Episodios

  • S4 Ep55: 7 Reasons to Think Twice Before Using a ™ Symbol

    S4 Ep55: 7 Reasons to Think Twice Before Using a ™ Symbol
    Feb 3 2026

    Many entrepreneurs casually use the TM symbol without fully understanding what it actually means—or the risks behind it.

    In this episode, Kary and Katie unpack the confusion around trademarks, the difference between TM and registered trademarks, and why intellectual property isn’t as simple as “staking a claim.”

    They explore real-world examples, common misconceptions, and the hidden complexities of proving ownership, use in commerce, and trademark rights. You’ll learn why IP protection is more like securing a house than planting a flag—and how misunderstanding trademarks can lead to legal exposure instead of protection.

    If you’ve ever wondered when to use TM, what “use in commerce” really means, or how to protect your ideas the right way, this conversation will give you clarity and practical insight.

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    15 m
  • S4 Ep54: How singers, songwriters, and musicians should protect their IP in the age of AI

    S4 Ep54: How singers, songwriters, and musicians should protect their IP in the age of AI
    Jan 27 2026

    In this episode, Kary welcomes Andrea Olson, founder of Produce Like a Boss, to explore a critical question for musicians: Do you really have intellectual property—and should you protect it?

    Together, they unpack what IP means for songwriters and artists, why creative ideas are more valuable than you think, and how protecting your music can increase your influence, impact, and income in the age of AI. If you’re a musician, songwriter, or creative entrepreneur, this conversation will change how you see your work—and your future.

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    29 m
  • S4 Ep53: Instant IP: Idea Protection at the Speed of Thought

    S4 Ep53: Instant IP: Idea Protection at the Speed of Thought
    Jan 6 2026
    In this episode, we explore why idea protection must happen as fast as idea creation in a world of AI, social media, and constant digital recording. From the meaning of abracadabra (“I create as I speak”) to a new paradigm of protecting ideas the moment they’re imagined, this conversation breaks down the growing risks of IP leakage—and how creators can stay ahead.

    You’ll learn why traditional patents, trademarks, and copyrights aren’t built for today’s pace, why protecting before promoting is essential, and how emotional connection turns IP into monetizable assets. If you’ve ever said, “I had that idea first,” this episode will change how you think—and act.

    Create boldly. Protect instantly. Monetize faster.

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    19 m
  • S4 Ep52: Why Your Intellectual Property Doesn’t Have to Die When You Do

    S4 Ep52: Why Your Intellectual Property Doesn’t Have to Die When You Do
    Dec 31 2025
    This episode comes with a warning—it might sound morbid, but it’s said with love.
    What happens to your intellectual property when you’re gone? In this powerful, deeply human conversation, we explore why your IP doesn’t have to die when you do—and why treating it as a real asset matters more than ever.

    Through a true story of sudden loss, legacy, and redemption, we unpack how IP fits into estate planning, trusts, family wealth, and long-term impact. This isn’t legal advice—it’s a wake-up call. Because influence, income, and impact don’t end at death when your ideas are protected.

    If you exist, you have IP. The question is: will it be protected, transferred, and stewarded—or lost?

    Listen in. Your future (and your family’s) may depend on it.

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    17 m
  • S4 Ep51: USPTO Changes Position on AI as Inventors with IP

    S4 Ep51: USPTO Changes Position on AI as Inventors with IP
    Dec 23 2025
    In this eye-opening episode, Kary and Katie dive into one of the most urgent questions of our time: What happens to intellectual property when AI becomes the “inventor”?

    Fresh off recent USPTO updates, they explore how countries are beginning to recognize AI as inventors, the rise of AI-generated personalities in Hollywood, and the very real implications of machines replacing human work. From self-driving car liability to authors battling AI-trained on copyrighted books, this conversation unpacks the legal and ethical challenges shaping the future of creativity, ownership, and innovation.

    Kary and Katie also reveal how fast AI adoption has accelerated across industries—from pharmaceuticals to universities—and discuss what it truly means to “see IP everywhere” in an AI-driven world.

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    25 m
  • S4 Ep50: How to Create IP as you Write Your Book.

    S4 Ep50: How to Create IP as you Write Your Book.
    Dec 16 2025
    Have you ever had a book that changed your life?

    On this episode of You Are an IP Company, Kary Oberbrunner sits down with Mark C. Winters, co-author of Rocket Fuel and author of his new book Visionary. Mark shares how his latest book helps driven entrepreneurs get what they want without doing it all themselves.

    From the ten pillars of being a successful visionary to practical strategies for building the right team, this conversation dives into the insights that can transform how you lead and grow your business.

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    25 m
  • S4 Ep49: How AI is Training on all your Private Data Automatically Thanks to Big Tech

    S4 Ep49: How AI is Training on all your Private Data Automatically Thanks to Big Tech
    Dec 2 2025
    In this eye-opening episode, Kary and Katie uncover how major tech companies like Meta and Google are quietly using your private data to train their AI systems—often without you realizing it. From hidden “opt-out” settings to terms and conditions buried in fine print, they reveal how your everyday emails, meetings, and shared files may already be part of Big Tech’s AI learning.

    The hosts discuss what creators, entrepreneurs, and professionals can do to protect their intellectual property, stay strategic about privacy, and keep innovating safely in a world where data has become the new oil.

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    12 m
  • S4 Ep48: How to make your IP outlive you and fund future generations

    S4 Ep48: How to make your IP outlive you and fund future generations
    Nov 25 2025
    In this episode of You Are an IP Company, Kary and Katie explore how intellectual property isn’t just for you — it’s for your legacy. From Disney to Hello Kitty, C.S. Lewis to Michael Jackson, some of the world’s most iconic brands and creators continue to generate income long after their founders are gone.

    Kary and Katie unpack how smart IP strategy can create generational wealth, why trademarks protect both businesses and consumers, and what happens when you ignore your intellectual property.

    They also share real-life stories from entrepreneurs facing IP disputes — and the lessons learned from cease-and-desist letters, branding missteps, and even divorce cases involving IP assets.

    If you’re an author, entrepreneur, or creative, this episode will change how you think about ownership, protection, and the value of what you create.

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    15 m