-
Likeable Social Media (Third Edition)
- How to Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing on All Social Networks That Matter
- Narrado por: Marlin May
- Duración: 9 h y 34 m
Failed to add items
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
Likeable Social Media (Third Edition)
Compra ahora por US$17.19
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Los oyentes también disfrutaron...
-
Likeable Social Media (Revised and Expanded)
- How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and More
- De: Dave Kerpen, Carrie Kerpen - foreword, Mallorie Rosenbluth, y otros
- Narrado por: Gary Regal
- Duración: 8 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 3
-
Narración:4 out of 5 stars 2
-
Historia4 out of 5 stars 2
A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, Vine, Instagram, and beyond, that recommendation can travel farther and faster than ever before. Packed with brand-new case studies from today's emerging social sites, this updated edition of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.
-
4 out of 5 stars
-
Choppy
- De Vern Jackson en 01-22-24
De: Dave Kerpen, y otros
-
The Content Fuel Framework
- How to Generate Unlimited Story Ideas
- De: Melanie Deziel
- Narrado por: Melanie Deziel
- Duración: 3 h y 29 m
- Versión completa
-
General4.5 out of 5 stars 14
-
Narración:4.5 out of 5 stars 14
-
Historia4.5 out of 5 stars 14
In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. No more writer's block. No more asking, "what should I post"? How can you fill all those web pages, social feeds, blogs, and newsletters, every single day? The Content Fuel Framework will challenge you - and enable you - to tell stories in entirely new ways. It's an adaptable and evergreen guide you'll come back to again and again.
-
4 out of 5 stars
-
Need Content? M. Deziel is Ms. Content Creator Extraordinaire!
- De Sherrie Stifter en 06-10-21
De: Melanie Deziel
-
Contagious
- Why Things Catch On
- De: Jonah Berger
- Narrado por: Keith Nobbs
- Duración: 6 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 6,842
-
Narración:4.5 out of 5 stars 5,775
-
Historia4.5 out of 5 stars 5,738
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
4 out of 5 stars
-
A Primer on Viral & Memorable Marketing
- De Douglas C. Bates en 04-01-13
De: Jonah Berger
-
One Million Followers, Updated Edition
- How I Built a Massive Social Following in 30 Days
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 7 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 308
-
Narración:4.5 out of 5 stars 262
-
Historia4.5 out of 5 stars 261
In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
-
1 out of 5 stars
-
A Very Poor Read
- De AnthonyB en 04-14-21
De: Brendan Kane
-
Twelve and a Half
- Leveraging the Emotional Ingredients Necessary for Business Success
- De: Gary Vaynerchuk
- Narrado por: Gary Vaynerchuk
- Duración: 5 h y 7 m
- Versión completa
-
General5 out of 5 stars 1,618
-
Narración:5 out of 5 stars 1,426
-
Historia5 out of 5 stars 1,414
In his sixth business book, best-selling author, entrepreneur, and investor Gary Vaynerchuk explores the 12 essential emotional skills that are integral to his life - and business - success and provides today’s (and tomorrow’s) leaders with critical tools to acquire and develop these traits.
-
5 out of 5 stars
-
Thank you Gary!
- De Alex en 12-02-21
De: Gary Vaynerchuk
-
They Ask, You Answer
- A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated
- De: Marcus Sheridan
- Narrado por: Marcus Sheridan
- Duración: 9 h y 32 m
- Versión completa
-
General5 out of 5 stars 314
-
Narración:4.5 out of 5 stars 255
-
Historia5 out of 5 stars 253
They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today's internet-savvy buyers.
-
3 out of 5 stars
-
Get to the point
- De WILDBOT3D en 04-03-21
De: Marcus Sheridan
-
Likeable Social Media (Revised and Expanded)
- How to Delight Your Customers, Create an Irresistible Brand, and Be Amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and More
- De: Dave Kerpen, Carrie Kerpen - foreword, Mallorie Rosenbluth, y otros
- Narrado por: Gary Regal
- Duración: 8 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 3
-
Narración:4 out of 5 stars 2
-
Historia4 out of 5 stars 2
A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, Vine, Instagram, and beyond, that recommendation can travel farther and faster than ever before. Packed with brand-new case studies from today's emerging social sites, this updated edition of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.
