Education Marketing

You’ve written the best book ever, and now, everyone will be racing to read it. That was the plan anyway. As a first-time author, you walk a fine line between planning for and marketing your book for success and the crushing reality of low sales. Book Marketing for the First-Time Author breaks down the most important elements that you need to market your book. Master the fundamentals covered here to set your book up for success.

Did you ever wonder what makes the superstars of your industry the superstars of your industry? Does it frustrate and mystify you that your competition seems to always remain one step ahead? Do you seem to be on a never-ending quest for a competitive edge in the marketplace? It might just be time to reinvent yourself and the answer is a lot simpler than you think.

Do you want to start your own candle business quickly...without wasting time or money...even if you have never made a candle before? I know what you are thinking, you are seeing a lot of homemade candle companies popping up. Who is going to buy your candles over the next candle company? But you don’t have to worry, there is space for you in the market. Creating a business exactly how you envisioned it isn’t simple, but it's much easier than you think once you know the steps! Anyone can start this business and make it a success.

Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write then market. Successful authors write to market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave.

The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and customers.

The business of book marketing has changed! The traditional rules longer apply, and a new era of marketing books is upon us - an approach in which authors are authentically engaging their audiences. But where do you start? Today's mega-success authors are not only writers but entrepreneurs who expertly work a strategy that leverages the power of social media, search engine optimization, advertising, speaking, bookstore signings, and a combination of other programs that are incredibly rewarding to the author.

THE BUFFETT CODE Timeless Market Rules That Work in Any Market—Bull, Bear, or Sideways Every investor and trader knows this moment. You enter a trade with confidence. The market moves against you. Your heart rate rises. Logic fades. Emotion takes control. And in a few painful minutes—or days—months of discipline are undone. Most people believe they lose money in the stock market because they don’t have the right stock, the right indicator, or the right strategy. That belief is comforting. And completely wrong. People don’t fail in the market because they lack information. They ...

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

The Brand Gap is the first audiobook to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this audiobook shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

Twenty-five-year veteran US Government whistleblowers Mark and Cathy are arming you with the self-applying concise facts they teach leading mental health professionals worldwide. Whether your traumatic experience peaks the top of PTSD's sliding scale the way Cathy's Pentagon-level MK Ultra mind-control programming did, or even if it is simply resultant from socially engineered information control and fears, this book is for you.

Creating unique pieces of art comes easy to some people. Knowing the ins and outs of actually selling arts and crafts can sometimes be a little tricky. This book is designed to help those of you who want to sell your creations online or offline. It may be much more fun to create things than it is to do all of the research required to get you on the way to actually selling your arts and crafts.

Unlock the potential to earn passive income by harnessing the power of technology with Mobile Apps and SaaS for Passive Income. This comprehensive guide is your gateway to mastering the art of generating income streams through innovative mobile applications and software as a service (SaaS) platforms. Whether you're a novice looking to break into the tech industry or an entrepreneur seeking to expand your portfolio, this book offers a roadmap tailored to maximize your success. Begin your journey with a solid foundation in understanding passive income and the pivotal role technology plays in ...

In the early 1970's a young girl was sent to learn gymnastics at a boarding school. She trained and did schooling 12 hours a day, in order to show the world that Vietnam was able to produce athletes and participate in the global sports stage. It was a time after a long and bloody war, and this young girl was to be the face of a new generation of healthy and positive Vietnamese people. After a career-ending injury, she worked her way from beauty therapist to hairdresser and the most famous salon owner in Vietnam. Women traveled from around the country just to stay in hotels where she owned ...

Our CLEP study guides are different! The Principles of Marketing: CLEP Test Study Guide teaches you what you need to know to pass the CLEP test. This study guide is more than sample test questions. Our easy-to-understand study guide will teach you the right information. We’ve condensed what you need to know into a manageable book - one that will leave you completely prepared to tackle the test.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

"MBA ASAP is outstanding. John covers the foundations of sales, marketing, negotiation, strategy, and much more in the book. Additionally, he simplifies complex subjects so that anyone can grasp them." Sebastian R Cousins provides a comprehensive overview of business principles and practices. It’s a must-read for anyone looking to start their own business or advance their career in the business world. Business schools don't develop true leaders. Instead, they create themselves by acquiring the information, abilities, and experiences necessary for success. By reading this book, you can ...

Marketing for Growth is a guide to how the marketing function within a business can and should become its most important driver of growth. Marketers play a crucial role in generating revenue and they can play an equally important role in how revenues translate into profit. Growth is also about becoming a better business by being smarter or more efficient, and growing in a sustainable way. This involves developing and improving products, processes and standard of service.

Build a fabulous career in real estate from day one, whether it's your full-time job or a side hustle, with these practical, real-world insights—now updated and expanded for today's fully digital world Despite soaring prices, home ownership continues to be on the rise, with more than half of...

The inspiring story of the creation of what is proving to be one of the world’s most innovative education philanthropies, which has helped thousands of underserved African communities take control of their own futures through sustainable and localized low-fee private schools.