Marketing Student

The H30K™ Method is not just another marketing book — it's the proven playbook firearm professionals have been waiting for. After the Aurora Batman Movie Massacre of 2012, Andy Hallinan left his successful corporate marketing career to become a firearm instructor, driven by the urgent need to make communities safer. But when his new business struggled, Andy realized that knowing how to teach wasn’t enough he had to master transformational marketing.

The ultimate guide to digital marketing and advertising - from one of the most influential digital marketers in the world, Alex Schultz, CMO of Meta. Growth is good. But how do you achieve growth for your business in the digital age? Now, more than ever, there are countless ways to achieve...

New York Times Bestseller Turning Point USA founder Charlie Kirk shares a vision for America’s future embracing first principles, free markets, and small government. Kirk provides a roadmap on how to return to a free America, with an emphasis on reaching our youth and engaging them in the process. During the 2016 Presidential election cycle, it has become clear that there is growing frustration on the part of many Americans with the general direction of the nation. There has been an abandonment of the principles of free markets and limited government upon which America was founded. We ...

Influencer marketing has become a central element of modern digital marketing, shaping how organisations communicate with consumers and influence purchasing behaviour. This book provides a clear and structured introduction to influencer marketing, designed for business students and early-career professionals. It explains how influencer marketing fits within the broader marketing framework, while also examining how influencers shape communication, perception, and decision-making. The book covers key concepts including influencer identification, affiliate marketing, campaign strategy, and ...

Full of easy-to-understand definitions, tips, and real life examples, this book contains all you need to know about buying and selling stocks! Investing for the first time can be intimidating. In easy-to-understand language, Stock Market 101 provides the groundwork needed to begin building...

New York Times Bestseller Make no mistake. We are in a war for the soul of our country. And it’s a fight we must win before it’s too late. Campus Battlefield takes that fight to our nation’s college campuses, where the left’s decades-long campaign to transform our universities into radical re-education camps is working, and now we are seeing the disastrous results. Free speech, intellectually rigorous debate, and the simple concepts of tolerance and fairness are routinely being corrupted and weaponized to promote radical leftist ideologies, enforce groupthink, and marginalize or ...

Get clarity and take action to grow your business using digital media There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this audiobook will act as a north star for small...

So much of the world revolves around economics, so why do most texts make it so dull and difficult to learn? But learning economics doesn’t have to be boring. In Economics 101, you’ll see how learning economics can be engaging. Too often, textbooks turn the noteworthy details of economics...

“We’ve all been desperate to learn what heavy use of social media does to adolescents. Now, thanks to Twenge’s careful analysis, we know: It is making them lonely, anxious, and fragile—especially our girls. If you are a parent, teacher, or employer, you must read this fascinating book...

🌍 What if planting a tree could change your future? We are entering a new era — the Carbon Economy — where trees are no longer just part of nature… they are becoming part of the global financial system. This powerful and easy-to-understand book reveals: 👉 How carbon credits work (in simple language) 👉 How farmers, students, and communities can earn from trees 👉 How schools, villages, and institutions can build green wealth 👉 How the world is moving toward a trillion-dollar carbon market 👉 How YOU can be part of the Million Tree Movement 🌱 Why This Book Matters NOW...

Welcome to the 1st edition of Efficient Market Hypothesis: Introduction to the Efficient Market Hypothesis for Business Students. It covers the basic fundamentals of capital markets, the setting of stock prices in stock exchanges, random walk theory, and moves on to the concept of market efficiency and the Efficient Market Hypothesis. Lastly we look at market efficiency tests and make further discussion on weak form efficiency tests. Our series of Books for Business Students are concise and targeted to maximizing your ‘value for time’, i.e. to give you the maximum essential learning on ...

From the literary agent behind some of today’s most successful authors comes a narrative guide geared specifically to the needs of aspiring and working nonfiction writers, demystifying the world of publishing and offering a practical roadmap to getting your book published. “An invaluable...

Open a Brazilian Jiu-Jitsu school without guessing, overbuilding, or bleeding cash. Open Your BJJ Academy is a practical, no-fluff business playbook for launching and running a BJJ gym that actually survives year one — and grows into a real academy with real retention. This isn’t a technique book. It’s the operator manual for the parts nobody teaches: Choosing your gym model (community-first, competition-first, kids-first, boutique) Location and lease decisions that protect your cashflow Minimum viable buildout (mats, layout, hygiene, first-impression flow) Simple pricing ladders that...

Your institution has an attention problem. It's not a quality problem. Your faculty are excellent. Your programs deliver outcomes. Your campus transforms lives. But fewer people know about you than should. Prospective students scroll through hundreds of posts every day. They give new content three seconds before deciding to engage or move on. Three seconds. That's your window and most institutions are missing it. Attention Gap shows you how to close it. What you'll learn: Why the three-second window changes everything about how you communicate How authenticity beats polish in capturing ...

The essential guide for when (and how best) to use virtual communication tools, from video to instant messaging and everything in between. Award-winning professor, management consultant, and virtual communications expert Andrew Brodsky is here to tell you that, yes, that meeting could have been...

A New York Times Critics’ Pick Named Book of the Year by: San Francisco Chronicle Publishers Weekly Quill & Quire The Village Voice The Observer The Scotsman Sunday Herald Irish Examiner Chicago Sun-Times Sacramento News & Review The Seattle Times A...

AI is everywhere, in every industry, all over social media, even right in your own home. There is no escaping it – artificial intelligence is reshaping our everyday lives. As a college student, it can be tricky to decide what’s okay and what’s not, what’s real and what’s not, and to guess the course of the future. That’s where this guide comes in. If you’re wondering what impact AI might have on education, careers, or even society, the look no further. You’ll discover: The remarkable benefits and ethical challenges of AI How AI is revolutionizing learning and research, ...

You must know what happens with each keyword, which appears, why and if it is possible to gain your place, it may be worthwhile to focus on long-tail terms that allow you to reach a niche of Searches with possibly less competition, but a lower volume of searches but of higher quality. It is very important to make an assessment of your current positioning, the situation in which you are and what your competition is. Analyze how your competitors position in an organic way, which pages of your website are generating traffic or what keywords position. Knowing how your competition acts allow you...

Unlock Your Potential as an Online Tutor: A Comprehensive Guide to Building and Scaling Your Tutoring Business In today’s digital age, online tutoring has become an essential resource for students seeking personalized support and guidance. This book serves as your ultimate roadmap to success in the world of online education. Whether you're an experienced educator or just starting your tutoring journey, this guide provides you with the knowledge and tools you need to thrive. Inside, you will discover: Proven Strategies: Learn how to identify your niche, attract clients, and build a strong ...

Discover how ChatGPT can become your everyday assistant, creative partner, and productivity booster. Everyday AI with ChatGPT: Simple Tools to Save Time, Boost Creativity, and Get More Done is a practical guide for anyone who wants to stop experimenting with AI and start using it as a reliable tool in daily life. Written for beginners and busy people alike, this book shows you exactly how to use ChatGPT to save hours, think smarter, and work more creatively - without needing any technical background. Inside, you’ll learn how to: Streamline everyday tasks with AI support for quick ...