What Happened to Your Hair?

How We Played Loud... Loved Proud... and Never Backed Down...Together

By: Matthew Nelson, Gunnar Nelson

Gunnar and Matthew Nelson reveal the untold stories of their upbringing from their iconic grandparents Ozzie and Harriet to their legendary father Ricky Nelson. What Happened to Your Hair? details their journey to not only hit number one on the charts but also navigate one of the wildest careers in popular music, all while crafting their unique paths on their own terms.

Told with unflinching candor, the Nelson brothers take listeners on an intimate and untamed journey through their extraordinary lives, shaped by the legacy of their iconic family. Growing up in the glare of the spotlight—both a gift and a challenge—was filled with unforgettable highs, profound lows and surreal experiences.

With heartfelt honesty and a take-no-prisoners approach, the brothers share rollicking untold stories of unscrupulous managers, soul-scarring record executives, and Polaroid-sending groupies whose photos of their body parts would make a biker blush. Filled with humor, laughter, tears, and unforgettable moments, the Nelsons also recount the tragic and untimely death of their father, the legendary Ricky Nelson. His sudden death forced them to confront their grief while navigating the hell of the music industry–a turbulent landscape that challenged their dreams and tested their spirits.

The twins rose through the ranks of LA’s Sunset Strip in the late 1970s and later achieved fame in the ’90s, hitting number one with their own chart-topping compositions, Gunnar and Matthew reveal how they not only survived the relentless pressures and pitfalls of the music business but also found strength in their faith and the unbreakable bond of brotherhood. With the courage to always stick to their guns, they aimed to uplift and provide a redemptive force in their music, even as grunge, rap, and other angst-ridden genres took center stage in the pop culture zeitgeist at that time. Written in their own words (no ghostwriter needed, thank you very much), Matthew and Gunnar Nelson candidly discuss the struggles they faced, from industry setbacks to personal trials, and how these challenges ultimately made them stronger and more determined.

What Happened to Your Hair? is not just a gripping story of double-edged fame but a testament to resilience and authenticity. Packed with motivational insights, twisted humor, laughter, tears, and crazy stories, this soulful and deeply moving memoir celebrates the enduring power of love and brotherhood. It’s a book not just for music and entertainment fans but for anyone who believes in working hard to achieve their dreams, no matter what the world throws at you. It’s a powerful reminder that facing challenges with courage and compassion is what truly defines success.

©2025 Matthew Nelson and Gunnar Nelson (P)2026 Recorded Books