-
4 out of 5 stars
-
Choppy
- De Vern Jackson en 01-22-24
De: Dave Kerpen, y otros
-
The Content Fuel Framework
- How to Generate Unlimited Story Ideas
- De: Melanie Deziel
- Narrado por: Melanie Deziel
- Duración: 3 h y 29 m
- Versión completa
-
General4.5 out of 5 stars 14
-
Narración:4.5 out of 5 stars 14
-
Historia4.5 out of 5 stars 14
In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. No more writer's block. No more asking, "what should I post"? How can you fill all those web pages, social feeds, blogs, and newsletters, every single day? The Content Fuel Framework will challenge you - and enable you - to tell stories in entirely new ways. It's an adaptable and evergreen guide you'll come back to again and again.
-
4 out of 5 stars
-
Need Content? M. Deziel is Ms. Content Creator Extraordinaire!
- De Sherrie Stifter en 06-10-21
De: Melanie Deziel
-
Contagious
- Why Things Catch On
- De: Jonah Berger
- Narrado por: Keith Nobbs
- Duración: 6 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 6,842
-
Narración:4.5 out of 5 stars 5,775
-
Historia4.5 out of 5 stars 5,738
Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.
-
4 out of 5 stars
-
A Primer on Viral & Memorable Marketing
- De Douglas C. Bates en 04-01-13
De: Jonah Berger
-
One Million Followers, Updated Edition
- How I Built a Massive Social Following in 30 Days
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 7 h y 50 m
- Versión completa
-
General4.5 out of 5 stars 308
-
Narración:4.5 out of 5 stars 262
-
Historia4.5 out of 5 stars 261
In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
-
1 out of 5 stars
-
A Very Poor Read
- De AnthonyB en 04-14-21
De: Brendan Kane
-
Twelve and a Half
- Leveraging the Emotional Ingredients Necessary for Business Success
- De: Gary Vaynerchuk
- Narrado por: Gary Vaynerchuk
- Duración: 5 h y 7 m
- Versión completa
-
General5 out of 5 stars 1,618
-
Narración:5 out of 5 stars 1,426
-
Historia5 out of 5 stars 1,414
In his sixth business book, best-selling author, entrepreneur, and investor Gary Vaynerchuk explores the 12 essential emotional skills that are integral to his life - and business - success and provides today’s (and tomorrow’s) leaders with critical tools to acquire and develop these traits.
-
5 out of 5 stars
-
Thank you Gary!
- De Alex en 12-02-21
De: Gary Vaynerchuk
-
They Ask, You Answer
- A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated
- De: Marcus Sheridan
- Narrado por: Marcus Sheridan
- Duración: 9 h y 32 m
- Versión completa
-
General5 out of 5 stars 314
-
Narración:4.5 out of 5 stars 255
-
Historia5 out of 5 stars 253
They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today's internet-savvy buyers.
-
3 out of 5 stars
-
Get to the point
- De WILDBOT3D en 04-03-21
De: Marcus Sheridan
-
The End of Marketing
- Humanizing Your Brand in the Age of Social Media and AI
- De: Carlos Gil
- Narrado por: Carlos Gil
- Duración: 6 h y 37 m
- Versión completa
-
General4.5 out of 5 stars 59
-
Narración:4.5 out of 5 stars 53
-
Historia4.5 out of 5 stars 53
The End of Marketing revolutionizes the way brands, agencies, and marketers should approach marketing. From how Donald Trump won the American presidency using social media and why Kim Kardashian is one of the world's biggest online brands, through to the impact of bots and automation, this audiobook will teach you about new features and emerging platforms that will engage customers and employees. Discover bold content ideas, hear from some of the world's largest brands and content creators, and find out how to build smarter paid-strategies.
-
4 out of 5 stars
-
Solid, worth a read
- De Anonymous User en 10-01-23
De: Carlos Gil
-
Influencer
- De: Brittany Hennessy
- Narrado por: Brittany Hennessy
- Duración: 4 h y 31 m
- Versión completa
-
General4.5 out of 5 stars 1,262
-
Narración:4.5 out of 5 stars 1,086
-
Historia4.5 out of 5 stars 1,087
Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today - earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle.
-
1 out of 5 stars
-
Not very insightful
- De ManBearPig en 10-02-18
-
Everybody Writes (2nd Edition)
- Your New and Improved Go-to Guide to Creating Ridiculously Good Content
- De: Ann Handley
- Narrado por: Carolyn Jania, Ann Handley
- Duración: 11 h y 26 m
- Versión completa
-
General4.5 out of 5 stars 4
-
Narración:4.5 out of 5 stars 4
-
Historia4.5 out of 5 stars 4
In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.
-
5 out of 5 stars
-
Everyone writes, but only one could write this book!
