Building Athletes

Protein isn’t a trend—it’s the architecture of athletic performance. In Amino Architect: Building Your Body with Protein, sports physiologist and performance author Southerland delivers the most comprehensive, evidence-based guide to protein ever written for lifters, coaches, and high-performance athletes. Across 20 meticulously structured chapters, this book dismantles the myths, marketing lies, and outdated dogma that still plague protein science—and replaces them with practical, strategic protocols grounded in real physiology and elite sport application. Whether you're building ...

Are you struggling to balance encouragement and pressure? Do you want effective ways to help your child handle stress, perform better, and enjoy sports? This guide offers actionable techniques to enhance your child's mental resilience and emotional well-being.

CrossFit trainer Ben Bergeron has helped build the world's fittest athletes, but he's not like other coaches. He believes that greatness is not for the elite few; that winning is a result, not a goal; and that character, not talent, is what makes a true champion. His powerful philosophy can help anyone excel at all aspects of life. Using the dramatic competition between the top contenders at the 2016 Reebok CrossFit Games® as a background, Ben explores the step-by-step process of achieving excellence and the unique set of positive character traits necessary for leveling up to world-class. The mindset and methodology that have produced some of the greatest athletes in the world's most grueling sport can work equally well for golfers, lawyers, artists, entrepreneurs - anyone who's willing to commit totally to becoming better than the best.

Building Mental Toughness for Young Athletes is a motivational, science-backed 30-day challenge designed to help kids build inner confidence, bounce back from mistakes, and stay focused in high-pressure moments.

Embark on a transformative journey with this 100-day spiritual warfare devotional, thoughtfully written by David Angeron, the visionary founder of John Melvin University, LLC and the International Association of Christian Collegiate Athletes (IACCA, Inc). This powerful resource is not just a book; it's a spiritual armor, forged from years of experience and divine wisdom, designed to strengthen Christian athletes against the relentless attack of the enemy. In the high-stakes world of sports, where every moment can be a battleground, this devotional stands as an indispensable ally in your ...

The Art of Exceeding playbooks are a unique compilation of short books that draw upon 2000 years of stoic wisdom, sports psychology, and 35 years of coaching experience. These playbooks are designed to develop the mental strength essential for high performance, providing breakthrough resources and a shared language for anyone interested in maximizing their potential in sports and life. They empower athletes with the mental tools needed to thrive in the competitive world of high-performance sports. The Art of Exceeding, Volume 1, presents five transformative topics, each unlocking a ...

Build muscle without the bloat. Burn fat without starvation. Intermittent fasting isn’t just for biohackers and Silicon Valley desk jockeys—it’s a precision tool for serious lifters. The Intermittent Fasting Bodybuilder strips away the hype, trends, and pseudoscience to deliver a brutally honest, results-driven blueprint for athletes who want to stay lean, strong, and in control of their physique—without eating six times a day. This is not another recycled “diet guide.” Inside, you’ll learn exactly how fasting impacts hormones, metabolism, and recovery when the goal is ...

The Warrior’s Physique is the definitive manual for combat athletes who want real muscle that actually translates into force, leverage, and resilience in the cage, on the mat, or in the ring. Forget the myths. This book doesn’t preach beach-body fluff or pretend heavy lifting ruins mobility. It dismantles bad training logic and replaces it with a brutally clear roadmap for building size that hits harder, grapples stronger, and doesn’t break down under pressure. Written by a veteran strength expert with zero tolerance for hype, this guide fuses the science of hypertrophy with the harsh...

SCIENTIFICALLY PROVEN RESULTS IN ONLY 10 MINUTES A DAY!!! Are you WORN OUT from the never-ending cycle of DISAPPOINTMENT, continuously trying different fitness programs, only to be met with the SOUL-CRUSHING FRUSTATION of minimal results? Or pouring COUNTLESS hours into the gym, lifting heavy weights, and seeing minimal results? Are you OVERWHELMED with the DEVASTATING SET-BACK of an INJURY, unable to pursue your fitness goals or achieve the BODY you desire? Discover a comprehensive ROADMAP to SCULPTING the PHYSIQUE you’ve always DREAMED of... with REAL MUSCLE GAINS FAST in ONLY 10 MINS a...

In today's digital age, eSports has transformed gaming into a legitimate career path, captivating millions of youth worldwide. Raising Digital Athletes equips parents with the tools to support their child’s gaming passion while fostering balance, wellness, and success in the competitive gaming world. Key Topics Covered: The Evolution of eSports: Understand how competitive gaming grew into a global phenomenon. The Gamer’s Mindset: Explore motivation, cognitive benefits, and skill development in gaming. Balancing Gaming and Life: Practical strategies for a healthy balance between gaming, ...

