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Profit First
- Transform Your Business from a Cash-Eating Monster to a Money-Making Machine
- Narrated by: Mike Michalowicz
- Length: 7 hrs and 52 mins
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Publisher's summary
Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.
Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, listeners will learn that:
· Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances.
· A small, profitable business can be worth much more than a large business surviving on its top line.
· Businesses that attain early and sustained profitability have a better shot at achieving long-term growth.
With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.
* This audiobook edition includes exclusive updated commentary by the author.
Critic reviews
“Quit being a slave to your own business and start making some serious money. Follow Mike’s counter-intuitive advice and put profits first.” —VERNE HARNISH, author of Scaling Up
“Profit First is a brilliant smack-upside-the-head revelation for entrepreneurs. Most small businesses look pretty good on the outside, yet actually struggle to stay afloat. With fascinating stories and wit, Michalowicz shows how to remove your nose from the grindstone, climb out of the quicksand, and build a business that loves you back.” —SALLY HOGSHEAD, author of Fascinate
"Profit First completely transformed how I handle business banking. I hadn't even finished the book before immediately putting a four-account distribution system in place for new income: operating expenses, owner expenses, taxes and profit. Mike's system moved me from break-even to profitable within a month. This book is a must-read for businesses large and small." —JENNY BLAKE, author of Pivot
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The Pumpkin Plan
- A Simple Strategy to Grow a Remarkable Business in Any Field
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 7 hrs and 7 mins
- Unabridged
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Each year, Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of "sell it—do it, sell it—do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconventional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.
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Great book
- By Harry Wilson on 06-04-21
By: Mike Michalowicz
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The Toilet Paper Entrepreneur
- The Tell-it-Like-it-is Guide to Cleaning Up in Business, Even if You Are at the End of Your Roll
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 4 hrs and 52 mins
- Unabridged
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"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work." So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Rock.
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brilliantly unorthodox. intelligently uncouth.
- By Jon on 10-07-13
By: Mike Michalowicz
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Profit First for Contractors
- Transform Your Construction Business From a Cash-Eating Monster to a Money-Making Machine
- By: Shawn Van Dyke
- Narrated by: Shawn Van Dyke
- Length: 6 hrs and 19 mins
- Unabridged
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Overall
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Performance
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Story
Construction industry business coach, speaker, and author, Shawn Van Dyke, has taken the core concepts of Mike Michalowicz's Profit First and customized them to address the specific needs of the construction industry. Profit First for Contractors addresses the major struggles contractors face and provides clear and actionable guidance on how to overcome them. Shawn shows contractors how to go from simply getting by to becoming permanently profitable.
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Not going to help you
- By Amazon Customer on 06-14-19
By: Shawn Van Dyke
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Clockwork, Revised and Expanded
- Design Your Business to Run Itself
- By: Mike Michalowicz, Gino Wickman - foreword
- Narrated by: Mike Michalowicz, Johnathan McClain
- Length: 8 hrs and 54 mins
- Unabridged
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Overall
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Performance
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Story
If you're like most entrepreneurs, you started your company so you could be your own boss, make the money you deserve, and live life on your own terms. In reality, you're bogged down in the daily grind, constantly putting out fires, answering an endless stream of questions, and continually hunting for cash.
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Must read
- By John CPA on 09-06-22
By: Mike Michalowicz, and others
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Fix This Next
- Make the Vital Change That Will Level Up Your Business
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 6 hrs and 42 mins
- Unabridged
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Overall
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Performance
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Story
From Mike Michalowicz, the author of Profit First, Clockwork, and The Pumpkin Plan, comes the ultimate diagnostic tool for every entrepreneur.... The biggest problem entrepreneurs have is that they don't know what their biggest problem is. If you find yourself trapped between stagnating sales, staff turnover, and unhappy customers, what do you fix first? Every issue seems urgent—but there's no way to address all of them at once. The result? A business that continues to go in endless circles putting out urgent fires and prioritizing the wrong things.
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Business Bible
- By Amazon Customer on 09-17-20
By: Mike Michalowicz
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Profit First for Real Estate Investing
- Transform Your Real Estate Investing Business from a Cash-Eating Monster to a Money-Making Machine
- By: David Richter
- Narrated by: David Richter
- Length: 3 hrs and 50 mins
- Unabridged
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Overall
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Performance
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Story
Real estate investors have systems for almost everything—to make the phone ring, to find deals, and to fix, rent, and sell their properties. What they don't have is a system for their finances that ensures positive cash flow and profitability. This is why many investors end up scrambling to cover payroll, taxes, and even their own bills. In Profit First for Real Estate Investing, real estate finance expert, David Richter, reveals his simple cash flow system that not only makes "pay yourself first" possible; it makes it easy.