- De Phil Williams en 11-21-23
De: Ann Handley
-
The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- De: Allan Dib
- Narrado por: Joel Richards
- Duración: 6 h y 32 m
- Versión completa
-
General5 out of 5 stars 5,052
-
Narración:5 out of 5 stars 4,352
-
Historia5 out of 5 stars 4,297
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
-
1 out of 5 stars
-
You Need to buy Book to get key info
- De Rosie's mom en 10-23-18
De: Allan Dib
-
Social Media Success for Every Brand
- The Five StoryBrand Pillars That Turn Posts into Profits
- De: Claire Diaz-Ortiz, Donald Miller - foreword
- Narrado por: Jackie Dorman, Donald Miller - foreword
- Duración: 4 h y 5 m
- Versión completa
-
General4 out of 5 stars 109
-
Narración:4 out of 5 stars 85
-
Historia4 out of 5 stars 84
Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.
-
2 out of 5 stars
-
Articulation should be considered when choosing a narrator
- De Nathan J. Solla en 10-02-20
De: Claire Diaz-Ortiz, y otros
-
Hook Point
- How to Stand Out in a 3-Second World
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 8 h y 11 m
- Versión completa
-
General4 out of 5 stars 691
-
Narración:4.5 out of 5 stars 594
-
Historia4 out of 5 stars 587
Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.
-
3 out of 5 stars
-
90 min in - too much fluff
- De Anonymous User en 11-17-20
De: Brendan Kane
-
The Thank You Economy
- De: Gary Vaynerchuk
- Narrado por: Gary Vaynerchuk
- Duración: 5 h y 41 m
- Versión completa
-
General4.5 out of 5 stars 2,867
-
Narración:4.5 out of 5 stars 2,440
-
Historia4.5 out of 5 stars 2,425
The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline.
-
3 out of 5 stars
-
Gary is fun, but the book is a bit shallow
- De Scott T. Hards en 02-28-12
De: Gary Vaynerchuk
-
Social Media Marketing Mastery
- 3 in 1: Proven Strategies to Stay Ahead of Your Competition, Leverage the New Viral Trends, and Build a Massive Brand Using Facebook, Instagram, YouTube, Twitter
- De: Chandler Wright
- Narrado por: Sam Slydell, Lee Jagow
- Duración: 10 h y 5 m
- Versión completa
-
General5 out of 5 stars 50
-
Narración:5 out of 5 stars 20
-
Historia5 out of 5 stars 20
Do you want your business or brand on social media to thrive but find yourself struggling to get a sale, engagement, or even an endorsement? Are you sick of watching other businesses successfully grow their online presence, but you are unable to even get a follow? Have you tried applying the so-called “tricks” of the trade, but nothing seems to get you the kind of results that you desire?
-
5 out of 5 stars
-
Well-explained!
- De Betty K. Young en 08-26-20
De: Chandler Wright
-
The Content Code
- Six Essential Strategies to Ignite Your Content, Your Marketing, and Your Business
- De: Mark W. Schaefer
- Narrado por: Mark W. Schaefer
- Duración: 6 h y 28 m
- Versión completa
-
General4.5 out of 5 stars 238
-
Narración:4.5 out of 5 stars 207
-
Historia4.5 out of 5 stars 205
Mark W. Schaefer, college educator, consultant, and best-selling author of five marketing books including Social Media Explained and The Tao of Twitter, has delivered a path-finding book exploring the six factors that will help you break through the overwhelming wall of information density to win at marketing now...beyond content, beyond social media, beyond web traffic and Search Engine Optimization. The Content Code starts where your current marketing plan ends, and provides the launch code for next-level success.
-
5 out of 5 stars
-
Here's How to Get Your Content to Market
- De Demetri Chambers en 09-04-16
De: Mark W. Schaefer
-
Social Media Marketing 2019
- How Great Marketers Stand Out from the Crowd, Reach Millions of People, and Grow Their Business with Facebook, Twitter, YouTube, and Instagram - and How You Can, Too
- De: Chandler Wright
- Narrado por: Sam Slydell
- Duración: 3 h y 26 m
- Versión completa
-
General5 out of 5 stars 64
-
Narración:5 out of 5 stars 64
-
Historia5 out of 5 stars 64
Social media is growing at an exponential rate and is quickly becoming the best and cheapest way for businesses to advertise on. Reaching potential customers through social media sites is fairly straightforward, and you don’t need a marketing degree to learn how. As of 2018, there are an estimated 2.46 billion social media users around the world distributed across sites like Facebook, Instagram, Twitter, and even YouTube. With such a wide potential market, it would be foolish not to tap into this new segment!
