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Sales Secrets for Product Managers
- Tips &Techniques for Product Managers to Better Understand How to Sell Their Product
- Narrado por: Jim Anderson
- Duración: 1 h y 2 m
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Resumen del Editor
When you became a product manager, did anyone take the time to mention to you that you were signing up to become a member of your company's sales department? You might have thought that you were joining the marketing department, but if your product doesn't sell, then you won't be holding on to your product management job for long!
What You'll Find Inside:
- How To Work With Sales
- Product Managers & Rfps: It'S A Love / Hate Thing
- How Product Managers Can Manage A Complex Sale
- A 3-Step Product Manager System To Make Your Product Successful
Every product manager needs to take the time to discover how to work closely with the members of their sales department. Yes, you control the product, but they control how well it sells and in the end, that's all that matters. Your product is competing for their time and attention with all of the other products that your company wants them to sell. You've got to find a way to get their attention and motivate them.
The sales process is a fixed thing. Customers realize that they have a problem, they go searching for solutions and then they encounter your company's sales teams. When this happens your sales teams have to know about your product. They have to understand how it works. They have to know who it competes against and why your product is better.
No two products are the same. This means that the responsibility of training the sales teams ultimately falls on your shoulders. No matter if you are selling a physical product, a license, or a service, you need to teach your sales team how to sell it correctly.
In most companies, the sales teams won't report in to you. However, you are going to have to build a relationship with them that will allow you to work closely with them.
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Narración:4.5 out of 5 stars 39
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Historia4.5 out of 5 stars 39
Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
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1 out of 5 stars
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Should be titled sales and sales management 101
- De James en 12-11-23
De: Brian Signorelli
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- De: Jill Konrath
- Narrado por: Jill Konrath
- Duración: 6 h y 15 m
- Versión completa
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General4 out of 5 stars 216
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Narración:4 out of 5 stars 171
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Historia4 out of 5 stars 168
Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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3 out of 5 stars
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OK sales book with some good take aways
- De Glenn en 05-22-11
De: Jill Konrath
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High-Profit Prospecting
- Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
- De: Mark Hunter CSP
- Narrado por: Sean Pratt
- Duración: 6 h y 10 m
- Versión completa
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General4.5 out of 5 stars 370
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Narración:4.5 out of 5 stars 315
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Historia4.5 out of 5 stars 311
As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect - and they do it all the time. "But how?" you ask, "In the age of the Internet, isn't cold-calling dead?" Now, in his new audiobook, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what works today.
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3 out of 5 stars
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recycles a lot of common info
- De roland en 04-18-17
De: Mark Hunter CSP
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Agile Selling
- Get Up to Speed Quickly in Today's Ever-Changing Sales World
- De: Jill Konrath
- Narrado por: Joyce Bean
- Duración: 5 h y 14 m
- Versión completa
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General4 out of 5 stars 76
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Narración:4 out of 5 stars 66
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Historia4 out of 5 stars 66
Powerful strategies for sales proficiency in ever-changing situations. When sales people are promoted, change jobs, or face new business environments, they inevitably need to learn new skills quickly. Their livelihoods depend on getting up to speed quickly; their bosses have no patience for delayed results
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5 out of 5 stars
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Practical and insightful
- De Locke en 08-27-15
De: Jill Konrath
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The Accidental Salesperson
- How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve
- De: Chris Lytle
- Narrado por: Gregory Linington
- Duración: 5 h y 46 m
- Versión completa
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General5 out of 5 stars 266
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Narración:4.5 out of 5 stars 219
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Historia4.5 out of 5 stars 217
Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales.
