Growth Engines

The Growth Engine describes the main challenge professional services firms face as they grow and shows how to develop a scalable business development effort, covering everything from CRM systems and metrics around utilization, to service development and expansion, to account planning and cross-selling, to winning new clients, to team structure and roles, and to performance management.

Need to grow revenue faster? In this audiobook you will quickly see which parts of your company’s growth engine are not performing. You will discover the law of exponential growth and how to accelerate growth with ideal clients. You will find a big picture model for aligning marketing and sales to drive growth. Then, Darrell walks you step by step through how to improve each component of your growth engine.

The missing manual for startup founders wanting to crack their GTM strategy, scale to $1M+, and find product–market fit If you're building a startup and struggling with early traction, you're not alone. Most early-stage startups fail not because they lack a great idea, but because they never find their growth levers—or they find them too late. As a VC, I’ve seen the same traps play out again and again. That’s why I wrote The Growth Equation. It’s the book I wish every founder had from day one. Inside, you’ll learn how to: Launch with a go-to-market strategy that drives traction ...

What if your newsletter could become the heartbeat of your business—and you could write it in under 30 minutes? In The Newsletter Engine, author and digital coach Jonathan Milligan reveals a proven, step-by-step system for turning one weekly email into a powerful engine that grows your audience, builds trust, and leads to sales—without the stress or guesswork.

The United States Hispanic segment represents the most prominent demographic growth in the country, and a huge and untapped business opportunity for companies willing to move away from preconceived notions and market effectively to Hispanic customers. This book shows you how.

You must know what happens with each keyword, which appears, why and if it is possible to gain your place, it may be worthwhile to focus on long-tail terms that allow you to reach a niche of Searches with possibly less competition, but a lower volume of searches but of higher quality. It is very important to make an assessment of your current positioning, the situation in which you are and what your competition is. Analyze how your competitors position in an organic way, which pages of your website are generating traffic or what keywords position. Knowing how your competition acts allow you...

Do you want to learn how to be a SEO wizard?Have you heard the saying "The best place to hide a dead body is page two of Google"? It's true! If your website isn't on page one, you may as well be on the digital struggle bus. Page one however can help your website achieve greater visibility for people who may actually convert to clients. SEO stands for search engine optimization, which is the process of optimizing your website to rank higher in the search results. For instance, when you query Google for a particular set of keywords, does your website rank on page one? Page two? Further back?...

Chief Customer Officer 2.0 will give you a proven framework that has launched and advanced the customer experience transformation in businesses around the world. And it will take years off your learning curve. Written by Jeanne Bliss, worldwide authority on customer experience, and preeminent thought leader on the role of the customer leadership executive, this book follows the five-competency model she uses to coach the C-Suite and chief customer officers.

HR 2.0: Rebooting the People & Profit Engine of Tomorrow – Redefining Talent Strategy and Performance Culture for Sustainable Growth: Unlock the Future of HR. Transform People into Performance. HR 2.0 is not just a book—it's a blueprint for reimagining Human Resources as a strategic powerhouse in the age of digital disruption, ESG mandates, and rapid workforce evolution. Packed with real-world Case Studies, Futuristic insights, and Field-tested Frameworks, this book equips CHROs, HR leaders, and CEOs with the tools to: Build high-impact competency-based hiring systems Create agile ...

Search Engine Optimization (SEO) is Very Effective - Even in 2017! Optimizing your website for the search engines might seem complicated at first, but there is a world of opportunities to attract targeted web traffic with SEO, now more than ever before! You thought that SEO was dead since Google got more strict? Tink again, because this book will give you a complete guide on all the steps you need to get web traffic from SEO, without much prior knowledge required. SEO Step By Step This book will introduce you to what SEO is, how it can help you, but will also show you step by step what the ...

