Mostrando títulos en Redacción y Editorial

Theme—the mysterious cousin of plot and character. Too often viewed as abstract rather than actionable, theme is frequently misunderstood and left to chance. Some writers even insist theme should not be purposefully implemented. This is unfortunate, because in many ways theme is story. Theme is the heart, the meaning, the point. Nothing that important should be overlooked. Powerful themes are never incidental. They emerge from the conjunction of strong plots and resonant character arcs.

Ward Farnsworth provides a wide-ranging, practical tour of metaphors, arranged by theme. He shows how the best writers have put figurative comparisons to distinctive use - for the sake of caricature, to make an abstract idea visible, to make a complicated idea simple. Using hundreds of examples, Farnsworth demonstrates all the different stylistic ways that points can be unforgettably made. There are quotations from novelists, playwrights, philosophers, and orators - along with commentary on how and why they work to bring power to words both in person and and on paper.

Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work...

After writing three critically acclaimed memoirs and a decade of teaching memoir workshops at every level, Elissa Altman has helped students face the elephant in every writer’s room: how to craft the stories that are most vital to them despite the voices that have told them not to. Permission is a master course, not only on how to craft memoir, but how to begin and keep going when you’ve been told you can’t, and how to how to give yourself permission to transcend the fear that keeps vital stories from being written.

On the morning of July 3, 1994, the site of a forest fire on Storm King Mountain in Colorado was wrongly recorded by the district's Bureau of Land Management office as taking place in South Canyon, thereby mislabeling forever one of the greatest tragedies in the annals of firefighting. That...

NEW YORK TIMES BESTSELLER A sharp, funny grammar guide they’ll actually want to read, from Random House’s longtime copy chief and one of Twitter’s leading language gurus NAMED ONE OF THE BEST BOOKS OF THE YEAR BY O: The Oprah Magazine Paste Shelf Awareness “Essential...

Most organizations struggle to grow. The most common issues that sales teams cite are 1) not enough leads and 2) conversion rate is too low. Cold Email Manifesto fixes both of these by giving you access to a predictable system for finding leads, messaging them, selling to them and growing your sales team.

This guide to play reading for students and practitioners of both theater and literature complements, rather than contradicts or repeats, traditional methods of literary analysis of scripts. Ball developed his method during his work as Literary Director at the Guthrie Theater, building his guide on the crafts playwrights of every period and style use. The audiobook is full of tools for students and practitioners to use as they investigate plot, character, theme, and the other crucial parts of the superstructure of a play.

A practical guide to using witchcraft and the power of the written word to develop a magical creative practice. Word Witches are spellcasters of language. They are storytellers, poets, writers, and ritualists who know that writing anything is a form of channeling: spirits, ancestors, collective...

Most of what you think you know about writing is useless. It's the harmful debris of your education - a mixture of half-truths, myths, and false assumptions that prevents you from writing well. Drawing on years of experience as a writer and teacher of writing, Verlyn Klinkenborg offers an approach to writing that will change the way you work and think. There is no gospel, no orthodoxy, no dogma in this book. What you'll find here isn't the way to write. Instead, you'll find a way to clear your mind of illusions about writing and discover how you write.

This is an exuberant group portrait of four extraordinary writers, Zelda Fitzgerald, Edna St. Vincent Millay, Dorothy Parker, and Edna Ferber, whose loves, lives, and literary endeavors captured the spirit of the 1920s.

Struggling to figure out how to structure your novel? Then this book is for you. How To Write A Novel Chapter By Chapter is the clear, practical novel-writing blueprint that takes you through every stage of writing a novel—chapter by chapter, beat by beat. Written by acclaimed novelist and writing mentor Neil Black, this guide explains and applies the proven Classic Novel Structure system that can be used for any genre and any novel, including yours. Practical exercises throughout make this novel writing guide also a great workbook, the best kind of blueprint to start your career as a ...

Ever dream of writing a book, article, poem, or play that means something to you—and maybe to someone else as well? Do you have an idea you're ready to get down on paper? In Creative Writing For Dummies, you'll learn how to unleash your creative side and become a confident and productive writer.

From the only American journalist ever to have been admitted to the insular Tokyo Metropolitan Police press club: a unique, firsthand, revelatory look at Japanese culture from the underbelly up. At nineteen, Jake Adelstein went to Japan in search of peace and tranquility. What he got was a life...

Learn how the perception of truth has been weaponized in modern politics with this "insightful" account of propaganda in Russia and beyond during the age of disinformation (New York Times). When information is a weapon, every opinion is an act of war. We live in a world of influence operations...

Write to Riches will teach you the power of abundance mindset, manifesting your desires, and attracting wealth. You will learn the seven practical steps to harnessing the power of abundance mindset to manifest exponential success, wealth, fandemonium, joy, and ease in your author career. Self-made millionaire and USA Today best-selling romance author Renee Rose walks you through the generative process to create miraculous results with ease and flow.

From one of America's most influential teachers, a collection of the best writing advice distilled from fifty language books -- from Aristotle to Strunk and White. With so many excellent writing guides lining bookstore shelves, it can be hard to know where to look for the best advice. Should you...

An approachable craft talk, written and read by Julia Whelan. Combining her perspectives as a writer, an educator, and a narrator, she breaks down what makes books connect with readers. Using Simon Sinek's seminal TedTalk for the business community, "Knowing Your Why", as a starting point, Julia applies this to the broader craft of storytelling: If you know why you are writing something, your audience will know why they're reading it. So... how does one do that?

All academics need to write, but many struggle to finish their dissertations, articles, books, or grant proposals. Writing is hard work and can be difficult to wedge into a frenetic academic schedule. How can we write it all while still having a life? In this second edition of his popular guidebook, Paul Silvia offers fresh advice to help you overcome barriers to writing and use your time more productively.

The Story Grid is a tool developed by editor Shawn Coyne to analyze stories and provide helpful editorial comments. It's like a CT Scan that takes a photo of the global story and tells the editor or writer what is working, what is not, and what must be done to make what works better and fix what's not. The Story Grid breaks down the component parts of stories to identify the problems. And finding the problems in a story is almost as difficult as the writing of the story itself (maybe even more difficult).