Milo Frank, former CBS television talent and casting head, who teaches communication skills to the top executives of such Fortune 500 companies as AT&T, IBM and Bank of America, shows you how easy it is to get your point across in 30 seconds and get what you want. Whether you are writing a letter or memo, making a speech, asking for a raise or promotion, making a point, or closing a sale, How To Get Your Point Across In 30 Seconds Or Less is an invaluable training tool for both business people and professionals. You will be amazed at your enhanced effectiveness when you discover how to use the 30 second message to get exactly what you want.
©1999 Milo O. Frank; (P)1999 Simon & Schuster Inc.
Business Physicist and Astronomer
Ok, I agree with some of the reviews---a little corny. But actually, this style is undergoing a revival so don't dismiss it too quickly---ala Mad Men?
I got a lot from this book. I needed to learn to shut the hell up and not talk so much. Make the point and shut up.
The book helped me with that. Buy it.
This book covers the basics in about 45 minutes. For a $10 audiobook I expect to get more time & insights for the price. The recording itself is hokey which often distracts from the points it attempts to make. The principles are decent yet VERY basic and could be found via Google search for free...don't waste your money.
Very helpful information. Easy to listen to, I was interested for the duration of the audio.
The points in this book are the same as a high school writing class on how to write a paragraph.
The entire book is a little more than a marketing approach to how to convey your thoughts in the same way you would write a good memo.
Good for learning the basics, by nothing new to learn here.
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