The B Corp Handbook, Second Edition

How You Can Use Business as a Force for Good

De: Ryan Honeyman, Tiffany Jana

Narrado por: Janina Edwards

Duración: 6 h y 28 m

Resumen del Editor

B Corps are part of a global movement of more than 2,700 companies in 60 countries - like Patagonia, Ben & Jerry’s, Kickstarter, Danone North America, and Eileen Fisher - that are using the power of business as a force for good. B Corps have been certified to have met rigorous standards of social and environmental performance, accountability, and transparency. This audiobook is the authoritative guide to the what, why, and how of B Corp certification.

Coauthors Ryan Honeyman and Dr. Tiffany Jana spoke with the leaders of more than 200 B Corps from around the world to get their insights on becoming a certified B Corp, improving their social and environmental performance, and building a more inclusive economy. The second edition has been completely revised and updated to include a much stronger focus on diversity, equity, and inclusion (DEI). These changes are important because DEI can no longer be a side conversation - it must be a core value for any company that aspires to make money and make a difference.

While this audiobook is framed around the B Corp movement, any company, regardless of size, industry, or location, can use the tools contained here to learn how to build a better business. As the authors vividly demonstrate, using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase trust in your brand.

©2019 Ryan Honeyman and Tiffany Jana (P)2019 Ryan Honeyman and Tiffany Jana

Not the same text as the book.

Quality is fine. Bought this audio book for a class because the text book was required and I wanted to get some chapters done in the car. I learned after my first quiz that the audio book is not even close to what’s written in the book. I don’t understand why it’s this way but it is. So a fair warning to all the students who have this as a required reading, don’t purchase it’s not the same. Even though it doesn’t say that anywhere.