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5 out of 5 stars
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First Day Confidence
- De Leela Vox en 01-12-19
De: Chris Lytle
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The Only Sales Guide You'll Ever Need
- De: Anthony Iannarino
- Narrado por: Anthony Iannarino
- Duración: 5 h y 54 m
- Versión completa
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General4.5 out of 5 stars 593
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Narración:4.5 out of 5 stars 505
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Historia4.5 out of 5 stars 497
Anthony Iannarino never set out to become a salesman. He fell into his profession by accident, and now has turned his focus to a question that's been debated for at least a century: Why are a small number of salespeople in any field hugely successful, while the rest are stuck with mediocre results at best? Since then, and for over 25 years, he has read hundreds of books, tested countless strategies, and interviewed dozens of the best salespeople to figure out what sets the extraordinary ones apart from the rest.
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5 out of 5 stars
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Great read
- De Helpful Review en 10-12-17
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The Lost Art of Closing
- Winning the Ten Commitments That Drive Sales
- De: Anthony Iannarino
- Narrado por: Anthony Iannarino
- Duración: 5 h y 9 m
- Versión completa
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General4.5 out of 5 stars 308
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Narración:4.5 out of 5 stars 266
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Historia4.5 out of 5 stars 265
Anthony Iannarino has a different approach to closing geared to the new technological and social realities of our time. In The Lost Art of Closing, he proves that the final commitment can actually be one of the easiest parts of the sales process - if you've set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.
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4 out of 5 stars
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gems buried in fluff
- De Andrey Norin en 04-13-18
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The 25 Sales Skills
- They Don't Teach at Business School
- De: Stephan Schiffman
- Narrado por: Stephan Schiffman
- Duración: 1 h y 42 m
- Versión completa
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General4.5 out of 5 stars 57
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Narración:4 out of 5 stars 51
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Historia4 out of 5 stars 49
Master the skills you can’t learn in a classroom. You can break into today’s cutting-edge sales force - and become a leader. All it takes is learning Stephan Schiffman’s essential skills. Honed to perfection over decades of experience, his techniques will make you a top sales performer. From the man who’s trained more than a half-million salespeople, these are the secrets you won’t learn in any classroom. Now they’re yours for the taking and will put you on the fast track to career advancement.
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5 out of 5 stars
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Great Sales book!!!
- De NN en 02-27-17
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Scale
- Seven Proven Principles to Grow Your Business and Get Your Life Back
- De: Jeff Hoffman, David Finkel
- Narrado por: David Finkel
- Duración: 7 h y 14 m
- Versión completa
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General4.5 out of 5 stars 212
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Narración:4.5 out of 5 stars 186
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Historia4.5 out of 5 stars 184
Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to scale. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business while also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
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5 out of 5 stars
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All stuff no fluff
- De Jonathan Bonanno en 05-25-21
De: Jeff Hoffman, y otros
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The Entrepreneur's Playbook
- More Than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business
- De: Leonard C. Green, Paul B. Brown
- Narrado por: Leonard C. Green, Tim Andres Pabon
- Duración: 5 h y 16 m
- Versión completa
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General4.5 out of 5 stars 29
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Narración:4.5 out of 5 stars 24
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Historia4.5 out of 5 stars 25
Big new ideas rarely make great businesses. Laboring on a business plan can be a waste of time. You are going to need dramatically more start-up money than you think you do. Counterintuitive concepts like these have helped the world's best entrepreneurs succeed. Yet most of us only learn them the hard way. Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business.
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3 out of 5 stars
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Need a narrator who is not phlegmy
- De Leo en 01-19-18
De: Leonard C. Green, y otros
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The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- De: Guy Kawasaki
- Narrado por: Paul Boehmer
- Duración: 8 h y 43 m
- Versión completa
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General4.5 out of 5 stars 993
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Narración:4.5 out of 5 stars 867
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Historia4.5 out of 5 stars 864
Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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2 out of 5 stars
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Like a collection of about.com articles
- De Lee en 06-15-15
De: Guy Kawasaki
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SPIN Selling
- De: Neil Rackham
- Narrado por: Eli Woods
- Duración: 6 h y 12 m
- Versión completa
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General4.5 out of 5 stars 201
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Narración:4.5 out of 5 stars 167
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Historia4.5 out of 5 stars 166
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is a must-listen for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, one-million-dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need-payoff) strategy.
