The Real Mad Men of Selling

The Best of J. Douglas Edwards

By: J. Douglas Edwards

Narrated by: J. Douglas Edwards

J. Douglas Edwards is the man who first introduced Tom Hopkins to professional selling. He was the sales trainer of the 1950s, 1960s, and 1970s. He trained over 200,000 salespeople a year for over 20 years. Hired by corporations around the world, Mr. Edwards began a crusade to change the image of the stereotypical salesperson that Tom Hopkins carries forward today.

In The Real Mad Men of Sales, you'll learn:

• Assumptive tie-down test closes that let you know if they're moving toward the sale or not
• How to properly handle a situation where there is a time lag with no way to close the product sale on the first visit
• The power of written instructions in sales
• Seven advanced closing strategies
• Strategies for enlisting the aid of others in the final close
• The most powerful single closing method used by top pros around the world
• How to get the approval when you hear, "I need to talk it over with..."

©2018 J. Douglas Edwards (P)2018 Made for Success

Traditional Selling vs Now

This book offers many examples of how to connect with prospects and let them sell themselves. The profession of selling is different in the digital age. These recordings highlight selling a house with a $300 monthly payment and those days are gone. I found a lot of good tips that can be converted to inbound selling or content marketing. I will need to listen again because I know I missed a few golden nuggets.

This book is timeless

Extremely helpful for any level of experience. Definitely kept me engaged. This book is timeless.

Great insight from a legendary sales trainer !

Not only do you learn his many closes but the chapters on questions, qualification and values is Exceptional. Even if you studied Tom Hopkins
Training you’ll get your doctorate in sales training with Tom’s mentor J. Douglas Edwards!

Need more of this kind of sales training. I was blown away to find it was trained in the 60s and 70s

Most listen, wish I had the transcripts!!! If your looking for single line training that you don’t get lost in transit. You found it!

Amazing stater information

Being a free audible it’s just what one needs to starts in sales, I would love a second version with some outdated techniques, even though it’s really great and has turned into a must listen before sleep every day for me. Thanks