Iris R. Firstenberg
AUTHOR

Iris R. Firstenberg

Iris R. Firstenberg, Adjunct Associate Professor at UCLA, teaches in the Anderson MBA programs, UCLA Anderson Executive Education programs, and the UCLA Department of Psychology. She specializes in strategies for creative problem solving and innovative thinking. Iris was awarded the 2002 UCLA Department of Psychology Faculty Distinguished Teaching Award and the 2011 UCLA Extension Distinguished Teaching Award. Iris has co-authored three books with her father, Moshe F. Rubinstein, an internationally renowned authority on problem solving and creativity in organizations. Moshe is a professor emeritus at the UCLA School of Engineering and Applied Science and advises many major corporations on innovation. In January 2000, Rubinstein was named one of the top twenty professors of the century at UCLA.

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