Showing results by author "Stan Phelps" in All Categories
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Pink Goldfish
- Defy Normal, Exploit Imperfection and Captivate Your Customers
- By: Stan Phelps, David Rendall
- Narrated by: Stan Phelps, Mike Maddock, David Rendall
- Length: 5 hrs and 9 mins
- Unabridged
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Companies need to stand out in a crowded marketplace, but true differentiation is increasingly rare. Based on over 200 case studies, Pink Goldfish provides an unconventional seven-part framework for achieving competitive separation by embracing flaws instead of fixing them.
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One of the Most Impactful Business Books I've Read
- By Michael S. Blake on 11-06-21
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Pink Goldfish
- Defy Normal, Exploit Imperfection and Captivate Your Customers
- Narrated by: Stan Phelps, Mike Maddock, David Rendall
- Length: 5 hrs and 9 mins
- Release date: 03-14-19
- Language: English
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Purple Goldfish 2.0
- 10 Ways to Attract Raving Customers
- By: Stan Phelps, Evan Carroll
- Narrated by: Stan Phelps, Evan Carroll
- Length: 5 hrs and 57 mins
- Unabridged
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Are you looking to stand out from your competition? Uhh, is that even a question? Of course, you are! Purple Goldfish 2.0 is not your ordinary business book. It fundamentally aims to change the paradigm of what we do in business and how we do it. It offers 10 ways to attract raving customers. Purple represents “a little extra” whereas the goldfish stands for “differentiation.” A Purple Goldfish is defined as any time a business purposely goes above and beyond to provide a little something extra to differentiate the experience and honor the relationship.
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Purple Goldfish 2.0
- 10 Ways to Attract Raving Customers
- Narrated by: Stan Phelps, Evan Carroll
- Length: 5 hrs and 57 mins
- Release date: 09-28-19
- Language: English
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Diamond Goldfish
- Excel Under Pressure & Thrive in the Game of Business
- By: Stan Phelps, Travis Carson, Tony Cooper
- Narrated by: Stan Phelps, Travis Carson, Tony Cooper
- Length: 7 hrs and 16 mins
- Unabridged
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Diamond Goldfish uncovers how business is a game. It's a guide for driving sales and deepening client relationships. Based on the Diamond Rule, over 150 case studies, and the science-backed framework of market force, the audiobook provides perspective and tools for winning in sales and client management.
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Diamond Goldfish
- Excel Under Pressure & Thrive in the Game of Business
- Narrated by: Stan Phelps, Travis Carson, Tony Cooper
- Length: 7 hrs and 16 mins
- Release date: 01-29-20
- Language: English
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Gray Goldfish
- Navigating the Gray Areas to Successfully Lead Every Generation
- By: Stan Phelps, Brian Doyle
- Narrated by: Virtual Voice
- Length: 5 hrs and 13 mins
- Unabridged
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How do you successfully lead the five generations in today’s workforce? It's not a one-size-fits-all approach. You need the tools to navigate. Filled with over 100 case studies and the Generational Matrix, Gray Goldfish provides the definitive map for leaders to follow as they recruit, train, manage, and inspire across the generations.
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Gray Goldfish
- Navigating the Gray Areas to Successfully Lead Every Generation
- Narrated by: Virtual Voice
- Length: 5 hrs and 13 mins
- Release date: 02-26-24
- Language: English
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Red Goldfish
- Motivating Sales and Loyalty Through Shared Passion and Purpose
- By: Stan Phelps, Graeme Newell
- Narrated by: Allen Milford Vanik
- Length: 4 hrs and 56 mins
- Unabridged
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Purpose is changing the way we work and how customers choose business partners. In Red Goldfish Stan Phelps and Graeme Newell share cutting edge examples and reveal the eight purpose archetypes. The audiobooks shows how businesses can embrace purpose to drive employee engagement, fuel the bottom line, and makes an impact on the lives of those it serves. Red Goldfish focuses on how purpose is driving loyalty and becoming the ultimate differentiator in business.
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Example heavy
- By Brett on 07-21-23
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Red Goldfish
- Motivating Sales and Loyalty Through Shared Passion and Purpose
- Narrated by: Allen Milford Vanik
- Length: 4 hrs and 56 mins
- Release date: 08-17-17
- Language: English
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Red Goldfish Nonprofit Edition
- How the Best Nonprofits Leverage Their Purpose to Increase Engagement and Impact
- By: Stan Phelps, Keith Green
- Narrated by: Virtual Voice
- Length: 2 hrs and 53 mins
- Unabridged
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The competition is fierce in the nonprofit world, even when competing in different spaces. This book will explore the signature ways nonprofits reinforce their purpose and stand out in a crowded marketplace, whether it is an extra level of recognition for key donors, a special incentive designed to keep their best employees, or something simple like a luncheon to recognize volunteers or highest fundraisers. If you work at a nonprofit, we hope this book will help you deliver “a little extra” to your stakeholders.
