Includes a PDF workbook!
Learn to harness the power of social media to increase your sales! This multi-session audio program is designed to prepare a sales professional to move to the next level of success in this evolving profession.
Rapid technological changes in the workplace have created new demands for sales professionals. Now that the world is flat from a sales territory viewpoint, cross cultural negotiation abilities have created a need for a new skill set in the world of selling. The Sales Mastery Academy has the answers, including sales prospecting skills, negotiation techniques, foolproof closing methods from the Master Closer, overcoming objections with the LQET formula, and of course, how to get and stay motivated. The concepts and skills outlined by three of the most sought after experts in their field will enable you to arrive with confidence and comfort.
In this nine-part audio is a proven step-by-step process to guide you through the evolution of the sales profession. Learn how to set and achieve your goals with Zig Ziglar’s unique seven-step goal attainment procedure, and learn the fundamental skills to meeting the changes with prospects and customers. In many cases, the sales cycle is longer and there are more people and departments involved in decision making. Learn how to turn any product into a “solution.” Our customers, the economy, corporate profits, and social responsibilities are changing. How are you responding to these changes? Get equipped to compete and win more deals.
©2011 Made for Success, Inc.; 2011 Ziglar Training Systems (P)2011 Made for Success, Inc.
The material in this selection is entertaining, but hardly anything new. Most of the material comes from presentations by Zig Ziglar, Brian Flanagan, and lastly, Tom Ziglar, Zig's son. Throughout the presentations, there is mention of selling to a particular style, but that chapter is missing from the material. The problem is that Chapter 3 on the audio is the same as chapter 1. When you look at the downloadable supporting material, the problem is evident.
Beyond the error, however, the sections are entertaining as presenters, and they do help one begin to understand that there is a psychology to selling that the best sales people master. Techniques to address these challenges vary from types of closes to voice inflection. Zig Ziglar mentions two books of his that he recommends everyone read for more depth. I agree that one should, but am not sure one needs to listen to this audio. Better to buy the other books.
In general, most of the material in this book appears to be recycled as packaging to encourage other purchases. If this is your first listen to sales material, it will be entertaining and an acceptable first listen. Do not expect too much however.
Well, this audio book included a printed version too.
All of it.
none-its not that kind of book
Say something about yourself!
Highly recommend to those looking to improve their relationship building and closing skills. RIP Zig!!
Report Inappropriate Content
If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.