I've always struggled with increasing sales but this book has opened my mind to new perspectives and ways of thinking about selling. The book features amazing up-to-date tactics, such as the best way to use social media to boost sales, and is easy to listen to and engaging. The amount of tips and strategies in this book is astounding and has increased my confidence as a sales person drastically. Since reading it i've seen my sales increase tremendously and have begun building better, lasting relationships with my clients. I would recommend this book to anyone in the sales business. It'll completely change your approach.