Velocity 2.0 is the second book from retail automotive industry expert, entrepreneur, and former dealer Dale Pollak. The book picks up where Dale's Velocity: From the Front Line to the Bottom Line leaves off, revealing new ROI-based management metrics and processes dealers can use to operate more efficient and profitable used-vehicle departments. The book flows from the recognition that today's used vehicle marketplace is more challenging and volatile than it's ever been - a tough reality driven by the power of the Internet and a troubled economy. Velocity 2.0 offers a playbook of best practices and processes to help dealers become more successful.
©2010 Dale Pollak (P)2011 New Year Publishing
although the specifics are a bit out of date, the principles remain the same. the book was written after the 2008/9 recession, and references that many times.
Welcome yourself to the age of Pixals, and Paint or get left behind.
I can't think of another one that tells this story like Dale does.
No characters are in this book..
This would not make a movie in my opinion.
Again... Car people... Read this to stay up with the sales game..
There are no listener reviews for this title yet.
Report Inappropriate Content
If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.