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Zombie Loyalists
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4 out of 5 stars
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Excellent message but poor solution
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5 out of 5 stars
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Helped me identify and simplify my business
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Overall5 out of 5 stars 551
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Performance5 out of 5 stars 510
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Story5 out of 5 stars 507
Do you worry that your business will collapse without your constant presence? Are you sacrificing your family, friendships, and freedom to keep your business alive? What if instead your business could run itself, freeing you to do what you love when you want, while it continues to grow and turn a profit? It's possible. And it's easier than you think.
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3 out of 5 stars
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Clock Work
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Publisher's Summary
Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls zombie loyalists--fervent fans who help companies massively increase their customer bases, brand awareness, and, most important, revenues. Imagine an army of customers who will do your public relations, marketing, and advertising without being asked each and every time they give you their money. These are zombie loyalists. They are ready to buy what you sell, respond to your email offers, and demand that their friends do the same. Looking at exceptional companies like the Ritz-Carlton, Commerce Bank, and Starwood Hotels as well as smaller businesses to turn their customers into zombie loyalists, he shows how you can create your own customer army.
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Overall
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4.5 out of 5 stars
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4.5 out of 5 stars
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5 Stars45
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- Jessica
- Tinley Park, IL, United States
- 05-30-16
Must read for business owners- small and large.
Peter's ideas and advice are going rock your business in the right direction. I have so many ideas, I can't wait to get started creating Zombies.
1 of 1 people found this review helpful
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Overall5 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- chase
- 02-28-18
nice!
it may seem a bit repetitive at times but that's because there is a lesson in every story if you pay attention.
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Overall3 out of 5 stars
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Performance5 out of 5 stars
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Story3 out of 5 stars
- E. Ellis
- New York, NY
- 03-23-17
basic ideas but great title and narration
the book was rather basic and could be summed up as, "common courtesy can actually be a bankable asset for your business." it has nothing revolutionary about the book, but great title and great narration makes it worth listening to.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Christopher A Berlow
- 12-11-15
You own a business, must read!
Great book! Really enjoyed the simple tools you could use now to make your customers love you.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Courtney Cook
- DUNDEE, OR, US
- 08-25-15
Peter Shankman is a beast
Zombie Loyalists is a must read if you care about your customers. Peter Shankman details how you can wow your customers by being a caring company.
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Overall5 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- Jeremy
- 03-27-15
Feeding the customer service economy!
Very much enjoyed the book. Even laughed out loud while listening and walking. The content was easy to digest and packaged in a way that was very intuitive. Must read for any company that plans to stick around for a while.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Ron J
- 02-25-15
Real. Actionable. Don't wait to listen or read!
Peter has delivered a seriously consumable and (more importantly) actionable framework for delivering happiness. The metaphor is funny and apt. The stories memorable and useful. I've been putting this thinking to work every single day from the moment I started the book.
@ronjdub
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Stephanie
- 02-20-15
Must read for everyone.
If you serve anyone - clients, customers, students, a congregation, or fans - read this.