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5 out of 5 stars
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Sales and Science
- De Joe A Snyder III en 10-27-21
De: Neil Rackham
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High Trust Selling
- Make More Money in Less Time with Less Stress
- De: Todd Duncan
- Narrado por: Todd Duncan
- Duración: 3 h y 57 m
- Versión completa
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General4.5 out of 5 stars 378
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Narración:4.5 out of 5 stars 217
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Historia4.5 out of 5 stars 214
A Wall Street Journal best seller! There is a major difference between being a salesperson in business and being in business as a salesperson. Being successful in sales has a lot to do with what's on the inside of a person, and the person's ability to establish and foster loyal relationships.
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5 out of 5 stars
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The Core Foundation For Sales Success
- De Joe en 01-28-05
De: Todd Duncan
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Street Smarts
- An All-Purpose Tool Kit for Entrepreneurs
- De: Norm Brodsky, Bo Burlingham
- Narrado por: Sean Pratt
- Duración: 10 h y 8 m
- Versión completa
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General4.5 out of 5 stars 1,736
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Narración:4.5 out of 5 stars 1,527
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Historia4.5 out of 5 stars 1,528
People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.
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5 out of 5 stars
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This great audio was originally called The Knack!
- De morton en 12-16-11
De: Norm Brodsky, y otros
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Shark Tank Jump Start Your Business
- How to Launch and Grow a Business from Concept to Cash
- De: Michael Parrish DuDell, Mark Cuban, Barbara Corcoran, y otros
- Narrado por: Michael Parrish DuDell
- Duración: 6 h y 5 m
- Versión completa
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General4 out of 5 stars 1,485
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Narración:4 out of 5 stars 1,271
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Historia4 out of 5 stars 1,268
From the ABC hit show Shark Tank, this book - filled with practical advice and introductions from the Sharks themselves - will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show.
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2 out of 5 stars
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Middle School material. Vague, no depth.
- De nate en 12-22-13
De: Michael Parrish DuDell, y otros
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The 25 Most Common Sales Mistakes and How to Avoid Them
- De: Stephan Schiffman
- Narrado por: Michael Ferreri
- Duración: 1 h y 47 m
- Versión completa
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General4.5 out of 5 stars 74
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Narración:4.5 out of 5 stars 48
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Historia4.5 out of 5 stars 48
Noted sales trainer Stephan Schiffman, the famous master of cold calls and sales techniques, provides bite-sized tips on correcting common sales problems, using the same nuggets-of-advice format as in many of his other books!
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5 out of 5 stars
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Distilled value.
- De Steve en 09-15-17
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The Commitment Engine
- Making Work Worth It
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 17 m
- Versión completa
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General4.5 out of 5 stars 36
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Narración:4.5 out of 5 stars 28
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Historia4.5 out of 5 stars 28
The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
De: John Jantsch
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Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- De: David Newman
- Narrado por: David Newman
- Duración: 8 h y 10 m
- Versión completa
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General4 out of 5 stars 93
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Narración:4 out of 5 stars 81
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Historia4.5 out of 5 stars 80
Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
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3 out of 5 stars
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GOOD Book. However...
- De ala en 08-03-14
De: David Newman
Lo que los oyentes dicen sobre Sales Secrets for Product Managers
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total5 out of 5 stars
- dan
- 09-05-15
I'm a newbie in this area
I've enjoyed the material, it gave me some insight about the Product Manager role and that's what I was looking for.
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Total5 out of 5 stars
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Ejecución4 out of 5 stars
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Historia4 out of 5 stars
- Reynaldo
- 06-22-17
Remarkably simple yet insightful
I like that it gets straight to the point without much fluff. Sure, some of these things are common sense... But they are often forgotten or pushed aside because you lose focus of the target. It's a good short read/listen and worthwhile.
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