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Donald Katz

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  • Just Do It: The Nike Spirit in the Corporate World | Donald Katz

    Just Do It: The Nike Spirit in the Corporate World

    • UNABRIDGED (14 hrs)
    • By Donald Katz
    • Narrated By Donald Katz, Brian Sutherland
    • Whispersync for Voice-ready

    The protagonist of Just Do It is Phil Knight, a reclusive billionaire who started a two-man operation importing Japanese running shoes and built it into a $4 billion company. Irreverent, unpredictable, and leery of the sports establishment, Knight created the most muscular jock culture in business, a place where employees routinely took two hours at lunch to work out and then strategized late into the night in their holy war against competitors Reebok and Adidas.

    Konstantin says: "Disclaimer: Book Was Written in 1994"
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