Lou Sepulveda C.P.P. is a 36 year sales and sales management veteran in the security alarm business. Lou sold security systems belly-to-belly to literally thousands of happy customers.
In this book Lou shares his vast security sales knowledge to assist new and experienced security salespeople achieve record sales performance.
Learn how prospect for sales leads, deliver a polished presentation guaranteed to sell, and close more sales. Lou exposes the top objections security salespeople face and more importantly, exactly how to answer the objections sales pros face in a professional non-threatening way. Learn twelve closes that will insure you close more sales. Lou has trained security professionals in every state in the United States as well as in thirty countries around the world.
©2013 Lou Sepulveda (P)2013 Lou Sepulveda
Though I found great value in many of the objection handling rebuttals, it's obvious that Lou hasn't sold alarm systems in a long time. He suggest old techniques to getting in the door and prospecting that worked prior to information being a click away to every consumer....sales champions in 2015 aren't prospecting the way Lou suggest.
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