-
5 out of 5 stars
-
It explains almost everything you needed
- De Javier S. McDonnell en 11-11-19
De: Chandler Wright
-
Growth Hacker Marketing
- A Primer on the Future of PR, Marketing, and Advertising
- De: Ryan Holiday
- Narrado por: Ryan Holiday
- Duración: 2 h y 17 m
- Versión completa
-
General4.5 out of 5 stars 1,923
-
Narración:4.5 out of 5 stars 1,591
-
Historia4.5 out of 5 stars 1,587
Best-selling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you're responsible for building awareness and buzz for a product or service, this is your road map.
-
4 out of 5 stars
-
An introduction. NOT a how to.
- De sabri sivan en 01-30-15
De: Ryan Holiday
-
Command the Crowd
- The Art of Crafting an Online Presence & Becoming a Social Media Powerhouse: Leverage Social Media Marketing for Your Brand with Strategies for Facebook, Instagram, Twitter & More
- De: J. E. Ford
- Narrado por: Josh Innerst
- Duración: 3 h y 6 m
- Versión completa
-
General5 out of 5 stars 24
-
Narración:5 out of 5 stars 24
-
Historia5 out of 5 stars 24
This audiobook teaches you how to build a brand through social media. By capitalizing on the marketing and branding genius of the past with the technical and practical know-how of the future, you will learn not only how to build, grow, and sustain a successful and unique brand, but more importantly, you’ll learn how to build a fan base, leverage influencers, and encourage interaction with and loyalty to your brand.
-
5 out of 5 stars
-
Very comprehensive audiobook
- De Sally en 01-07-20
De: J. E. Ford
Resumen del Editor
Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting and retaining loyal customers through smart, savvy social media engagement.
This updated edition of the best-selling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You'll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn, and Facebook stories.
Likeable Social Media shows you how to:
- Engage customers and crowdsource innovation online
- Create content that resonates with consumers and provides value
- Integrate social media into the entire customer experience
- Effectively deal with criticism and negative feedback on social media
- Grow your audience across social channels
- And much more
Related to this topic
-
The Referral Engine
- Teaching Your Business to Market Itself
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 49 m
- Versión completa
-
General4 out of 5 stars 654
-
Narración:4 out of 5 stars 366
-
Historia4 out of 5 stars 358
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
-
5 out of 5 stars
-
A misleading Title results in a hidden gem
- De Dean en 10-13-10
De: John Jantsch
-
Youtility
- Why Smart Marketing Is About Help Not Hype
- De: Jay Baer
- Narrado por: Marcus Sheridan, Jay Baer
- Duración: 4 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 305
-
Narración:4.5 out of 5 stars 242
-
Historia4.5 out of 5 stars 242
Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
-
4 out of 5 stars
-
Good Framing, Examples and Supporting Concepts
- De Adam Helweh en 10-13-13
De: Jay Baer
-
UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- De: Scott Stratten, Alison Stratten
- Narrado por: Allison Stratten, Scott Stratten
- Duración: 6 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 54
-
Narración:4.5 out of 5 stars 46
-
Historia4.5 out of 5 stars 46
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
-
5 out of 5 stars
-
Authentic and genuine people
- De Karin Bertelsen en 06-30-20
De: Scott Stratten, y otros
-
Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- De: Jay Baer
- Narrado por: Jay Baer
- Duración: 5 h y 36 m
- Versión completa
-
General4.5 out of 5 stars 236
-
Narración:4.5 out of 5 stars 200
-
Historia4.5 out of 5 stars 200
Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
-
1 out of 5 stars
-
Such a waste of time
- De hadi maghsoudi en 03-19-16
De: Jay Baer
-
Duct Tape Selling
- Think Like a Marketer - Sell Like a Superstar
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 7 h y 53 m
- Versión completa
-
General4 out of 5 stars 39
-
Narración:4.5 out of 5 stars 35
-
Historia4 out of 5 stars 34
Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to best-selling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It's no longer enough to view a salesperson's job as closing. Today's superstars must attract, teach, convert, serve, and measure while developing a personal brand that stands for trust and expertise.