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Bro, hire someone to read your book
- By Anonymous User on 01-24-23
By: David Richter
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The Pumpkin Plan
- A Simple Strategy to Grow a Remarkable Business in Any Field
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 7 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
Each year, Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of "sell it—do it, sell it—do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconventional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.
-
-
Great book
- By Harry Wilson on 06-04-21
By: Mike Michalowicz
-
The Toilet Paper Entrepreneur
- The Tell-it-Like-it-is Guide to Cleaning Up in Business, Even if You Are at the End of Your Roll
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 4 hrs and 52 mins
- Unabridged
-
Overall
-
Performance
-
Story
"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work." So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Rock.
-
-
brilliantly unorthodox. intelligently uncouth.
- By Jon on 10-07-13
By: Mike Michalowicz
-
Profit First for Contractors
- Transform Your Construction Business From a Cash-Eating Monster to a Money-Making Machine
- By: Shawn Van Dyke
- Narrated by: Shawn Van Dyke
- Length: 6 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
Construction industry business coach, speaker, and author, Shawn Van Dyke, has taken the core concepts of Mike Michalowicz's Profit First and customized them to address the specific needs of the construction industry. Profit First for Contractors addresses the major struggles contractors face and provides clear and actionable guidance on how to overcome them. Shawn shows contractors how to go from simply getting by to becoming permanently profitable.
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Not going to help you
- By Amazon Customer on 06-14-19
By: Shawn Van Dyke
-
Clockwork, Revised and Expanded
- Design Your Business to Run Itself
- By: Mike Michalowicz, Gino Wickman - foreword
- Narrated by: Mike Michalowicz, Johnathan McClain
- Length: 8 hrs and 54 mins
- Unabridged
-
Overall
-
Performance
-
Story
If you're like most entrepreneurs, you started your company so you could be your own boss, make the money you deserve, and live life on your own terms. In reality, you're bogged down in the daily grind, constantly putting out fires, answering an endless stream of questions, and continually hunting for cash.
-
-
Must read
- By John CPA on 09-06-22
By: Mike Michalowicz, and others
-
Fix This Next
- Make the Vital Change That Will Level Up Your Business
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 6 hrs and 42 mins
- Unabridged
-
Overall
-
Performance
-
Story
From Mike Michalowicz, the author of Profit First, Clockwork, and The Pumpkin Plan, comes the ultimate diagnostic tool for every entrepreneur.... The biggest problem entrepreneurs have is that they don't know what their biggest problem is. If you find yourself trapped between stagnating sales, staff turnover, and unhappy customers, what do you fix first? Every issue seems urgent—but there's no way to address all of them at once. The result? A business that continues to go in endless circles putting out urgent fires and prioritizing the wrong things.
-
-
Business Bible
- By Amazon Customer on 09-17-20
By: Mike Michalowicz
-
Profit First for Real Estate Investing
- Transform Your Real Estate Investing Business from a Cash-Eating Monster to a Money-Making Machine
- By: David Richter
- Narrated by: David Richter
- Length: 3 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
Real estate investors have systems for almost everything—to make the phone ring, to find deals, and to fix, rent, and sell their properties. What they don't have is a system for their finances that ensures positive cash flow and profitability. This is why many investors end up scrambling to cover payroll, taxes, and even their own bills. In Profit First for Real Estate Investing, real estate finance expert, David Richter, reveals his simple cash flow system that not only makes "pay yourself first" possible; it makes it easy.
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Bro, hire someone to read your book
- By Anonymous User on 01-24-23
By: David Richter
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Profit First for Ecommerce Sellers
- Transform Your Ecommerce Business from a Cash-Eating Monster to a Money-Making Machine
- By: Cyndi Thomason
- Narrated by: Cyndi Thomason
- Length: 3 hrs and 45 mins
- Unabridged
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Overall
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Performance
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Story
Author Cyndi Thomason has taken the core concepts of the Profit First methodology, created by Mike Michalowicz, and customized them to address the specific needs of the ecommerce business. Profit First for Ecommerce Sellers addresses the four major struggles and provides clear and actionable guidance on how to overcome them, taking the online seller from simply getting by to becoming permanently profitable.