Inside this essential coaching blueprint, you'll discover a treasure trove of actionable strategies designed to ignite that winning fire in every player. Learn how to: Forge the bedrock of mental toughness: Implement a coach's blueprint for developing advanced cognitive appraisal, elite emotional regulation, unwavering behavioral persistence, and superior self-efficacy in your team. Cultivate an indomitable growth mindset: Equip your players to embrace challenges, learn from setbacks, and relentlessly pursue improvement. Master composure under pressure: Provide practical solutions to help ...

What if everything modern self-help gets wrong about discipline, ancient warriors got right? For thousands of years, Spartan warriors, Desert Fathers, Stoic emperors, and Samurai masters developed systematic approaches to self-discipline that created unbreakable humans. These weren't motivational theories—they were battle-tested methods that determined survival. This book reveals their secrets.Inside, you'll discover: The Spartan Success Formula that transformed ordinary citizens into history's most feared warriors through calculated physical challenge—and how to apply their graduated ...

We vs Me: The Culture Shift Changing Sports By James Louis Roden Jr. Team used to mean everything. Today, it competes with everything. What happened to the game we once knew? There was a time when team-first values were the foundation of every great locker room. When athletes wore their jersey with pride, fought for their brothers, respected the coach, and lived by a code that said the name on the front mattered more than the name on the back. Coaches led with conviction, players bought into the process, and culture wasn’t just a buzzword—it was the playbook. Now we’re watching ...

Unleash a resilient mind and unstoppable game in just weeks, even if balancing sports and life feels overwhelming. Are you struggling with performance anxiety? Do you grapple with self-doubt, making you question your skills during critical moments in sports? Are you in need of resilience to bounce back from setbacks like injuries or academic pressure? If you answered “yes” to any of these questions, you’re in the right place. Most young athletes and their supporting parents feel this way all too often. But those challenges can be transformed into strengths with the tested techniques ...

Game Changers: Women Athletes Who Inspire Kids is a powerful collection of true stories that celebrates determination, courage, and success through the lens of 33 iconic female athletes. Perfect for readers ages 8–12, this inspiring volume from the Young Legends series showcases champions who broke barriers and redefined what’s possible—on and off the field. 🏆 Real Stories, Real Impact: Meet incredible women from all walks of life and across every sport—gymnastics, soccer, basketball, swimming, track, MMA, and more. Each chapter dives into the life lessons, biggest wins, and jaw-...

Coaching a football team is no child’s play–you need to have a burning passion, strong knowledge of the game, and a solid work ethic. Above all, you need to have the ability to bring out the best in every member of the team to win on and off the field.

Unlock the neural secrets behind explosive athletic performance with Opposites Explode, the definitive guide to antagonist contrast supersets—where science meets precision programming to develop strength, speed, and power like never before. This isn't another generic training manual. It's a comprehensive blueprint grounded in neuromuscular science, elite programming logic, and real-world application. Whether you're a strength coach, competitive athlete, or advanced trainee looking to push past plateaus, this book shows you how to tap into the nervous system's full potential using targeted...

In a world obsessed with shortcuts, Bodybuilding’s Willpower Protocol cuts through the noise with a hard-edged, no-excuses system for building the one skill that separates lifters who succeed from those who stall—self-control. This isn’t another motivational pep talk. It’s a performance manual for discipline, forged from decades under the bar and grounded in modern sports science. Across 30 precision-driven chapters, you’ll discover how to train willpower like a muscle—progressively, systematically, and without the burnout that kills most lifters’ consistency. Learn why ...

Tired of skipping workouts, missing meals, and watching gains slip through your fingers? This isn’t a motivation problem—it’s a systems problem. Bodybuilding’s Habit Stacking System rewires your daily routine so muscle-building becomes automatic. No hype. No fluff. Just hard-coded behaviors that fire on cue—day after day. Written for lifters who are sick of starting over, this book delivers a proven, friction-free strategy to anchor your workouts, meals, and recovery to the things you already do. From your morning hydration to your evening wind-down, every chapter shows you how to...

Still chasing your 30-year-old self in the gym? You’re not alone—and you’re not crazy. But after 40, your body doesn’t care how motivated you are. Hormones shift, recovery slows, and that "clean bulk" hits different. This isn’t about inspiration. This is about strategy. Bodybuilding Nutrition for the Middle-Aged Meathead is a brutally honest, clinically informed guide for lifters over 40 who want to stay jacked without wrecking their joints, hormones, or sanity. No fluff, no influencer nonsense—just real-world nutrition that supports strength, muscle retention, and metabolic ...