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Publisher's Summary

Discover the principles, practices, and insider secrets of paid professional speaking success that will help you market your smarts, monetize your message, and expand your reach and revenue.

For thought-leading CEOs, executives, consultants, and entrepreneurs, the true test of your personal brand comes down to one simple question: When you open your mouth, do people listen?

Regardless of the speaking venue (in-person, livestream broadcasts, audio/podcasts, conferences, etc.), the powerful articulation of your value, relevance, and impact is what makes experts stand out. But where do you start when you’re trying to build your speaking platform?

In Do It! Speaking, nationally acclaimed marketing expert David Newman takes you through 77 “microchapters” on prospecting, outreach, sales/revenue, and how to grow your speaking skills on behalf of your company, your brand, and/or yourself. After listening to this audiobook, you’ll learn how to: 

  • Promote and market your professional speaking expertise. 
  • Commercialize and monetize your messages. 
  • Expand your reach and audience. 
  • Grow your visibility, credibility, and back account. 
  • Develop skills and tactics to become a better public speaker.
©2020 David Newman (P)2020 HarperCollins Leadership

Critic Reviews

"David Newman has created an invaluable step-by-step guide for every CEO, executive, and entrepreneur who wants higher visibility, greater influence and more business. Reading this book will help you build your personal brand, your company brand, and your bank account." (Dorie Clark, author of Entrepreneurial You and Stand Out and adjunct professor, Duke University's Fuqua School of Business) 

"Do It! Speaking should be 'WHAT THE HECK ARE YOU WAITING FOR?!!' If you are serious about professional speaking, then David Newman is the pro's pro!" (Jeffrey Hayzlett, primetime TV and podcast host, Hall of Fame speaker, author, and part-time cowboy)

"David Newman's Do It! Speaking, is a miracle. In brief compelling chapters, without any fat, he walks you step-by-step through the creation of a speaking business that's smart and lucrative. Whether you're a beginner, seasoned CEO, or a Hall of Fame speaker, this book is a must." (Mark Levy, founder of Levy Innovation LLC and creator of Your Big Sexy Idea) 

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Do It!

It was a very good primer, and while it covered speaker marketing it also covered business marketing, making it a useful and enjoyable book.

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Insightful for Beginner/Struggling Speakers

I feel this book has tons of great information for someone who is building a speaking business. I've been in a speaking program with just about every tool needed to get booked and paid to speak, but this book "Do it Speaking" has a lot if the same information just said differently and even adds some more details in certain places or with a different twist. These critical details clicked with me in this book, like a bunch of AH HUH moments like how to Google search a specific trend or issue within the industry your in. Not that I didn't know some of this, but this book is easy to understand with a great pace of information laid out.
I would recommend this book to anyone who is interested in being a professional speaker.

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All 77 suggestions are right on the money

Pointedly written without any excess, perfect for anyone looking to increase profitability with their speaker driven business

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Any one that reads the book will be disappointed

I can not recommend this book to anyone it is so much more than a waste of money is many times more a waste of time

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Speaking is a great way for accountants too grow

I own a CPA firm that provides strategic advisory services in addition to tax and accounting. Do It! Speaking is a great step-by-step guide to marketing and speaking. David’s book is a goldmine of tips, tactics, strategies and marketing ideas useful for accountants and other professional advisors who want to use workshops and other speaking gigs to expand their advisory services. Page 57 – “When you’re an expert, speaking is just one avenue of revenue open to you. Speakers create signature workshops as an added stream of income.” In my experience, speaking is a great way for potential clients to experience what it is like to work with you as an advisor. I have taken several of David’s programs, attended his summits, and hired him as a coach. He always shares valuable insights that have helped me in many areas of my business. I love the audible version of Do It! Speaking. It’s gets me through my treadmill workout.

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packed full of insider tips

I don't normally review books here on Audible, but I had to review this one because it really stood out. I love that it was packed full of. Actual tips and information that somebody who isn't a professional speaker would consider Insider information.
As a professional looking to get into speaking, I found this book to be one of my favorite business books of 2020 so far.
I wish more books cut the fluff and delivered valuable content like this one did.

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A must-read for any speaker, experienced or new

David Newman lays out so many great ideas in this book that no matter whether you are a new speaker or a seasoned, experienced speaker like myself, there are nuggets in every chapter. If you want some new ideas to help take your speaking career to places it’s never been, read – this - book!

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Bravo! Excellent!

David Newman has done it again! If you just listen, you'll learn. But if you take action, you'll see immediate results. Hands down my favorite speaker training book!