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Red Goldfish Nonprofit Edition
- How the Best Nonprofits Leverage Their Purpose to Increase Engagement and Impact
- Narrated by: Virtual Voice
- Length: 2 hrs and 53 mins
- Release date: 02-26-24
- Language: English
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What's Your Golden Goldfish
- The Vital Few: All Customers and Employees Are Not Created Equal
- By: Stan Phelps
- Narrated by: Virtual Voice
- Length: 3 hrs and 56 mins
- Unabridged
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What’s Your Golden Goldfish is based on the simple premise that all customers and employees are not created equal. For most businesses, 80% of profitability is driven by the top 20% of customers and employees. These are simply your "Vital Few." The book focuses on 9 different ways to do the "little extras" to promote customer advocacy and drive employee engagement with these key stakeholders. The Golden Goldfish is the third book in the goldfish trilogy. The first book was an Amazon Best Seller entitled, What’s Your Purple Goldfish. Purple focused on customers. The second book, What's ...
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What's Your Golden Goldfish
- The Vital Few: All Customers and Employees Are Not Created Equal
- Narrated by: Virtual Voice
- Length: 3 hrs and 56 mins
- Release date: 02-26-24
- Language: English
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Yellow Goldfish
- Nine Ways to Increase Happiness in Business to Drive Growth, Productivity, and Prosperity
- By: Stan Phelps, Rosaria Cirillo
- Narrated by: Virtual Voice
- Length: 6 hrs and 9 mins
- Unabridged
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There should only be one success metric in business and thatʼs happiness. A Yellow Goldfish is anytime a business does a little extra to contribute to the happiness of its customers, employees, or society. Based on nearly 300 case studies, Yellow Goldfish provides a nine-part framework for happiness-driven growth, productivity, and prosperity in business. Yellow Goldfish is broken into three main sections: Section I outlines the Why. It explores the history and science of happiness and the background on the metaphor of a Yellow Goldfish. Section II showcases the What. We’ll uncover nine ...
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Yellow Goldfish
- Nine Ways to Increase Happiness in Business to Drive Growth, Productivity, and Prosperity
- Narrated by: Virtual Voice
- Length: 6 hrs and 9 mins
- Release date: 02-26-24
- Language: English
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Silver Goldfish
- Loud & Clear: The 10 Keys to Delivering Memorable Business Presentations
- By: Stan Phelps, Alan Hoffler
- Narrated by: Virtual Voice
- Length: 3 hrs and 59 mins
- Unabridged
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How do you avoid giving the typical boring corporate presentation? You need the tools and the approach to delivering memorable presentations. Filled with 64 tips, Silver Goldfish provides 10 keys and a six-step approach to coming across Loud & Clear when presenting. Silver Goldfish is divided into four parts: The first section is “The Why.” We make the case for why you should invest in becoming a more engaging and memorable presenter. Here we’ll tackle the biggest myth in communication and explain the meaning behind the Silver Goldfish. We’ll delve into the meaning of “five by ...
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Silver Goldfish
- Loud & Clear: The 10 Keys to Delivering Memorable Business Presentations
- Narrated by: Virtual Voice
- Length: 3 hrs and 59 mins
- Release date: 02-26-24
- Language: English
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Purple Goldfish Franchise Edition
- The Ultimate S.Y.S.T.E.M. For Franchisors and Franchisees
- By: Stan Phelps, Tiffany Dodson
- Narrated by: Virtual Voice
- Length: 3 hrs and 34 mins
- Unabridged
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Packed with over 100 best-practice examples, Purple Goldfish Franchise Edition focuses on the six keys to creating a successful franchise S.Y.S.T.E.M. and a dozen ways to create a signature customer experience. The end result is engaged successful franchisees and a consistent brand experience. Although the original Purple Goldfish was written about customer experience, the same principles apply equally to franchisees. This book covers both in five parts: Part One provides background on the Purple Goldfish concept. Part Two examines how successful franchisors create scalable models through ...
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Purple Goldfish Franchise Edition
- The Ultimate S.Y.S.T.E.M. For Franchisors and Franchisees
- Narrated by: Virtual Voice
- Length: 3 hrs and 34 mins
- Release date: 02-26-24
- Language: English
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Red Goldfish Promo Edition
- How Promotional Products Leverage Purpose to Increase Impact
- By: Stan Phelps, Roger Burnett
- Narrated by: Virtual Voice
- Length: 4 hrs and 23 mins
- Unabridged
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How can promotional products leverage purpose to increase impact? The stories in this book are a reflection of more than 250 examples. We share the five ways businesses in the Promotional Marketing industry are tapping into purpose to stand out in business and spread goodness into the world. Red Goldfish Promo Edition is divided into four parts: The first section is “The Why.” We make the case for why you should leverage purpose. We’ll share the meaning behind the red in Red Goldfish and explore the idea that little things can make a huge difference with the metaphor of a ...
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Red Goldfish Promo Edition
- How Promotional Products Leverage Purpose to Increase Impact
- Narrated by: Virtual Voice
- Length: 4 hrs and 23 mins
- Release date: 02-26-24
- Language: English
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