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Summary of Mathew Dixon and Brent Adamson's The Challenger Sale

By: Sumoreads
Narrated by: Michael London Anglado
Length: 27 mins
4 out of 5 stars (40 ratings)

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Publisher's Summary

PLEASE NOTE: This is a summary, analysis and review of the book and not the original book.

Matthew Dixon and Brent Adamson's insightful book, The Challenger Sale: Taking Control of the Customer Conversation offers the results of their research on thousands of sales reps and the best way to sell.

This SUMOREADS Summary & Analysis offers supplementary material to The Challenger Sale to help you distill the key takeaways, review the book's content, and further understand the writing style and overall themes from an editorial perspective. Whether you'd like to deepen your understanding, refresh your memory, or simply decide whether or not this book is for you, SUMOREADS Summary & Analysis is here to help. Absorb everything you need to know in under 20 minutes!

What does this SUMOREADS Summary & Analysis Include?

  • Executive Summary of the original book
  • Editorial Review
  • Key takeaways & analysis of each section
  • A short bio of the the authors

Original Book Summary Overview

In The Challenger Sale, Dixon and Adamson dig through mountains of research on thousands of sales reps to find what makes some reps exceptional performers in a complex sales environment. Packed with proven insights and practical guidelines for implementing the Challenger Sales Model, this book is the harbinger of a sales revolution that is long overdue. The Challenger Sale is a must-read for any salesperson, team leader, or senior executive.

BEFORE YOU BUY: The purpose of this SUMOREADS Summary & Analysis is to help you decide if it's worth the time, money and effort reading the original book (if you haven't already). SUMOREADS has pulled out the essence-but only to help you ascertain the value of the book for yourself. This analysis is meant as a supplement to, and not a replacement for, The Challenger Sale.

©2017 SUMOREADS (P)2017 SUMOREADS

What members say

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Possibly Better than the Full Book

Amazing! I found this more helpful than the full book. I listened to the full book before listening to this, and I got lost in all of the details and studies. This summary cuts through the crap and gets to the core of not just what it means to be a challenger but more importantly how to do it. Get this summary. It's time and money well spent.

1 of 1 people found this review helpful

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Solid Summary

Solid summary to help with quick application of the challenger sales principles however I wish they had a different narrator of this summary. The narrator's voice was a little annoying and had this pretentious-matter of fact vibe. Nonetheless it is a solid summary of the actual book. Enjoy!

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Very dry

This is not for every sales cycle, buyers are aware and push away these types of personalities.

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Great book. A must read for anyone selling to the enterprise

Read it once read it twice. If you are in sales or sales management and haven’t given this a read, you are putting yourself at a disadvantage.

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not as good as expected

I think it should be a bit deeper, is very superficial, I found that is missing a good bit of content

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great quick overview as a head start to book

top line overview for a grasp of book content - great way to glean what The Challenger sale is and is not