©1955, 2001, 2003, 2004 Michael E. Gerber; (P)2004 HarperCollins Publishers, Inc.
"Gerber loves to exhort people to develop powerful visions for their companies." (Fortune)
this is not a book on how to run a business, or how to start a business, but to stay and keep going with your business. This book puts everything into perspective, and anyone can gain something from this no matter the experience!
I've learned a lot from this book. It was like Michael was directly talking to me! Highly recommended for reading
If you are a small business owner that needs guidance on where to go from here, the EMyth Revisited is the right book to read! I feel I understand what I need to do to make my business work.
I really enjoyed the majority of the book. I did skip most of chapter seven because it didn't apply to me as much. I will definitely listen again.
The layout from the beginning of my entrepreneurial seizure to 24 years later is in many ways so identical the book it is pathetic I didn't read it before now! If the thought is to head out on your own Read this one, understand the content, reread until you do or DON'T JUMP.
I appreciated the practical business wisdom but I did not care for the spirituality and unknown theology - It was actually what made me end the book early. Mr Gerber you are wise with business but I felt like I got the old bait and switch when your theology seemed to become the primary focus of your book. It would have been nice to replace all the spirituality with tactical recommendations on how implement your recommendations instead of keeping the book at the level of theoretical concepts. Overall it's a three star because of the aforementioned. I'd recommend Dave Ramsey Entreleadership instead of this - they both are getting at the same thing.
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