-
3 out of 5 stars
-
not quite for audible
- De Andrea en 05-08-16
De: John Jantsch
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- De: Chris Brogan, Julien Smith
- Narrado por: Chris Brogan, Julien Smith
- Duración: 6 h y 41 m
- Versión completa
-
General4 out of 5 stars 58
-
Narración:4 out of 5 stars 46
-
Historia4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
5 out of 5 stars
-
Almost as good as Contagious
- De Bruce en 05-15-13
De: Chris Brogan, y otros
-
The Referral Engine
- Teaching Your Business to Market Itself
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 49 m
- Versión completa
-
General4 out of 5 stars 654
-
Narración:4 out of 5 stars 366
-
Historia4 out of 5 stars 358
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
-
5 out of 5 stars
-
A misleading Title results in a hidden gem
- De Dean en 10-13-10
De: John Jantsch
-
Youtility
- Why Smart Marketing Is About Help Not Hype
- De: Jay Baer
- Narrado por: Marcus Sheridan, Jay Baer
- Duración: 4 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 305
-
Narración:4.5 out of 5 stars 242
-
Historia4.5 out of 5 stars 242
Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
-
4 out of 5 stars
-
Good Framing, Examples and Supporting Concepts
- De Adam Helweh en 10-13-13
De: Jay Baer
-
UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- De: Scott Stratten, Alison Stratten
- Narrado por: Allison Stratten, Scott Stratten
- Duración: 6 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 54
-
Narración:4.5 out of 5 stars 46
-
Historia4.5 out of 5 stars 46
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
-
5 out of 5 stars
-
Authentic and genuine people
- De Karin Bertelsen en 06-30-20
De: Scott Stratten, y otros
-
Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- De: Jay Baer
- Narrado por: Jay Baer
- Duración: 5 h y 36 m
- Versión completa
-
General4.5 out of 5 stars 236
-
Narración:4.5 out of 5 stars 200
-
Historia4.5 out of 5 stars 200
Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
-
1 out of 5 stars
-
Such a waste of time
- De hadi maghsoudi en 03-19-16
De: Jay Baer
-
Duct Tape Selling
- Think Like a Marketer - Sell Like a Superstar
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 7 h y 53 m
- Versión completa
-
General4 out of 5 stars 39
-
Narración:4.5 out of 5 stars 35
-
Historia4 out of 5 stars 34
Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to best-selling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It's no longer enough to view a salesperson's job as closing. Today's superstars must attract, teach, convert, serve, and measure while developing a personal brand that stands for trust and expertise.
-
3 out of 5 stars
-
not quite for audible
- De Andrea en 05-08-16
De: John Jantsch
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- De: Chris Brogan, Julien Smith
- Narrado por: Chris Brogan, Julien Smith
- Duración: 6 h y 41 m
- Versión completa
-
General4 out of 5 stars 58
-
Narración:4 out of 5 stars 46
-
Historia4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
5 out of 5 stars
-
Almost as good as Contagious
- De Bruce en 05-15-13
De: Chris Brogan, y otros
-
Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- De: David Newman
- Narrado por: David Newman
- Duración: 8 h y 10 m
- Versión completa
-
General4 out of 5 stars 93
-
Narración:4 out of 5 stars 81
-
Historia4.5 out of 5 stars 80
Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
-
3 out of 5 stars
-
GOOD Book. However...
- De ala en 08-03-14
De: David Newman
-
Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- De: Michael Port
- Narrado por: Michael Port
- Duración: 9 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 195
-
Narración:5 out of 5 stars 171
-
Historia4.5 out of 5 stars 172
Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
-
5 out of 5 stars
-
One of the best.
- De Amazon Customer en 02-02-19
De: Michael Port
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- De: Geoffrey Colon
- Narrado por: Geoffrey Colon
- Duración: 6 h y 14 m
- Versión completa
-
General4 out of 5 stars 80
-
Narración:4 out of 5 stars 74
-
Historia4 out of 5 stars 73
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
5 out of 5 stars
-
Needed. Valuable. Welcome contribution.
- De Oliver Nielsen en 04-26-17
De: Geoffrey Colon
-
What Would Google Do?
- De: Jeff Jarvis
- Narrado por: Jeff Jarvis
- Duración: 9 h y 2 m
- Versión completa
-
General4 out of 5 stars 1,103
-
Narración:4 out of 5 stars 414
-
Historia4 out of 5 stars 416
In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover 40 clear and straightforward rules to manage and live by.
-
1 out of 5 stars
-
Shallow and one-sided
- De JimmiJ en 02-04-09
De: Jeff Jarvis
-
Traffic Secrets
- The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
- De: Russell Brunson
- Narrado por: Russell Brunson
- Duración: 6 h y 58 m
- Versión completa
-
General5 out of 5 stars 897
-
Narración:5 out of 5 stars 720
-
Historia5 out of 5 stars 715
Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless work from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
-
4 out of 5 stars
-
Slow Down Bro!!!
