crear mensajes brillantes, elaborar un buen material visual, mantener la atención de tu público y encontrar el tono adecuado a cada situación.

Get a Professional Bed and Breakfast Business Plan Template Plus 10 Valuable Free Bonuses - for Less Than the Cost of Two Starbucks Coffees This book features a complete Bed and Breakfast business plan template. This fill-in-the-blanks template includes every section of your business plan, including Executive Summary, Objectives, SWOT Analysis, Marketing Strategy, Financial Projections and more (a similar template is sold elsewhere for $69.95). Here's how this system will benefit you: * Discover how to develop a business plan that will make bankers, prospective partners and investors line ...

Reach your readers, grow your platform, and sell more books! Ready to turn your book into a bestseller? If you’re feeling overwhelmed by the idea of marketing your book or don’t know where to start, you’re not alone. But here's the truth: you can create an effective book marketing strategy without draining your time, energy, or budget. In fact, it can be exciting—and even fun—when you know the right steps to take. Inside The Author’s Field Guide to Book Marketing, you’ll discover everything you need to build a marketing plan that’s as unique as your book. We’ve packed this...