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Essential Resource for Serious Ecom Sellers
- By Melissa Swingle on 02-04-21
By: Cyndi Thomason
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Profit First for Therapists
- A Simple Framework for Financial Freedom
- By: Julie Herres
- Narrated by: Julie Herres
- Length: 6 hrs and 10 mins
- Unabridged
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For therapists, profit is too often an afterthought. You focus on caring for clients and paying rent and clinicians, and take home the leftovers—if there are any. In Profit First for Therapists, Julie Herres adapts the popular profit first cash flow system specifically for private practice owners. Through client stories and case studies, powerful frameworks, and simple tips, she lays out a clear path to profitability.
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ESSENTIAL reading for any therapist - just get it!
- By S Chen on 05-01-23
By: Julie Herres
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The E-Myth Revisited
- Why Most Small Businesses Don't Work and What to Do About It
- By: Michael E. Gerber
- Narrated by: Michael E. Gerber
- Length: 8 hrs and 5 mins
- Unabridged
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Overall
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In this audio edition of the totally revised underground best seller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed.
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Saved my Life
- By Christine on 09-17-08
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Get Different
- Marketing That Can't Be Ignored!
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 6 hrs and 57 mins
- Unabridged
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Many business owners are frustrated because they feel invisible in a crowded marketplace. They know they are better than their competitors, but when they focus on that fact, they get little in return. That's because, to customers, better is not actually better. Different is better. And those who market differently, win. In his new marketing book, Mike Michalowicz offers a proven method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales.
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Not enough for a Michalowicz book
- By Dan on 09-23-21
By: Mike Michalowicz
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All In
- How Great Leaders Build Unstoppable Teams
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 7 hrs and 39 mins
- Unabridged
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It’s never been harder building successful teams. With challenges of work-from-anywhere, flex-schedule and generational divides, business leaders bend over backwards searching for solutions that work. They’ve tried everything from food perks and ping pong tables to endless team-building exercises and training—but nothing sticks. Now, in his long-awaited book for leaders at all levels, bestselling author Mike Michalowicz reveals his proven formula to build an unstoppable team for any work environment.
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Another great book
- By M. MCCRARY on 04-22-24
By: Mike Michalowicz
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Profit First for Real Estate Agents
- How to Transform Your Real Estate Agency from a Cash-Eating Monster to a Money-Making Machine
- By: Damon Yudichak
- Narrated by: Damon Yudichak
- Length: 7 hrs and 9 mins
- Unabridged
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Profit First for Real Estate Agents is built on two timeless money principles which will give you more than 80% of your money success. When you apply them to your real estate business you put yourself on the path of long-term financial success. If you can calculate a house commission in your head, you have enough math skills to master your money. Profit First for Real Estate Agents is the missing link you’ve been looking for.
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Easy to listen and follow along! Great reader!
- By Erin K Hicks on 02-13-24
By: Damon Yudichak
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Profit First for Minority Business Enterprises
- By: Susanne Mariga
- Narrated by: Susanne Mariga
- Length: 5 hrs and 44 mins
- Unabridged
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It's time to level the playing field! You are accustomed to being the first - the first to go to college, the first to start a business. You often enter rooms where no one else looks like you. You're a trailblazer on a mission to create a new legacy for your family. And yet, despite your success, you still work too hard for too little cash. In Profit First for Minority Business Enterprises, Susanne Mariga, CPA, shows you how to implement the proven Profit First cash-management system that has lifted thousands of entrepreneurs out of the struggle and into success.
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Great Story. Needs a Voiceovers Reader Though
- By Jemonji on 05-29-23
By: Susanne Mariga
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Simple Numbers, Straight Talk, Big Profits!
- 4 Keys to Unlock Your Business Potential
- By: Greg Crabtree
- Narrated by: Greg Crabtree
- Length: 4 hrs and 45 mins
- Unabridged
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Simple Numbers can guide you to increased business profitability! Take the mystery out of small business finance with this no-frills guide to understanding the numbers that will guide your business out of any financial black hole. Author Greg Crabtree, a successful accountant, small business advisor, and popular presenter, shows you how to use your firm's key financial indicators as a basis for smart business decisions as you grow your firm from startup to $5 million (and, more!) in annual revenue.