- De Terence Fisher en 10-18-20
De: Russell Brunson
-
Entrepreneurial You
- Monetize Your Expertise, Create Multiple Income Streams, and Thrive
- De: Dorie Clark
- Narrado por: Dorie Clark
- Duración: 5 h y 29 m
- Versión completa
-
General4.5 out of 5 stars 264
-
Narración:4.5 out of 5 stars 234
-
Historia4.5 out of 5 stars 235
What does it take to create the career you want? It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force. But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a new realm, and bringing in a steady flow of new clients can be a daunting prospect.
-
3 out of 5 stars
-
Alternative title: Ways to Earn Money Online
- De Oliver Nielsen en 02-12-18
De: Dorie Clark
Las personas que vieron esto también vieron...
-
Hook Point
- How to Stand Out in a 3-Second World
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 8 h y 11 m
- Versión completa
-
General4 out of 5 stars 691
-
Narración:4.5 out of 5 stars 594
-
Historia4 out of 5 stars 587
Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.
-
3 out of 5 stars
-
90 min in - too much fluff
- De Anonymous User en 11-17-20
De: Brendan Kane
-
Social Media Success for Every Brand
- The Five StoryBrand Pillars That Turn Posts into Profits
- De: Claire Diaz-Ortiz, Donald Miller - foreword
- Narrado por: Jackie Dorman, Donald Miller - foreword
- Duración: 4 h y 5 m
- Versión completa
-
General4 out of 5 stars 109
-
Narración:4 out of 5 stars 85
-
Historia4 out of 5 stars 84
Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.
-
2 out of 5 stars
-
Articulation should be considered when choosing a narrator
- De Nathan J. Solla en 10-02-20
De: Claire Diaz-Ortiz, y otros
-
Contagious You
- Unlock Your Power to Influence, Lead, and Create the Impact You Want
- De: Anese Cavanaugh
- Narrado por: Rosemary Benson
- Duración: 13 h y 8 m
- Versión completa
-
General4.5 out of 5 stars 3
-
Narración:4.5 out of 5 stars 2
-
Historia3.5 out of 5 stars 2
In Contagious Culture, Anese Cavanaugh proved that it's possible to create an energized and engaged organizational culture that spreads from person to person. Now, in Contagious You, she hones in on the individual, showing us how each of us is contagious in our own way and stressing the importance of leading with intention to achieve positive results.
De: Anese Cavanaugh
-
Elite Minds
- How Winners Think Differently to Create a Competitive Edge and Maximize Success
- De: Stan Beecham
- Narrado por: Gary Regal
- Duración: 6 h y 22 m
- Versión completa
-
General5 out of 5 stars 38
-
Narración:5 out of 5 stars 32
-
Historia5 out of 5 stars 32
As a top-level sport psychologist and performance consultant, Dr. Stan Beeham knows what it takes to succeed - on the playing field, in the board room, and in all aspects of life. This award-winning book takes you inside the minds of major-league athletes, Olympic medal winners, and world-class business leaders to reveal the key motivators and mental processes that drive people to victory.
-
5 out of 5 stars
-
Some things you’ve heard before and some things you haven’t
- De Kathleen Ruzicka en 12-04-23
De: Stan Beecham
-
Get Over Yourself
- How to Lead and Delegate Effectively for More Time, More Freedom, and More Success
- De: Dave Kerpen
- Narrado por: Dave Kerpen
- Duración: 4 h y 41 m
- Versión completa
-
General0 out of 5 stars 0
-
Narración:0 out of 5 stars 0
-
Historia0 out of 5 stars 0
Drawing on his own experience launching and scaling multiple companies, New York Times bestselling author Dave Kerpen shares the secrets of how you can shift your mindset (and your workload) to focus on the things that are most important for your business, your employees, and you.
De: Dave Kerpen
-
Navigating Bias at Work
- De: Meara Habashi, The Great Courses
- Narrado por: Meara Habashi
- Duración: 2 h y 24 m
- Grabación Original
-
General4 out of 5 stars 15
-
Narración:4.5 out of 5 stars 14
-
Historia4 out of 5 stars 14
While we’ve made progress on social equity, some workplaces still don’t operate in the most inclusive ways. And when bias and discrimination, whether explicit or implicit, go unresolved, they disrupt not just our health and productivity, but that of our entire organization. Navigating Bias at Work is designed to help you work and thrive in places where bias runs rampant.
