Marketing Project

The revolutionary “Red Book” that helped a generation work smarter, better, and faster—now expanded and updated with new stories, new ideas, and new methods to radically improve the way you and your company deliver results If you’ve ever been startled by how fast the world is changing...

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech...

If you can click, you can design - with Canva! Ever wished you could create stunning social media posts, eye-catching marketing materials, or professional-looking designs without spending hours learning complicated software? Canva for Beginners is your ultimate guide to mastering Canva, the easy-to-use design tool that makes anyone a designer! With step-by-step instructions, insider tips, and practical exercises, this book will take you from a complete beginner to a confident creator. Whether you're a business owner, content creator, student, or just someone who loves beautiful visuals, ...

Are you a contractor who's tired of getting ghosted after quoting jobs? You drive 45 minutes to a site visit. You walk the property, share your expertise, and pour your best ideas into their dream project. Then you email the quote... and hear nothing.

Unlock Your Potential: Transform Passion Projects into Profitable Ventures and Achieve Financial Independence! Are you ready to take control of your financial future and turn your hobbies into lucrative side hustles? Side Hustles for Financial Independence: Turning Passion Projects into Profitable Ventures is your ultimate startup guide, packed with actionable strategies to help you achieve financial freedom through entrepreneurship. Discover how the rising trend of side hustles can be your gateway to financial independence. This comprehensive guide dives deep into why now is the perfect ...

As the audiences we market to become ever more digital, agile frameworks are emerging as the best and only way to manage marketing. This book is a signpost showing the way toward the agile future of marketing operations, explaining how every role, from social media intern up to chief marketing officer, can work in unison, responding to the market’s demanding challenges without losing focus on the big picture.

A Step-by-Step Master Class in Indie Game Development, from the Creator of the Emmy® Winning Neverwinter Nights™ Honors for Don Daglow's From Dream to Delivery books: Winner, 2019 Independent Press Book Awards Winner, Kirkus Top 100 Indie Books of 2019 Finalist, 2020 Top Shelf Book Awards Finalist, Foreword INDIES Book of the Year Awards Finalist, National Indie Excellence Awards Finalist, Next Generation Indie Book Awards Finalist, Book Excellence Awards "Don Daglow has survived 40+ years creating games and always retained his positive attitude. Learn from the master." – Jeff Braun, ...

Based on 20 years of experience influencing efficiency decision making in more than three billion square feet of properties, this author concludes that many more projects would be approved if energy professionals were actually trained to sell rather than simply promote efficiency.

NEW YORK TIMES BESTSELLER From the authors of Click and former Google Ventures partners, Sprint presents a unique five-day process for solving tough problems, proven at more than a hundred companies. Entrepreneurs and leaders face big questions every day: What’s the most important place to...

Are you fed up with toxic and ineffective work cultures? Now is the time to be the leader who transforms teams to reach successful outcomes. Picture a world where leaders don't just manage—they inspire. Every interaction becomes an opportunity for growth, and every challenge transforms into a stepping stone for development. This isn't just a vision; it's the reality that coaching leadership creates. This book provides a comprehensive framework for developing coaching leadership skills, backed by real-world examples, practical tools, and actionable strategies. Whether you're managing ...

Innovative concepts, tools, and playbooks for discovering, defining, and taking charge of new market categories, by two of the leaders of the category design movement. The most exciting—and often most valuable—companies create, develop and win new categories of products or services. Examples...

Are you tired of working for someone else in the roofing industry? Do you dream of starting your own company but don't know where to begin? Look no further than The Sweaty Startup Guide to Starting Your Own Roofing Business. This comprehensive guide will take you step-by-step through the process of starting and growing a successful roofing business. From understanding the industry to building your brand, creating a website and online presence, and managing your finances, you'll find everything you need to know in this book. The book covers important topics such as licensing, permits and ...

This book is like a language course that is meant to enhance your ability to communicate your art and creative ideas to the world. In the new millennium, artists must create new models for exhibitions and sales. They must also be aware of new modes of communication, from social networking to the latest mobile phone apps. How we share visual information is radically shifting, and artists can benefit from all of these new tools.

Ask better questions, and you will get better results. Top business coach Mark Moses has identified four critical questions every business leader should explore on their journey to business and life success.

Reinvent Your Career for the AI Economy is a practical, no-fluff guide for non-technical professionals who want to stay employable, move upmarket, and land better opportunities - without learning to code. If headlines about automation and AI tools make you wonder how to compete, this 90-day plan shows you exactly how to reskill, build proof of value, and tell a sharper career story. Who this book is for Operations, marketing, sales, customer success, HR, finance/FP&A, project coordinators, educators, healthcare admin - anyone who keeps businesses running and wants a clear path to future-...

CONOCER QUÉ ES UNA CADENA DE SUMINISTRO Y CÓMO FUNCIONA ES UN REQUISITO CLAVE PARA EL ÉXITO DE CUALQUIER NEGOCIO. EL SIGUIENTE PASO ES IDENTIFICARLA Y OPTIMIZARLA.

The success of your business depends on the success of your marketing efforts. If you can identify what customers want, need, and can afford - and give it to them - you will achieve outstanding results.This indispensable guide contains 21 powerful marketing ideas you can use immediately.

Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels. It includes emerging best practices on how AI is transforming the limits of personalized experiences and offers practical guidance eon how to establish a scalable...

Build a Real AI-Powered SaaS Product. Ship It. Launch It. From Zero. This is not a sanitized tutorial where everything works on the first try. This is a documented real-world build — every decision, every error, every workaround, and every fix, exactly as it happened. Follow the complete development of AI Engineering Copilot, a fully functional SaaS platform for electrical contractors powered by Groq AI and Next.js 15 — built from idea to live production URL in a single session. You will build: A secure multi-user app with email auth and Row Level Security • An AI proposal generator ...

True happiness is an "inside job". Look at a happy person's life and you don't see any magic or unicorns. There's nothing in them that isn't also in you. Though external realities can certainly play a role, happiness doesn't spring from what you have, what happens to you, the situation you are in, where you are, or anything else. Happiness doesn't have much to do with money, with achievement, or with possessions, because plenty of people have all three and are still not happy. In this guide, we'll approach happiness not as something you have, but something you actively do.