Gary E. Haffer's latest book, "Invisible Influences: Discover The Silent Power of SEO," delves into the intricate world of SEO, unveiling strategies and insights to maximize online visibility and traffic. With a focus on uncovering lesser-known techniques and tactics, the book caters to both novice marketers seeking to grasp the fundamentals and experienced professionals aiming to refine their SEO expertise. From understanding search engine algorithms to leveraging keyword research effectively, Haffer provides actionable advice tailored to businesses of all sizes. Whether you're a small ...

An illustrated history of American innovators—some well known, some unknown, and all fascinating—by the author of the bestselling The American Century. The real inventor of the steam engine. The creator of the bra. The man who invented modern banking. The creator of the computer operating...

Read by the author. A step-by-step system for creating customers and clients for life. In a world that’s difficult for business professionals to cut through noise to create relationships with their customers, organizations that focus on converting their customers to members and helping them...

The AI Mastery 3-in-1 Collection is your roadmap to go from experimenting with AI to building a cash-generating machine powered by automation, precision, and creativity. Whether you’re brand new or already using ChatGPT, this collection bridges the gap between potential and profit.

Hidden BONUS CHAPTER: AI TOOLS FOR LAW FIRMS & SEO - Pros / Cons and Prices SEO for Lawyers is your comprehensive, no-fluff guide to mastering search engine optimization and unlocking consistent, high-quality leads online. Written specifically for attorneys, this book breaks down proven SEO strategies that will help your law firm rise to the top of Google, dominate local search, and convert visitors into paying clients—without relying on expensive ads or outdated marketing tactics. From the fundamentals of how Google works to advanced strategies for content creation, local optimization, ...

The search era is over. The chat era has begun. Instead of ten blue links, customers now see one synthesized answer from AI. The question every brand leader faces is urgent and simple: Why should that answer be you? In The Algorithm of AI Uptake, strategist Martin Gjerløff reveals how brands can survive and thrive in the age of Large Language Models. This is not just another AI marketing strategy book—it introduces a new discipline: Generative Engine Optimization (GEO), where credibility, authority, and emotional resonance decide which brands AI chooses to amplify. You will discover: Why...

Most websites fail for one simple reason: no one can find them. If you are tired of publishing content that disappears into the internet void, struggling to get traffic, or relying on expensive ads just to stay visible, this practical SEO guide was built for you. The SEO Blueprint breaks down search engine optimization into clear, repeatable steps that business owners, creators, and marketers can actually use. No confusing jargon. No outdated tricks. Just proven methods that help websites rank higher, attract targeted traffic, and convert visitors into customers. This book walks readers ...

COURAGE - CHARACTER - CONVICTION Stom Carpenter has always lived on the fringes, navigating the confusing and isolating world of high school under an assumed name. Unseen for who he really is, and standing out only for his differences, he’s a silent giant in the halls—a boy whose quiet nature and intense focus make him an easy target for ridicule. Misunderstood by his peers and even by himself, Stom carries the weight of struggles he can’t explain, living in a time when words like "autism" and "neurodivergent" were rarely spoken and even less understood. COMPATIBILITY WAS ONLY A ...

Fishing on the Other Side is about following Jesus and obeying his command to make disciples. Jesus told his first disciples that if they were to follow Him, He would teach them how to fish for people. They already knew how to catch fish, but now they would be catching people with a gospel net. The principles for reaching people and catching fish are similar. What I’ve learned about fishing, I’ve also learned to apply to making disciples of Jesus:1. You have to go where the people are. 2. You have to use different techniques and tools to reach different kinds of people.3. To reach a ...

Have you ever dreamed of owning your own business? * Are you a stay home mom or dad that is considering a home-based business? * Did you recently get laid-off from your job and now have an opportunity to be your own boss? * Or maybe you are an adventurous, highly motivated person who loves new challenges? You may have seriously thought about starting your own business, but just did not know where to begin. Starting a new business can be overwhelming and a little intimidating, but it doesn’t have to be! If you aren’t sure how or even where to begin, don’t worry – you will be guided ...