-
1 out of 5 stars
-
Repeats What Is Commonly Found Online
- De Alice en 09-24-23
De: Meara Habashi, y otros
-
Hook Point
- How to Stand Out in a 3-Second World
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 8 h y 11 m
- Versión completa
-
General4 out of 5 stars 691
-
Narración:4.5 out of 5 stars 594
-
Historia4 out of 5 stars 587
Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.
-
3 out of 5 stars
-
90 min in - too much fluff
- De Anonymous User en 11-17-20
De: Brendan Kane
-
Social Media Success for Every Brand
- The Five StoryBrand Pillars That Turn Posts into Profits
- De: Claire Diaz-Ortiz, Donald Miller - foreword
- Narrado por: Jackie Dorman, Donald Miller - foreword
- Duración: 4 h y 5 m
- Versión completa
-
General4 out of 5 stars 109
-
Narración:4 out of 5 stars 85
-
Historia4 out of 5 stars 84
Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.
-
2 out of 5 stars
-
Articulation should be considered when choosing a narrator
- De Nathan J. Solla en 10-02-20
De: Claire Diaz-Ortiz, y otros
-
Contagious You
- Unlock Your Power to Influence, Lead, and Create the Impact You Want
- De: Anese Cavanaugh
- Narrado por: Rosemary Benson
- Duración: 13 h y 8 m
- Versión completa
-
General4.5 out of 5 stars 3
-
Narración:4.5 out of 5 stars 2
-
Historia3.5 out of 5 stars 2
In Contagious Culture, Anese Cavanaugh proved that it's possible to create an energized and engaged organizational culture that spreads from person to person. Now, in Contagious You, she hones in on the individual, showing us how each of us is contagious in our own way and stressing the importance of leading with intention to achieve positive results.
De: Anese Cavanaugh
-
Elite Minds
- How Winners Think Differently to Create a Competitive Edge and Maximize Success
- De: Stan Beecham
- Narrado por: Gary Regal
- Duración: 6 h y 22 m
- Versión completa
-
General5 out of 5 stars 38
-
Narración:5 out of 5 stars 32
-
Historia5 out of 5 stars 32
As a top-level sport psychologist and performance consultant, Dr. Stan Beeham knows what it takes to succeed - on the playing field, in the board room, and in all aspects of life. This award-winning book takes you inside the minds of major-league athletes, Olympic medal winners, and world-class business leaders to reveal the key motivators and mental processes that drive people to victory.
-
5 out of 5 stars
-
Some things you’ve heard before and some things you haven’t
- De Kathleen Ruzicka en 12-04-23
De: Stan Beecham
-
Get Over Yourself
- How to Lead and Delegate Effectively for More Time, More Freedom, and More Success
- De: Dave Kerpen
- Narrado por: Dave Kerpen
- Duración: 4 h y 41 m
- Versión completa
-
General0 out of 5 stars 0
-
Narración:0 out of 5 stars 0
-
Historia0 out of 5 stars 0
Drawing on his own experience launching and scaling multiple companies, New York Times bestselling author Dave Kerpen shares the secrets of how you can shift your mindset (and your workload) to focus on the things that are most important for your business, your employees, and you.
De: Dave Kerpen
-
Navigating Bias at Work
- De: Meara Habashi, The Great Courses
- Narrado por: Meara Habashi
- Duración: 2 h y 24 m
- Grabación Original
-
General4 out of 5 stars 15
-
Narración:4.5 out of 5 stars 14
-
Historia4 out of 5 stars 14
While we’ve made progress on social equity, some workplaces still don’t operate in the most inclusive ways. And when bias and discrimination, whether explicit or implicit, go unresolved, they disrupt not just our health and productivity, but that of our entire organization. Navigating Bias at Work is designed to help you work and thrive in places where bias runs rampant.
-
1 out of 5 stars
-
Repeats What Is Commonly Found Online
- De Alice en 09-24-23
De: Meara Habashi, y otros
-
How to Build Meaningful Relationships Through Conversation
- De: Carol Ann Lloyd, The Great Courses
- Narrado por: Carol Ann Lloyd
- Duración: 5 h y 6 m
- Grabación Original
-
General4 out of 5 stars 5,068
-
Narración:4.5 out of 5 stars 4,231
-
Historia4 out of 5 stars 4,198
In 10 lectures for self-development, professional communications coach and speaker Carol Ann Lloyd teaches the best ways to communicate and listen, including how to focus on understanding, how to overcome barriers and distractions, and how to clarify intentions. When listeners step back to hear what makes conversations successful, they will learn that each component of a conversation is a piece of a larger puzzle, which only fits together when thoughtfully considered and executed.
