Send Jackie A Message!

Opening a studio doesn’t have to mean years of trial and error. When you start with the right systems, strategy, and support, you can thrive from day one.

In this episode of The Studio CEO Podcast, Jackie Murphy talks with client Mandy, owner of The Teal Yogi, about how she used the Grow Mastermind to launch a trauma-informed studio that’s already thriving in its first year.

You’ll hear how Mandy:

• Opened with confidence by setting up systems and processes before day one
• Sold memberships and built a funnel before her doors even opened
• Turned her personal healing journey into a community-focused mission
• Created consistent month-over-month revenue—even during the summer slowdown
• Leveraged the Grow Mastermind to avoid the overwhelm most owners face in year one

If you’ve ever wondered whether you’re “ready” to open, or how to avoid the mistakes most new owners make, Mandy’s story proves you don’t have to do it alone—you just need the right framework.

📌 Enrollment for the Grow Mastermind closes tonight, September 30. If you’re planning to open a studio—or want to set yours up for long-term success—now is the time to join.

👉 Links mentioned in this episode:

• Join the Grow Mastermind
• The Teal Yogi Website
• Empowered Healing Method Course

Work with Jackie Murphy

• Say Hi on Instagram @studioceoofficial
• Level Up Your Business with the The Pack Your Classes Challenge
• Learn more about the Grow Mastermind: https://www.jackiegmurphy.com/mastermind

Send Jackie A Message!

In this episode, we’re kicking off the Pack Your Classes Challenge with one powerful truth: strategy alone won’t fill your classes—leadership will.

You’ll learn:

• Why leadership, not just strategy, is the multiplier for growth
  
  
• The most common leadership gaps holding studios back
  
  
• What it looks like to shift into the Studio CEO identity
  
  
• How focusing on profit (not just revenue) changes everything
  
  

Whether you’re teaching 20+ classes a week, hopping between strategies, or feeling stuck at your current level, this episode will show you how stepping into leadership transforms your business.

Resources & Next Steps:

• Share your biggest takeaway inside the Facebook group by posting a short video.
  
  
• VIP members: join tomorrow at 11 AM EST.
  
  
• General admission: tomorrow at 12 PM EST.
  
  
• Want to go deeper? Apply for the Grow Mastermind—a 6-month program to help yoga and Pilates business owners scale to $10k–$40k+ months through leadership, systems, and sustainable growth.

Work with Jackie Murphy

• Say Hi on Instagram @studioceoofficial
• Level Up Your Business with the The Pack Your Classes Challenge
• Learn more about the Grow Mastermind: https://www.jackiegmurphy.com/mastermind

Send Jackie A Message!

What does it really take to scale a thriving yoga or Pilates studio? In this episode of The Studio CEO Podcast, Jackie Murphy recaps her recent visit to Greensboro Power Studios and breaks down three powerful lessons every studio owner needs to hear.

You’ll learn why communication, systems, and relationships are the foundation of growth—and how your unintentional thoughts may be holding your business back. Using Brooke Castillo’s Model, Jackie shows you how to shift from the beliefs that create chaos to the beliefs that create clarity, consistency, and scale.

If you’ve ever felt like you’re hustling harder without seeing predictable results, this episode will give you the mindset and strategy to finally move forward.

And—don’t miss the chance to apply these lessons directly inside the Pack Your Classes Challenge happening next week. You’ll walk away with the exact system to fill your classes consistently and grow your studio with ease.

What You’ll Learn in This Episode:

• Why your team needs more communication than you think—and how clear leadership changes everything.
• How growth without systems leads to chaos—and the thought shift that makes scaling predictable.
• Why relationships are the key to retention, referrals, and culture—and how to build them intentionally.
• The unintentional thoughts that keep your studio stuck and the intentional thoughts that unlock expansion.
• How the Pack Your Classes Challenge gives you the system to put these shifts into action right away.

Links and Resources Mentioned in This Episode:

• Join the Pack Your Classes Challenge
  
  
• Connect with Jackie on Instagram: @studioceoofficial
  
  

Work with Jackie Murphy

• Say Hi on Instagram @studioceoofficial
• Level Up Your Business with the The Pack Your Classes Challenge
• Learn more about the Grow Mastermind: https://www.jackiegmurphy.com/mastermind