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Great book, bit difficult to follow as an audio book
- By Alex on 01-28-23
By: Greg Crabtree
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Profit First for Restaurants
- Transform Your Money-Eating Restaurant into a Cash-Making Machine
- By: Kasey Anton
- Narrated by: Kasey Anton
- Length: 6 hrs and 56 mins
- Unabridged
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People don’t open restaurants just because they want to start a business. People open restaurants because they are building a dream. You can create the restaurant of your dreams. You can also be profitable, pay your vendors, your staff, and yourself, and savor the joys of hospitality without stress and uncertainty.
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Great Book!!
- By Tammy on 10-26-23
By: Kasey Anton
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Your Next Five Moves
- Master the Art of Business Strategy
- By: Patrick Bet-David
- Narrated by: Patrick Bet-David
- Length: 8 hrs and 6 mins
- Unabridged
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From the creator of Valuetainment, the number-one YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals.
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Mediocre; few actionable take-aways.
- By Michael on 10-31-20
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Profit First for Tradies
- Transform Your Business from a Cash Eating Monster to a Money Making Machine
- By: Katie Crismale-Marshall
- Narrated by: Katie Crismale-Marshall
- Length: 4 hrs and 11 mins
- Unabridged
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If you have finally had enough of the constant cash flow struggle and you are ready to make a change, Profit First for Tradies will guide you. Katie Crismale- Marshall has taken the core concepts of Mike Michalowicz’s Profit First method and customised it to meet the specific needs of Australian tradies.
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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Unabridged
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Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.
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Have you heard of the SB7 Framework?
- By Tyson on 01-29-18
By: Donald Miller
What listeners say about Profit First
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Yakira Colish
- 10-23-23
11/10
Can’t recommend this book enough to everyone I know! Life changing! It’s a must read.
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- Joseph Sauer
- 04-03-24
Game changer!!
Mike is one of the best writers on actionable steps to help entrepreneurs change/save their small business!!! Super easy concepts to understand and the author does a fantastic job reading the book!!
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- Amazon Customer
- 01-06-24
business-saving money management system
i love how simple the profit first system is and have just taken steps to implement it. so thankful to mike for sharing this wonderful system. it means more peace of mind and insight into ones bisiness. I highly recommend the book.
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- The Sun
- 01-12-24
I can see clearly now!
Thank you so much Mike for writing this book. I’ve already set up Relay accounts and I’m on track to finally stabilize my business cash flow. I have been in business for four years and continually struggle to understand where all the money goes. What a simple way to manage something that has always seemed so complex. Again, thank you for putting a system down that a non-accountant entrepreneur can already see is going to work.
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- Jessica
- 01-29-24
If you own a business - read this book.
This book is worth the read. You will be glad you did, it’s simple and achievable but very useful.
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- Shannon Blake
- 07-27-23
A MUST HAVE for EVERY Business
I’m a few tears in to my business as a full-time venture and struggling to both profit and grow. I have listened to many podcasts and books related to business management, growth & success.. and this is hands down the most in-your-face wake-up call I have ever heard. It’s SIMPLE and IT MAKES SENSE. It’s reassuring to recognize how many businesses are operating in the same incorrect manner and it’s even more liberating to own it and shout “That’s me! Me too!” And “Enough is enough!” I’m truly motivated and excited to get started @ implement this simple process & watch my business begin to profit, operate more effectively as well as efficiently. I’m excited to see a 5 year look back on how my journey evolved. Thank you SO MUCH from TheTiredNurse.Etsy.com
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- Roderick Leon Sharpe
- 08-14-23
Life changing! First time I ever teared up getting through a book.
Such a slap in the face book. Kind of reminds me of “The Richest Man in Babylon”. The shape of the wedding cake for his daughter shot me in the heart. This book already changed my Life.
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- Alexis
- 09-22-23
Small business owner must read
Damn I thought I was the only one that went through the struggle of not being able to pay myself.
Thank you Mike for taking the time to write Profit First and share it with the world.
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- Southern Triangle Contracting
- 12-06-23
Eye opening
Looking for the change in your business that you haven’t seen yet?
Read this book. Apply the methods and change your business.
With nothing to lose, you can only stand to gain something from this book…. and you will.
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- Pamela P.
- 02-19-24
The author himself read the book.
There were relatable stories and funny moments wonderfully narrated and scattered among the valuable information.
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