-
2 out of 5 stars
-
Only Got 5 Minutes In…
- De Shayla en 04-06-20
De: Carol Ann Lloyd, y otros
-
Negotiation Magic
- De: Ambi Parmeshwaran
- Narrado por: Showrein Roy Chaudhary
- Duración: 1 h y 3 m
- Versión completa
-
General3 out of 5 stars 8
-
Narración:4 out of 5 stars 4
-
Historia3.5 out of 5 stars 4
Do you know how to negotiate a better deal for yourself? Do you know that you can use the power of negotiation whatever may be the situation you are in? In this mini-audiobook Ambi Parameswaran, a veteran brand strategist and coach, gives you some invaluable lessons on negotiation.
-
4 out of 5 stars
-
Very broad content but valuable
- De Donny Davis en 08-23-23
-
Leading Through Change
- De: Kat Cole
- Narrado por: Kat Cole
- Duración: 1 h y 7 m
- Grabación Original
-
General4 out of 5 stars 2
-
Narración:5 out of 5 stars 2
-
Historia4 out of 5 stars 2
Optimizing the 4 Mindsets: Humility, Curiosity, Courage, and Confidence...for yourself, your teams, and your company.
-
5 out of 5 stars
-
short and sweet
- De Brian Noegel en 01-20-24
De: Kat Cole
-
One Million Followers: How I Built a Massive Social Following in 30 Days
- Growth Hacks for Your Business, Your Message, and Your Brand from the World's Greatest Minds
- De: Brendan Kane
- Narrado por: Brendan Kane
- Duración: 6 h y 15 m
- Versión completa
-
General4.5 out of 5 stars 584
-
Narración:4.5 out of 5 stars 497
-
Historia4 out of 5 stars 492
Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise?
-
1 out of 5 stars
-
So much fluff.
- De Daniella en 05-17-19
De: Brendan Kane
-
Overcoming Imposter Syndrome
- De: Kelly Vincent, The Great Courses
- Narrado por: Kelly Vincent
- Duración: 2 h y 10 m
- Grabación Original
-
General4.5 out of 5 stars 271
-
Narración:4.5 out of 5 stars 237
-
Historia4.5 out of 5 stars 237
Imposter syndrome—the irrational self-doubt we feel despite obvious success—can strike at any time, at work or at home. Such crippling anxiety and worry, common to so many people, can even undermine your ability to lead a confident and authentic life. In Overcoming Imposter Syndrome, licensed clinical psychologist Kelly Vincent teaches you how to navigate these complicated feelings and how to guide yourself toward lasting change.
-
2 out of 5 stars
-
Great for anyone 25 and under
- De Anonymous User en 10-12-23
De: Kelly Vincent, y otros
-
How to Work with Anyone
- De: Raluca Graebner, The Great Courses
- Narrado por: Raluca Graebner
- Duración: 3 h y 13 m
- Grabación Original
-
General4 out of 5 stars 74
-
Narración:4 out of 5 stars 70
-
Historia4 out of 5 stars 70
Interacting with people at work can be one of life’s greatest joys—and greatest frustrations. Some coworkers never trust us to do our jobs, or never respond to requests for information, or waste our time with dozens of unnecessary emails. The cost: our work results and personal sanity. How can you approach workplace interactions with more empathy and less resentment? How can you become more successful when working with “annoying” or “difficult” coworkers?
-
1 out of 5 stars
-
Focus on white audience
- De Mia en 02-12-24
De: Raluca Graebner, y otros
Lo que los oyentes dicen sobre Likeable Social Media (Third Edition)
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
-
Total4 out of 5 stars
-
Ejecución2 out of 5 stars
-
Historia4 out of 5 stars
- Anonymous User
- 05-01-23
Some great information but that reading pace…
I cannot stand the way he narrates but it has some very good information at times.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total4 out of 5 stars
-
Ejecución4 out of 5 stars
-
Historia4 out of 5 stars
- Nawdy Girl
- 08-23-23
required reading material for class
the book has been great. a few supporting pdf documents would be helpful. Such as when they list off apps or website or mention references to apendex.
this was a required textbook for a marketing class.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total2 out of 5 stars
-
Ejecución4 out of 5 stars
-
Historia1 out of 5 stars
- Anonymous User
- 02-23-24
likable social media sponsored by Facebook and Meta inc
it's all about Facebook, and only success stories. this whole book is just one big piece of marketing. that you pay to hear
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña